Endomondo

Copenhagen, Denmark Founded: 2007 • Age: 19 yrs Acquired By Under Armour
Mobile application for tracking physical fitness activities is provided.
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About Endomondo

Endomondo is a company based in Copenhagen (Denmark) founded in 2007 was acquired by Under Armour in February 2015.. Endomondo has raised $9.01 million across 7 funding rounds from investors including Under Armour and SEED Capital. Endomondo offers products and services including Endomondo App, Online Coaching, and Fitness Shop. Endomondo operates in a competitive market with competitors including MapMyFitness, Sonde Health, DietBet, Fitmint and PUML, among others.

  • Headquarter Copenhagen, Denmark
  • Stage Minicorn
  • Sectors
    Healthcare
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Enfinify Holding Llc
Operational Areas
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $9.01 M (USD)

    in 7 rounds

  • Latest Funding Round
    $481.67 K (USD), Seed

    Jan 10, 2013

  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Under Armour

    (Feb 04, 2015)

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Products & Services of Endomondo

Endomondo offers a comprehensive portfolio of products and services, including Endomondo App, Online Coaching, and Fitness Shop. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Mobile app for tracking workouts and fitness progress.

Virtual sessions for customized exercise and nutrition plans.

Online store selling equipment like foam rollers and bands.

Funding Insights of Endomondo

Endomondo has successfully raised a total of $9.01M across 7 strategic funding rounds. The most recent funding activity was a Seed round of $481.67 thousand completed in January 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 7
  • Last Round Seed — $481,674
  • First Round

    (12 Aug 2008)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2013 Amount Seed - Endomondo Valuation

investors

Sep, 2012 Amount Seed - Endomondo Valuation

investors

Sep, 2011 Amount Seed - Endomondo Valuation Seed Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Endomondo

Endomondo has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Under Armour and SEED Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital firm backing Nordic tech startups from seed to Series A with investments in Consumer, Deep Tech, and related sectors.
Founded Year Domain Location
Sportswear apparel and accessories are offered for men and women.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Endomondo

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Endomondo

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Endomondo Comparisons

Employees
+
Add Comparison
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Competitors of Endomondo

Endomondo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as MapMyFitness, Sonde Health, DietBet, Fitmint and PUML, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Personalized fitness training is delivered via a mobile application.
domain founded_year HQ Location
Voice-based platform is utilized for assessing health conditions via biomarkers.
domain founded_year HQ Location
Weight loss goals are gamified via betting and shared pots.
domain founded_year HQ Location
Fitness activities are tracked to earn cryptocurrency and NFT rewards.
domain founded_year HQ Location
Blockchain rewards for health, fitness, and digital records are offered.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Endomondo

Frequently Asked Questions about Endomondo

When was Endomondo founded?

Endomondo was founded in 2007 and raised its 1st funding round 1 year after it was founded.

Where is Endomondo located?

Endomondo is headquartered in Copenhagen, Denmark.

Is Endomondo a funded company?

Endomondo is a funded company, having raised a total of $9.01M across 7 funding rounds to date. The company's 1st funding round was a Seed of $2.3M, raised on Aug 12, 2008.

What does Endomondo do?

Endomondo was founded in 2007 in Copenhagen, Denmark, as a provider in the fitness technology sector. A mobile application is offered for monitoring physical activities, including workout duration, distance covered, average speed, and calories expended. Integration with various equipment and ANT sensors for speed, respiration, and heart rate is supported, enabling comprehensive data collection across user fitness routines.

Who are the top competitors of Endomondo?

Endomondo's top competitors include MapMyFitness, Sonde Health and Fitmint.

What products or services does Endomondo offer?

Endomondo offers Endomondo App, Online Coaching, and Fitness Shop.

Who are Endomondo's investors?

Endomondo has 2 investors. Key investors include Under Armour, and SEED Capital.

What is Endomondo's valuation?

The valuation of Endomondo is $17.54M as of Jan 2013.

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