About Drayden
Drayden is a Financial Services company based in Edmonton (Canada) founded in 1965, and was acquired by McDougall Insurance in June 2023. Insurance brokerage services are provided for personal and commercial sectors. Drayden has completed 1 acquisition, including Norwest Insurance Agencies. Its chief executive, as recorded, is Brian Nielsen. Its focus areas include Insurance Distribution and Diversified. Its legal entity is Drayden Insurance Ltd.
Company details
Drayden was established in 1965 in Edmonton, Canada, as an insurance brokerage firm. Services are offered in the personal and commercial insurance sectors, with operations centered on client advisory and policy placement. The company is led by Owner Loreen Belovich and CEO President Brian Nielsen. Focus remains on regional insurance needs within the Canadian market, supporting various risk management requirements.
- Headquarters Edmonton, Canada
- Stage Acquired
- SectorsFinancial Services
- Phone•••• ••••
- Website drayden.com
- Social LinkedIn X Facebook
- Acquired by McDougall Insurance (Jun 2023)
- Legal Name Drayden Insurance Ltd
- Investors
- Investments & Acquisitions
- Acquired byMcDougall Insurance
(Jun 2023)
Investors in Drayden
Drayden has secured backing from 1 investor. Prominent investors backing the company include McDougall Insurance.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Internet first provider of life, health, auto, home, liability & surety bond insurance services | 1946 | mcdougallinsurance.com | Belleville, Canada |
Investor details for Drayden
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- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Drayden
2 people are tracked at Drayden (2 in leadership).
| Name | Role | Group |
|---|---|---|
Loreen Belovich | Owner | Leadership |
Brian Nielsen | CEO & President | Leadership |
Complete people profiles for Drayden
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- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Drayden
Drayden has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Norwest Insurance Agencies.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Comprehensive insurance coverage is provided for individuals and businesses. | norwestinsurance.com | Edmonton, Canada | 1973 | Dec 2024 | •••• |
Complete acquisition details for Drayden
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- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Drayden
3 dated milestones of Drayden across 59 years, from founding to its latest funding, stage changes and deals.
- Founded Drayden is founded.
- Exit Acquired by McDougall Insurance.
- Acquisition Acquires Norwest Insurance Agencies.
Web traffic of Drayden
The website of Drayden (drayden.com) receives about 5.9K visits a month.
- Monthly visits5.9K
▼ 26.7% vs previous month
Websites whose visitors overlap most with Drayden. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
e-registry.ca | e-registry.ca | 100% | #1,152,190 | – | |
registrystc.com | registrystc.com | 85% | #1,602,739 | – | |
ama.ab.ca | ama.ab.ca | 78% | #54,704 | – | |
torontodefencelawyers.com | torontodefencelawyers.com | 60% | #1,272,901 | – | |
macinsuranceandregistry.ca | macinsuranceandregistry.ca | 27% | #2,486,824 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Drayden
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- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Drayden
Drayden was founded in 1965.
Drayden is headquartered in Edmonton, Canada. It is registered at Edmonton, Alberta, Canada.
Brian Nielsen is the CEO of Drayden, as recorded in our data.
Drayden was established in 1965 in Edmonton, Canada, as an insurance brokerage firm. Services are offered in the personal and commercial insurance sectors, with operations centered on client advisory and policy placement. The company is led by Owner Loreen Belovich and CEO President Brian Nielsen. Focus remains on regional insurance needs within the Canadian market, supporting various risk management requirements.
Drayden has made 1 acquisition, including Norwest Insurance Agencies.
Drayden has 1 investor. Key investors include McDougall Insurance.
Drayden operates through Drayden Insurance Ltd.
Yes. Drayden was acquired by McDougall Insurance in June 2023.