About Effortless Skin
Effortless Skin is a Healthcare company based in Warrington (United Kingdom) founded in 2009 by Helen Elldred and Stephen Elldred, and was acquired by Skincity in August 2018. Online retailer offering skin care products. The company has 23 employees. Its chief executive, as recorded, is Helen Elldred. The company was acqui-hired. Its focus areas include Retail, Beauty Tech, Ecommerce and Skin Care. Its legal entity is EFFORTLESS SKIN LIMITED. Its competitors include Bower Collective, Skindays and Buttermilk Skincare; 2 of its 3 listed competitors have raised funding.
Company details
Effortless Skin was founded in 2009 and is based in Warrington, United Kingdom. Operations are conducted as an online retailer in the skincare sector. Products are provided for issues including prematurely aging skin, hyperpigmentation, acne, rosacea, eczema, and sun damage. The company is led by founder and CEO Helen Elldred, alongside co-founder and managing director Stephen Elldred.
- Headquarters Warrington, United Kingdom
- Employees 23
- Founders Helen Elldred, Stephen Elldred
- Stage Acquired
- SectorsHealthcare
- Website effortlessskin.com
- Social LinkedIn X
- Acquired by Skincity (Aug 2018)
- Legal Name Effortless Skin Limited
- Date of Incorporation 17 Nov, 2009
- Jurisdiction WARRINGTON, CHESHIRE, ENGLAND
Investors in Effortless Skin
Effortless Skin has secured backing from 1 investor. Prominent investors backing the company include Skincity.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multi-category beauty products are retailed via an online platform. | 2011 | skincity.com | Taby, Sweden |
Investor details for Effortless Skin
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Effortless Skin
2 people are tracked at Effortless Skin (2 in leadership); the tracked headcount is 23.
| Name | Role | Group |
|---|---|---|
Helen Elldred | Founder & CEO | Leadership |
Stephen Elldred | Co-Founder & Managing Director | Leadership |
Complete people profiles for Effortless Skin
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Effortless Skin
2 dated milestones of Effortless Skin across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Effortless Skin is founded.
- Exit Acquired by Skincity.
Competitors of Effortless Skin
Effortless Skin has 3 listed competitors in our database, 2 of them funded. They include Bower Collective, Skindays and Buttermilk Skincare.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bowercollective.com | 2012 | London, United Kingdom | $2.91M | 10 | Sustainable household cleaning products are offered by Bower Collective. | |
| skindays.com | 2015 | London, United Kingdom | $839,310 | Multi-category skincare products are retailed online by Skindays. | ||
| buttermilkskincare.com | 2016 | United Kingdom | 2 | An online brand offering Korean beauty and personal care products. |
Detailed competitors of Effortless Skin
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Effortless Skin
Websites that share an audience with Effortless Skin (effortlessskin.com).
Websites whose visitors overlap most with Effortless Skin. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
facethefuture.co.uk | facethefuture.co.uk | 100% | #193,694 | – | |
| janmarini.com | 85% | View details | |||
| dermacaredirect.co.uk | 85% | 680.7K | #756,398 | View details | |
monushop.co.uk | monushop.co.uk | 84% | #2,583,374 | – | |
crystalclear.co.uk | crystalclear.co.uk | 84% | #2,024,853 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 12 similar websites and full traffic analytics for Effortless Skin
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 12 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Effortless Skin
Complete news archive for Effortless Skin
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Effortless Skin
Effortless Skin was founded in 2009.
Effortless Skin is headquartered in Warrington, United Kingdom. It is registered at Warrington, England, United Kingdom.
Helen Elldred is the CEO of Effortless Skin, as recorded in our data. They have also founded this company.
Effortless Skin has 23 employees.
Effortless Skin was founded in 2009 and is based in Warrington, United Kingdom. Operations are conducted as an online retailer in the skincare sector. Products are provided for issues including prematurely aging skin, hyperpigmentation, acne, rosacea, eczema, and sun damage. The company is led by founder and CEO Helen Elldred, alongside co-founder and managing director Stephen Elldred.
Effortless Skin's top competitors include Bower Collective, Skindays and Buttermilk Skincare.
Effortless Skin has 1 investor. Key investors include Skincity.
Effortless Skin operates through Effortless Skin Limited.
Yes. Effortless Skin was acquired by Skincity in August 2018.