EasyCare

Norcross, United States Founded: 1984 • Age: 42 yrs Acquired By Stone Point Capital
Vehicle service contracts and automotive protection products are provided.

About EasyCare

EasyCare is a company based in Norcross (United States) founded in 1984 was acquired by Stone Point Capital in April 2013. It operates as a Professional Services and Reseller / Distribution. EasyCare has raised $6.27 million across 2 funding rounds from investors including Esfin Gestion, Entrepreneur Venture and Stone Point Capital. The company has 440 employees. EasyCare has completed 2 acquisitions, including Adgonline and Covideo. EasyCare offers products and services including Vehicle Service Contracts, RV Coverage, Powersports Coverage, and Marine Coverage. EasyCare operates in a competitive market with competitors including Urgently, HONK Technologies, INFINITI USA, BG Products and United Road Towing, among others.

  • Headquarter Norcross, United States
  • Employees 440
  • Sectors
    Transportation, Automotive & Logistics
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website easycare.com
  • Social LinkedIn X Facebook
  • Acquired by Stone Point Capital (Apr 2013)
  • Legal Name Automobile Protection Corporation – Apco
Key Metrics
  • Total Equity Funding
    $6.27M (USD)

    in 2 rounds

  • Latest Funding Round
    $3.92M (USD), Private Equity Round

    Nov 2010

  • Investors
  • Employee Count
    440
  • Investments & Acquisitions
    Adgonline

    & 1 more

  • Acquired by

Products & Services of EasyCare

EasyCare offers a comprehensive portfolio of products and services, including Vehicle Service Contracts, RV Coverage, Powersports Coverage, and Marine Coverage.

Vehicle Service Contracts
Automotive Coverage

Vehicle service contracts are offered for automotive protection.

RV Coverage
Recreational Vehicle Coverage

RV coverage is provided for recreational vehicle protection.

Powersports Coverage
Powersports Coverage

Powersports coverage is designed for protecting powersports vehicles.

Marine Coverage
Marine Coverage

Marine coverage is offered for protection of marine vehicles.

Funding Insights of EasyCare

EasyCare has successfully raised a total of $6.27M across 2 strategic funding rounds. The most recent funding activity was a Private Equity Round of $3.92 million completed in November 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $6.27M
  • Total Rounds 2
  • Last Round Private Equity Round β€” $3.92M
  • First Round $2.34M

    (Jul 2009)

  • Investors Count 2

All 2 funding rounds of EasyCare with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2010$3.92MPrivate Equity Round––
Jul 2009$2.34MPrivate Equity Round––
Valuation history

3 investors in total: 3 institutional.

Investors in EasyCare

EasyCare has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Esfin Gestion, Entrepreneur Venture and Stone Point Capital.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
-
–entrepreneurventure.com-
Private equity investment firm focused on energy sector
1983esfingestion.frParis, France
Private equity firm investing in global financial services sectors.
–stonepoint.com-
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Investor details for EasyCare

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  • Round participation
  • Investor portfolios
  • Co-investor network

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People of EasyCare

29 people are tracked at EasyCare (7 in leadership, 22 in team); the tracked headcount is 440.

NameRoleGroup
Tony Wanderon
CEOLeadership
Daniel Haston
Division Vice PresidentLeadership
Jeremy Kuchenbecker
Vice President - Enterprise Digital StrategyLeadership
Page James
Marketing DirectorLeadership
Jr Hunt
Vice PresidentLeadership
Bill Walker
National Director Of Field Sales And AssociationsLeadership
Adam Yoder
Sr. Regional DirectorLeadership
Mike Cressman
Senior District ManagerTeam
Jason Wear
ACI Sales Rep.Team
Dominic Zappia
TitleTeam
Steven Christian
Senior Direct Mail/marketing CoordinatorTeam
Walter Burns V
National Brand Manager - EasycareTeam
Sheri Tomlinson
Team Lead Dealer Marketing ManagerTeam
Orlando Alston
Regional Dealership Performance ManagerTeam
Yanci Cruz
District ManagerTeam
Shawn Lane
Senior District ManagerTeam
Josh Burford
Support Rep.Team
Dave Abrams
Business Development Rep.Team
Tony Dyer
Business ManagerTeam
Francesca Zappia
Unknown RoleTeam

9 more people are available in the full profile.

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Complete people profiles for EasyCare

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Investments & Acquisitions by EasyCare

EasyCare has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Adgonline and Covideo.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Issue and legislative representation services are offered with management consulting.
adgonline.com–1997Feb 2016β€’β€’β€’β€’
Cloud-based video messaging platform is provided for business email services.
covideo.comWest Lafayette, United States2004Dec 2010β€’β€’β€’β€’
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Complete acquisition details for EasyCare

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  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of EasyCare

6 dated milestones of EasyCare across 32 years, from founding to its latest funding, stage changes and deals.

  1. Founded EasyCare is founded.
  2. Funding First funding round of $2.3M.
  3. Funding Latest funding round, Private Equity Round, of $3.9M.
  4. Acquisition Acquires Covideo.
  5. Exit Acquired by Stone Point Capital.
  6. Acquisition Acquires Adgonline.

Competitors of EasyCare

EasyCare operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Urgently, HONK Technologies, INFINITI USA, BG Products and United Road Towing, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
geturgently.com2014Vienna, United States$40.82M285
Online platform to book on demand car repair and roadside assistance services
honkforhelp.com2014Los Angeles, United States$32.92M121
App-based platform that provides roadside assistance services
infinitiusa.com2002Franklin, United States––
Tire maintenance, roadside assistance, and oil exchange services are provided.
bgprod.com1971Wichita, United States$7.36M387
Provider of vehicle & parts maintenance services
unitedroadtowing.com2005Mokena, United States–493
Provider of equipment towing and recovery services
guardianfleetservice.com1989West Palm Beach, United States––
Towing, recovery, and transportation services are provided for vehicles.
curbsidesos.com2018Detroit, United States––
App-based platform that connects local law enforcement to towing companies
mach1services.com2017San Antonio, United States––
On-demand roadside assistance is booked through an app-based platform.
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Detailed competitors of EasyCare

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of EasyCare

The website of EasyCare (easycare.com) receives about 27.1K visits a month.

  • Monthly visits
    27.1K

    ▼ 16.2% vs previous month

Similar websites

Websites whose visitors overlap most with EasyCare. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
fueleconomy.gov
fueleconomy.gov
100%
–#114,740–
thatsmyvision.com
thatsmyvision.com
100%
–#3,658,074–
aaautowarranty.com
aaautowarranty.com
100%
–––
mpp.com
mpp.com
93%
–#1,317,823–
5starwarranty.com
5starwarranty.com
93%
–––
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 25 similar websites and full traffic analytics for EasyCare

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  • 25 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Easycare

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Complete news archive for EasyCare

Full article history, source details, and older brand coverage require an active premium plan.

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  • Source and publication date
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  • Brand-specific news history

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Similar companies to EasyCare

10 companies that operate in the same segment as EasyCare (Automotive Retail & Aftersales), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Pre-owned vehicles are sold online with financing and valuation services.
2012Phoenix, Arizona, United StatesUSD 460 MUSD 20.32 B17,400
Insurance products for vehicles, health, travel, and life are offered.
2016Bengaluru, Karnataka, IndiaUSD 655.23 MUSD 216.04 M461
Retailer of inspected, certified pre-owned vehicles with service and finance options
2015Gurugram, Haryana, IndiaUSD 716.48 MUSD 446.48 M3,992
Pre-owned cars are certified, inspected, and traded online via Kavak.
2016Lerma De Villada, Estado De Mexico, MexicoUSD 1.98 B–2,500
Auto insurance is delivered via app to individual drivers.
2017London, England, United KingdomUSD 206.3 M––
Provider of car service and repair network
2016Gurugram, Haryana, IndiaUSD 62.01 MUSD 8.06 M171
Second-hand cars are listed online to connect buyers and sellers.
2003Mumbai, Maharashtra, IndiaUSD 5.89 MUSD 5.28 M451
Vehicle parts and accessories are sold via an online platform.
1897Walsall, West Midlands, United KingdomUSD 20.37 M––
Full-stack marketplace services for car ownership are provided.
2015Singapore, SingaporeUSD 685.9 MUSD 806.83 M1,000
Retailer of new automobiles, used vehicles, and related automotive news
2008Jaipur, Rajasthan, IndiaUSD 60 MUSD 289.58 M721
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Frequently Asked Questions about EasyCare

EasyCare was founded in 1984 and raised its 1st funding round 25 years after it was founded.

EasyCare is headquartered in Norcross, United States. It is registered at Norcross, Georgia, United States.

Tony Wanderon is the current CEO of EasyCare.

EasyCare is a funded company, having raised a total of $6.27M across 2 funding rounds to date. The company's 1st funding round was a Private Equity Round of $2.34M, raised on Jul 2009.

EasyCare has 440 employees.

EasyCare, a brand under APCO Holdings, is established as a prominent marketer and administrator of automotive aftermarket products across the United States. With over 40 years of experience, a full suite of finance and insurance (FI) products is offered, alongside innovative dealer solutions and exceptional customer service. Coverage options are provided for auto, RV, powersports, and marine vehicles. Services are extended to dealers and agents through training, recruitment, and wealth-building incentives. The company is dedicated to supporting dealerships in a dynamic industry landscape with end-to-end solutions and a 360-degree people strategy.

EasyCare's top competitors include Urgently, INFINITI USA and HONK Technologies.

EasyCare offers Vehicle Service Contracts, RV Coverage, Powersports Coverage, and Marine Coverage.

EasyCare has made 2 acquisitions, including Adgonline, and Covideo.

EasyCare has 3 investors. Key investors include Esfin Gestion, Entrepreneur Venture, and Stone Point Capital.

EasyCare operates through Automobile Protection Corporation – Apco.

Yes. EasyCare was acquired by Stone Point Capital in April 2013.

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