About EasyCare
EasyCare is a company based in Norcross (United States) founded in 1984 was acquired by Stone Point Capital in April 2013. It operates as a Professional Services and Reseller / Distribution. EasyCare has raised $6.27 million across 2 funding rounds from investors including Esfin Gestion, Entrepreneur Venture and Stone Point Capital. The company has 440 employees. EasyCare has completed 2 acquisitions, including Adgonline and Covideo. EasyCare offers products and services including Vehicle Service Contracts, RV Coverage, Powersports Coverage, and Marine Coverage. EasyCare operates in a competitive market with competitors including Urgently, HONK Technologies, INFINITI USA, BG Products and United Road Towing, among others.
- Headquarter Norcross, United States
- Employees 440
- SectorsTransportation, Automotive & Logistics
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website easycare.com
- Social LinkedIn X Facebook
- Acquired by Stone Point Capital (Apr 2013)
- Legal Name Automobile Protection Corporation – Apco
- Total Equity Funding$6.27M (USD)
in 2 rounds
- Latest Funding Round$3.92M (USD), Private Equity Round
Nov 2010
- InvestorsEsfin Gestion
& 2 more
- Employee Count440
- Investments & AcquisitionsAdgonline
& 1 more
- Acquired byStone Point Capital
(Apr 2013)
Products & Services of EasyCare
EasyCare offers a comprehensive portfolio of products and services, including Vehicle Service Contracts, RV Coverage, Powersports Coverage, and Marine Coverage.
Vehicle service contracts are offered for automotive protection.
RV coverage is provided for recreational vehicle protection.
Powersports coverage is designed for protecting powersports vehicles.
Marine coverage is offered for protection of marine vehicles.
Funding Insights of EasyCare
EasyCare has successfully raised a total of $6.27M across 2 strategic funding rounds. The most recent funding activity was a Private Equity Round of $3.92 million completed in November 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.27M
- Total Rounds 2
- Last Round Private Equity Round β $3.92M
- First Round $2.34M
(Jul 2009)
- Investors Count 2
All 2 funding rounds of EasyCare with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2010 | $3.92M | Private Equity Round | β | β | |
| Jul 2009 | $2.34M | Private Equity Round | β | β |
3 investors in total: 3 institutional.
Investors in EasyCare
EasyCare has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Esfin Gestion, Entrepreneur Venture and Stone Point Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | entrepreneurventure.com | - | |
Private equity investment firm focused on energy sector | 1983 | esfingestion.fr | Paris, France | |
Private equity firm investing in global financial services sectors. | – | stonepoint.com | - |
Investor details for EasyCare
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of EasyCare
29 people are tracked at EasyCare (7 in leadership, 22 in team); the tracked headcount is 440.
| Name | Role | Group |
|---|---|---|
Tony Wanderon | CEO | Leadership |
Daniel Haston | Division Vice President | Leadership |
Jeremy Kuchenbecker | Vice President - Enterprise Digital Strategy | Leadership |
Page James | Marketing Director | Leadership |
Jr Hunt | Vice President | Leadership |
Bill Walker | National Director Of Field Sales And Associations | Leadership |
Adam Yoder | Sr. Regional Director | Leadership |
Mike Cressman | Senior District Manager | Team |
Jason Wear | ACI Sales Rep. | Team |
Dominic Zappia | Title | Team |
Steven Christian | Senior Direct Mail/marketing Coordinator | Team |
Walter Burns V | National Brand Manager - Easycare | Team |
Sheri Tomlinson | Team Lead Dealer Marketing Manager | Team |
Orlando Alston | Regional Dealership Performance Manager | Team |
Yanci Cruz | District Manager | Team |
Shawn Lane | Senior District Manager | Team |
Josh Burford | Support Rep. | Team |
Dave Abrams | Business Development Rep. | Team |
Tony Dyer | Business Manager | Team |
Francesca Zappia | Unknown Role | Team |
9 more people are available in the full profile.
Complete people profiles for EasyCare
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by EasyCare
EasyCare has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Adgonline and Covideo.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Issue and legislative representation services are offered with management consulting. | adgonline.com | – | 1997 | Feb 2016 | β’β’β’β’ | |
Cloud-based video messaging platform is provided for business email services. | covideo.com | West Lafayette, United States | 2004 | Dec 2010 | β’β’β’β’ |
Complete acquisition details for EasyCare
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of EasyCare
6 dated milestones of EasyCare across 32 years, from founding to its latest funding, stage changes and deals.
- Founded EasyCare is founded.
- Funding First funding round of $2.3M.
- Funding Latest funding round, Private Equity Round, of $3.9M.
- Acquisition Acquires Covideo.
- Exit Acquired by Stone Point Capital.
- Acquisition Acquires Adgonline.
Competitors of EasyCare
EasyCare operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Urgently, HONK Technologies, INFINITI USA, BG Products and United Road Towing, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| geturgently.com | 2014 | Vienna, United States | $40.82M | 285 | Online platform to book on demand car repair and roadside assistance services | |
| honkforhelp.com | 2014 | Los Angeles, United States | $32.92M | 121 | App-based platform that provides roadside assistance services | |
| infinitiusa.com | 2002 | Franklin, United States | – | – | Tire maintenance, roadside assistance, and oil exchange services are provided. | |
| bgprod.com | 1971 | Wichita, United States | $7.36M | 387 | Provider of vehicle & parts maintenance services | |
| unitedroadtowing.com | 2005 | Mokena, United States | – | 493 | Provider of equipment towing and recovery services | |
| guardianfleetservice.com | 1989 | West Palm Beach, United States | – | – | Towing, recovery, and transportation services are provided for vehicles. | |
| curbsidesos.com | 2018 | Detroit, United States | – | – | App-based platform that connects local law enforcement to towing companies | |
| mach1services.com | 2017 | San Antonio, United States | – | – | On-demand roadside assistance is booked through an app-based platform. |
Detailed competitors of EasyCare
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of EasyCare
The website of EasyCare (easycare.com) receives about 27.1K visits a month.
- Monthly visits27.1K
▼ 16.2% vs previous month
Websites whose visitors overlap most with EasyCare. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
fueleconomy.gov | fueleconomy.gov | 100% | – | #114,740 | β |
thatsmyvision.com | thatsmyvision.com | 100% | – | #3,658,074 | β |
aaautowarranty.com | aaautowarranty.com | 100% | – | – | β |
mpp.com | mpp.com | 93% | – | #1,317,823 | β |
5starwarranty.com | 5starwarranty.com | 93% | – | – | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 25 similar websites and full traffic analytics for EasyCare
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 25 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Easycare
Complete news archive for EasyCare
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to EasyCare
10 companies that operate in the same segment as EasyCare (Automotive Retail & Aftersales), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Pre-owned vehicles are sold online with financing and valuation services. | 2012 | Phoenix, Arizona, United States | USD 460 M | USD 20.32 B | 17,400 | |
Insurance products for vehicles, health, travel, and life are offered. | 2016 | Bengaluru, Karnataka, India | USD 655.23 M | USD 216.04 M | 461 | |
Retailer of inspected, certified pre-owned vehicles with service and finance options | 2015 | Gurugram, Haryana, India | USD 716.48 M | USD 446.48 M | 3,992 | |
Pre-owned cars are certified, inspected, and traded online via Kavak. | 2016 | Lerma De Villada, Estado De Mexico, Mexico | USD 1.98 B | – | 2,500 | |
Auto insurance is delivered via app to individual drivers. | 2017 | London, England, United Kingdom | USD 206.3 M | – | – | |
Provider of car service and repair network | 2016 | Gurugram, Haryana, India | USD 62.01 M | USD 8.06 M | 171 | |
Second-hand cars are listed online to connect buyers and sellers. | 2003 | Mumbai, Maharashtra, India | USD 5.89 M | USD 5.28 M | 451 | |
Vehicle parts and accessories are sold via an online platform. | 1897 | Walsall, West Midlands, United Kingdom | USD 20.37 M | – | – | |
Full-stack marketplace services for car ownership are provided. | 2015 | Singapore, Singapore | USD 685.9 M | USD 806.83 M | 1,000 | |
Retailer of new automobiles, used vehicles, and related automotive news | 2008 | Jaipur, Rajasthan, India | USD 60 M | USD 289.58 M | 721 |
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Frequently Asked Questions about EasyCare
EasyCare was founded in 1984 and raised its 1st funding round 25 years after it was founded.
EasyCare is headquartered in Norcross, United States. It is registered at Norcross, Georgia, United States.
Tony Wanderon is the current CEO of EasyCare.
EasyCare is a funded company, having raised a total of $6.27M across 2 funding rounds to date. The company's 1st funding round was a Private Equity Round of $2.34M, raised on Jul 2009.
EasyCare has 440 employees.
EasyCare, a brand under APCO Holdings, is established as a prominent marketer and administrator of automotive aftermarket products across the United States. With over 40 years of experience, a full suite of finance and insurance (FI) products is offered, alongside innovative dealer solutions and exceptional customer service. Coverage options are provided for auto, RV, powersports, and marine vehicles. Services are extended to dealers and agents through training, recruitment, and wealth-building incentives. The company is dedicated to supporting dealerships in a dynamic industry landscape with end-to-end solutions and a 360-degree people strategy.
EasyCare's top competitors include Urgently, INFINITI USA and HONK Technologies.
EasyCare offers Vehicle Service Contracts, RV Coverage, Powersports Coverage, and Marine Coverage.
EasyCare has 3 investors. Key investors include Esfin Gestion, Entrepreneur Venture, and Stone Point Capital.
EasyCare operates through Automobile Protection Corporation β Apco.
Yes. EasyCare was acquired by Stone Point Capital in April 2013.

