About Ellixr
Ellixr is a Retail company based in Kochi (India) founded in 2023 by Midhun Ajay, Sairaj PR, and Muneer Mujeeb. Multi-category jewelry for women is offered online by Ellixr. Ellixr has raised $17.95 thousand across 2 funding rounds from investors including Rahul Pachigar and Ireena Saju. Ellixr offers products and services including Earrings, Bracelets, Pendants, and Engagement Rings. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Accessories. Its legal entity in India is Ellixr Jewels Private Limited (U32111KL2023PTC084275). Its competitors include House Of Quadri, Emori and Varniya.
Company details
Ellixr was established in 2023 in Kochi, India, as an online brand in the jewelry sector. A range of products, including earrings, bracelets, and pendants, is provided for women through its e-commerce platform. Operations focus on multi-category offerings, with the domain ellixr.co serving as the primary access point. The company is led by co-founders Midhun Ajay, Sairaj PR, and Muneer Mujeeb in director and COO roles.
- Headquarters Kochi, India
- Founders Midhun Ajay, Sairaj PR, Muneer Mujeeb
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website ellixr.co
- Social LinkedIn Instagram
- Legal Name Ellixr Jewels Private Limited
- Date of Incorporation 30 Oct, 2023
- Jurisdiction Ambalapuzha, Kerala, India
- Total Equity Funding$17.95K (USD)
in 2 rounds
- Latest Funding Round$17.95K (USD), Angel Round
Jul 2024
Associated legal entities of Ellixr
Ellixr operates through Ellixr Jewels Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Ellixr Jewels Private Limited CIN U32111KL2023PTC084275 | Active | 30 Oct 2023 | Ambalapuzha, Kerala | 3 | View details |
Products & Services of Ellixr
Ellixr offers a comprehensive portfolio of products and services, including Earrings, Bracelets, Pendants, and Engagement Rings.
Diamond earrings in various styles for everyday and special occasions.
Diamond bracelets designed for versatile wear and gifting.
Pendants featuring lab-grown diamonds for neckwear accessories.
Rings for proposals, made with sustainable diamond options.
Funding Insights of Ellixr
Ellixr has successfully raised a total of $17.95K across 2 strategic funding rounds. The most recent funding activity was a Angel Round of $17.95 thousand completed in July 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $17,948
- Total Rounds 2
- Last Round Angel Round — $17,948
- Investors Count 2
All 2 funding rounds of Ellixr with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2024 | $17,948 | Angel Round | – | Rahul Pachigar | – |
| Jan 2024 | Angel Round | – | Ireena Saju | – |
2 investors in total: 0 institutional and 2 angel.
Investors in Ellixr
Ellixr has secured backing from 2 investors, including angel investors. Prominent investors backing the company include Rahul Pachigar and Ireena Saju.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
RP Rahul Pachigar | unknown_691df01310994fc08 | |||
IS Ireena Saju | unknown_14f0720649ee4659a |
Investor details for Ellixr
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Ellixr Jewels Private Limited (Ellixr)
Ellixr Jewels Private Limited is the primary company behind Ellixr. The board of Ellixr Jewels Private Limited currently have 3 directors; the longest-serving is Midhun Ajay, appointed in 2023. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Midhun Ajay DIN 08741191 | Director | 30 Oct 2023 | 2 yrs 11 mo | Ellixr Jewels Private Limited |
| Mujeeb Muneer DIN 08741192 | Individual Subscriber | 30 Oct 2023 | 2 yrs 11 mo | Ellixr Jewels Private Limited |
| Puthuchira Ramesh Sairaj DIN 08975413 | Managing Director | 30 Oct 2023 | 2 yrs 11 mo | Ellixr Jewels Private Limited |
People of Ellixr
3 people are tracked at Ellixr (3 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder & Director | Leadership | |
Sairaj PR | Co-Founder & Managing Director | Leadership |
| Co-Founder & COO | Leadership |
Complete people profiles for Ellixr
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Ellixr
3 dated milestones of Ellixr across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Ellixr is founded.
- Funding First funding round.
- Funding Latest funding round, Angel Round, of $18K.
Competitors of Ellixr
Ellixr has 3 listed competitors in our database. They include House Of Quadri, Emori and Varniya.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| houseofquadri.com | 2022 | Mumbai, India | A direct-to-consumer brand offering lab-grown diamond jewelry. | |||
| emori.in | 2023 | Gurugram, India | Emori is engaged in selling lab-grown diamond jewellery online. | |||
| varniya.com | 2000 | Chennai, India | Offers certified lab-grown diamond rings and jewelry for online purchase. |
Detailed competitors of Ellixr
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Fashion & Lifestyle E-Commerce
3 companies that operate in the same segment as Ellixr (Fashion & Lifestyle E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 |
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Frequently Asked Questions about Ellixr
Ellixr was founded in 2023 and raised its 1st funding round 1 year after it was founded.
Ellixr is headquartered in Kochi, India. It is registered at Kochi, Kerala, India.
Ellixr is a funded company, having raised a total of $17.95K across 2 funding rounds to date.
Ellixr was established in 2023 in Kochi, India, as an online brand in the jewelry sector. A range of products, including earrings, bracelets, and pendants, is provided for women through its e-commerce platform. Operations focus on multi-category offerings, with the domain ellixr.co serving as the primary access point. The company is led by co-founders Midhun Ajay, Sairaj PR, and Muneer Mujeeb in director and COO roles.
Ellixr's top competitors include Emori, House Of Quadri and Varniya.
Ellixr offers Earrings, Bracelets, Pendants, and Engagement Rings.
Ellixr has 2 investors. Key investors include Rahul Pachigar, and Ireena Saju.
Ellixr operates through Ellixr Jewels Private Limited.
The legal entities of Ellixr currently have 3 directors, including Midhun Ajay, Mujeeb Muneer, Puthuchira Ramesh Sairaj.