About Douglas
Douglas is a company based in Dusseldorf (Germany) founded in 1910 was acquired by CVC in June 2015. Douglas has raised $259.43 million across 3 funding rounds from investors including CVC, RIVE GAUCHE and National Science Foundation. Douglas has completed 3 acquisitions, including La Gardenia, NICHE-BEAUTY.COM and Parfumdreams. Douglas offers products and services including PARFUM, MAKE-UP, SKINCARE, and HAIR PRODUCTS. Douglas operates in a competitive market with competitors including Procter & Gamble, L'Occitane, Glossier, Minimalist and Function of Beauty, among others.
- Headquarter Dusseldorf, Germany
- Stage Public
- SectorsRetailConsumer
- Website category Lifestyle · Beauty and Cosmetics
- Email••••••••
- Phone•••• ••••
- Website douglas.de
- Social LinkedIn Facebook Instagram YouTube
- Acquired by CVC (Jun 2015)
- Legal Name Parfümerie Douglas Gmbh & Co. Kg
- Total Equity Funding$259.43M (USD)
in 3 rounds
- Latest Funding Round$259.43M (USD), Series D
Mar 2021
- InvestorsCVC
& 3 more
- Investments & AcquisitionsLa Gardenia
& 2 more
- Acquired by
Products & Services of Douglas
Douglas offers a comprehensive portfolio of products and services, including PARFUM, MAKE-UP, SKINCARE, and HAIR PRODUCTS.
Range of perfumes for men and women sold online and in stores
Various makeup products for face, eyes, and lips
Products like serums and creams for daily skin maintenance
Items including shampoos and masks for hair health
Apps and channels of Douglas
its YouTube channel Douglas Cosmetics has 36.1K subscribers and 30 videos.
Videos from Douglas
The most watched videos on Douglas's YouTube channel, Douglas Cosmetics (36.1K subscribers). Click a video to play it here.
More on Douglas Cosmetics.
Funding Insights of Douglas
Douglas has successfully raised a total of $259.43M across 3 strategic funding rounds. The most recent funding activity was a Series D round of $259.43 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $259.43M
- Total Rounds 3
- Last Round Series D — $259.43M
- First Round $150,000
(Nov 2009)
- Investors Count 1
All 3 funding rounds of Douglas with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2021 | $3.01B | Debt – Conventional | – | – | – |
| Mar 2021 | $259.43M | Series D | – | – | – |
| Nov 2009 | $150,000 | Grant | – | – |
4 investors in total: 4 institutional.
Investors in Douglas
Douglas has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include CVC, RIVE GAUCHE and National Science Foundation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Mezzanine financing and equity investments are provided by CVC. | 1981 | cvc.com | New York, United States | |
Private equity firm focused on multiple sectors | – | adventinternational.com | Sao Paulo, Brazil | |
A government-backed foundation providing seed-stage investments to support small businesses. | 1950 | nsf.gov | Arlington, United States | |
Cosmetics and beauty products are retailed online by Rive Gauche. | 1995 | rivegauche.ru | Saint Petersburg, Russia |
Investor details for Douglas
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People of Douglas
66 people are tracked at Douglas (33 in leadership, 10 in board & advisors, 23 in team).
| Name | Role | Group |
|---|---|---|
Magdalena Przybysz | Expansion & Investment Director, PL & CEE | Leadership |
Philipp Andrée | Chief Digital Officer | Leadership |
Yassin Hamdaoui | Director International Social Media/commerce, Data Management & Innovation | Leadership |
David Straboni | Head Of Product Development & Marketing Make-up Douglas & Nocibé Collections | Leadership |
Mark Langer | CFO | Leadership |
Sander Van Der Laan | CEO Douglas Group | Leadership |
Lena Kroemer | Vice President People Experience | Leadership |
Markus Esfeld | Head Of Project And Portfolio Management | Leadership |
Ludger Gommans | Head Of Demand & Order Management Poland & France | Leadership |
Martin Paschmann | Director Pricing | Leadership |
Michael Peyinghaus | Head Of Data & Application Integration | Leadership |
Konstanze Gallinatus | Chief Pricing & Demand Officer And Executive Vice President PMO | Leadership |
Gwen-Ellen Schwarz | Head Of Global Learning & Development | Leadership |
Norbert Roberg | Head Of Product | Leadership |
Carina Sefcik-Bahr | Senior HR Business Partner | Leadership |
Kim Hegenberg | Senior HR Business Partner | Leadership |
Elsa Prouteau | Head Of Retail Media France | Leadership |
Constantin Mundt | Senior Vice President Group Finance | Leadership |
Yvonne Zogaj | Senior HR Business Partner | Leadership |
Dominik Homberger | Head Of User Experience | Leadership |
46 more people are available in the full profile.
Complete people profiles for Douglas
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Professional contacts
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Investments & Acquisitions by Douglas
Douglas has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include La Gardenia, NICHE-BEAUTY.COM and Parfumdreams.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Beauty and skincare products are retailed online by the company. | niche-beauty.com | Hamburg, Germany | 2008 | Jul 2019 | •••• | |
Personal care products including perfumes and cosmetics are retailed online. | parfumdreams.de | Miltenberg, Germany | 2009 | Apr 2018 | •••• | |
Fragrances and cosmetic products are retailed through an Italian chain. | lagardenia.com | Grosseto, Italy | 1976 | May 2017 | •••• |
Complete acquisition details for Douglas
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Timeline of Douglas
10 dated milestones of Douglas across 114 years, from founding to its latest funding, stage changes and deals.
- Founded Douglas is founded.
- Funding First funding round of $150K.
- Exit Acquired by RIVE GAUCHE.
- Exit Acquired by Advent International.
- Exit Acquired by CVC.
- Acquisition Acquires La Gardenia.
- Acquisition Acquires Parfumdreams.
- Acquisition Acquires NICHE-BEAUTY.COM.
- Funding Latest funding round, Series D, of $259.4M.
- IPO Lists on the stock exchange (IPO).
Competitors of Douglas
Douglas operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Procter & Gamble, L'Occitane, Glossier, Minimalist and Function of Beauty, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pg.com | 1837 | United States | – | 108,000 | Provider of FMCG conglomerate products | |
| loccitane.com | 1976 | Paris, France | $10M | – | Beauty and personal care products are sold by L'Occitane globally. | |
| glossier.com | 2005 | New York, United States | $266.4M | 368 | Multicategory beauty products are offered via an internet-first brand. | |
| beminimalist.co | 2018 | Jaipur, India | $17.02M | 545 | Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns | |
| functionofbeauty.com | 2015 | New York, United States | $166.17M | 335 | Customized skin and hair care products are provided online. | |
| loreal.com | 1909 | Clichy, France | – | 90,000 | Internet first brand of skin & hair care, and makeup products for men and women | |
| maesa.com | 1997 | New York, United States | – | 202 | Beauty products are manufactured for private labels and retailers. | |
| beautycounter.com | 2012 | Santa Monica, United States | $41.94M | 253 | Multi-category beauty products are offered online by Beautycounter. | |
| esteelauder.com | 1946 | New York, United States | – | 776 | Luxury brand and manufacturer of beauty and personal care products and foundation focused on women-led development investments |
Detailed competitors of Douglas
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Douglas
The website of Douglas (douglas.de) receives about 7.1M visits a month and ranks #5,203 among all websites worldwide, #218 in Beauty and Cosmetics.
- Monthly visits7.1M
▼ 30.9% vs previous month
- Unique visitors4.8M
per month
- Global rank#5,203
among all websites
- Category rank#218
Lifestyle · Beauty and Cosmetics
- Bounce rate40%
- Pages per visit3.7
- Average visit2 min 29 sec
- DevicesDesktop 16% · Mobile 84%
Websites whose visitors overlap most with Douglas. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| flaconi.de | 100% | 3.9M | #8,032 | View details | |
| parfumdreams.de | 95% | 1.3M | #20,903 | View details | |
notino.de | notino.de | 77% | – | #26,246 | – |
easycosmetic.de | easycosmetic.de | 72% | – | #44,636 | – |
sephora.de | sephora.de | 69% | – | #35,884 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Douglas
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
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Latest news on Douglas
Complete news archive for Douglas
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
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- Brand-specific news history
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Similar companies to Douglas
10 companies that operate in the same segment as Douglas (Retail Stores & Chains), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Home improvement products and services are retailed by Lowe's. | 1946 | Mooresville, North Carolina, United States | – | USD 86.29 B | 270,000 | |
Office supplies and business products are distributed online to companies. | 1986 | Framingham, Massachusetts, United States | – | – | 13,447 | |
Pet foods, products, and care services are provided by PetSmart. | 1987 | Phoenix, Arizona, United States | USD 23.3 M | – | – | |
Multi-format offline retail is operated in India. | 1997 | Mumbai, Maharashtra, India | USD 3.41 B | USD 280.87 K | 32 | |
Grocery products are retailed through a nationwide chain of stores. | 1883 | Cincinnati, Ohio, United States | – | – | – | |
Internet first brand of fashion apparel wear for men and women | 1975 | Arteixo, A Coruna, Spain | – | USD 308.1 M | 1,454 | |
Groceries, essentials, clothing, and electronics are retailed nationwide. | 1962 | Minneapolis, Minnesota, United States | – | USD 104.78 B | 440,000 | |
Hypermarkets and retail stores are operated globally by Carrefour. | 1959 | Massy, France | – | USD 98.74 B | 324,750 | |
Fashion apparel, shoes, and accessories are retailed nationwide. | 1901 | Seattle, Washington, United States | – | – | – | |
Designer toy culture is promoted globally through character-based entertainment. | 2010 | Beijing, China | USD 100 M | USD 5.17 B | 6,700 |
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Frequently Asked Questions about Douglas
Douglas was founded in 1910 and raised its 1st funding round 99 years after it was founded.
Douglas is headquartered in Dusseldorf, Germany. It is registered at Dusseldorf, North Rhine-westphalia, Germany.
Douglas is a funded company, having raised a total of $259.43M across 3 funding rounds to date. The company's 1st funding round was a Grant of $150K, raised on Nov 2009.
Douglas was founded in 1910 in Dusseldorf, Germany, and operates as a retailer in the beauty and fragrance sector. A diverse range of perfumes, cosmetics, and related products is offered through physical stores across Europe and an online platform at douglas.de. Headquarters are maintained in Dusseldorf, with distribution and sales focused primarily on the German and broader European markets. Retail operations emphasize accessibility for consumers seeking personal care items.
Douglas's top competitors include Procter & Gamble, Glossier and L'Oréal.
Douglas offers PARFUM, MAKE-UP, SKINCARE, and HAIR PRODUCTS.
Douglas has made 3 acquisitions, including La Gardenia, NICHE-BEAUTY.COM, and Parfumdreams.
Douglas has 4 investors. Key investors include CVC, RIVE GAUCHE, National Science Foundation, and Advent International.
Douglas operates through Parfümerie Douglas Gmbh & Co. Kg.
Yes. Douglas was acquired by CVC in June 2015.
The website of Douglas receives about 7.1 million visits a month and ranks #5,203 among all websites worldwide.