eSalon

El Segundo, United States Founded: 2008 • Age: 18 yrs Acquired By Henkel
Internet-first brand of hair care products

About eSalon

eSalon is a Consumer company based in El Segundo (United States) founded in 2008 by Tamim Mourad, and was acquired by Henkel in July 2019. Internet-first brand of hair care products. It operates in the Consumer and Healthcare sectors. eSalon has raised $12.14 million across 6 funding rounds from investors including Henkel. The company has 125 employees. Its chief executive, as recorded, is Greta Rose. Its website esalon.com draws about 389 thousand monthly visits. Its focus areas include Consumer Goods, Beauty & Personal Care Products, Hair Care and Hair Color.

Company details

eSalon was founded in 2008 and is headquartered in El Segundo, United States. Operations focus on the hair care sector through an internet-first model. A catalog of products such as hair color, shampoos, and conditioners is maintained. Bespoke hair color formulations are created based on responses to an online questionnaire. A return guarantee is provided for custom products if satisfaction is not achieved.

  • Headquarters El Segundo, United States
  • Employees 125
  • Founders Tamim Mourad
  • Stage Acquired
  • Sectors
    Consumer
    Healthcare
  • Website category Lifestyle · Beauty and Cosmetics
  • Website esalon.com
  • Social LinkedIn X Facebook Instagram
  • Acquired by Henkel (Jul 2019)
Key Metrics
  • Total Equity Funding
    $12.14M (USD)

    in 6 rounds

  • Latest Funding Round
    $1.98M (USD), Series A

    Apr 2016

  • Investors
  • Employee Count
    125
  • Acquired by
    Henkel

    (Jul 2019)

Funding Insights of eSalon

eSalon has successfully raised a total of $12.14M across 6 strategic funding rounds. The most recent funding activity was a Series A round of $1.98 million completed in April 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $12.14M
  • Total Rounds 6
  • Last Round Series A β€” $1.98M
  • First Round $1.72M

    (Mar 2011)

All 6 funding rounds of eSalon with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Apr 2016$1.98MSeries A––
–
Mar 2016$675,000Series A––
–
Feb 2016$2MSeries A––
–
Feb 2013$2.66MSeries A––
–
Feb 2012$3.1MSeries A––
–
Mar 2011$1.72MSeed––
–
Valuation history

1 investors in total: 1 institutional.

Investors in eSalon

eSalon has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Henkel.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Henkel is recognized as a global leader in adhesives and consumer brands.
1876henkel.comDusseldorf, Germany
Premium access

Investor details for eSalon

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of eSalon

22 people are tracked at eSalon (9 in leadership, 13 in team); the tracked headcount is 125.

NameRoleGroup
Tamim Mourad
Co-FounderLeadership
Greta Rose
CEOLeadership
Christine Do
Director of Software EngineeringLeadership
Gillian Watson
Vice President Of Global OperationsLeadership
Aaron Chan
VP of TechnologyLeadership
Dr. Greta Rose
Chief Executive OfficerLeadership
Thomas MacNeil
Chief Technology OfficerLeadership
Omid Noorani
Director of IT and EngineeringLeadership
Heather Watson
IT DirectorLeadership
Kasey Boekholt
Mechanical EngineerTeam
Pankhuri Pachori
Data AnalystTeam
Erik Napoles
Research And Development EngineerTeam
Emily Manatan
Senior Product Development ManagerTeam
Angeline Louis, M.S.
Senior Scientist (Cosmetic Chemist)Team
Randalyn MacDonald
Senior Operations ManagerTeam
Joseph Robinson
Product Development ManagerTeam
Greg Nielsen
Software EngineerTeam
Merie McGrath (Ludena)
Manager, Technical Project ManagementTeam
Allen Branson
Senior Software DeveloperTeam
Joan Kim
Senior Software EngineerTeam

2 more people are available in the full profile.

Premium access

Complete people profiles for eSalon

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of eSalon

4 dated milestones of eSalon across 11 years, from founding to its latest funding, stage changes and deals.

  1. Founded eSalon is founded.
  2. Funding First funding round of $1.7M.
  3. Funding Latest funding round, Series A, of $2.0M.
  4. Exit Acquired by Henkel.

Web traffic of eSalon

The website of eSalon (esalon.com) receives about 389.5K visits a month and ranks #98,617 among all websites worldwide, #5,050 in Beauty and Cosmetics.

  • Monthly visits
    389.5K

    ▼ 10.5% vs previous month

  • Unique visitors
    295.7K

    per month

  • Global rank
    #98,617

    among all websites

  • Category rank
    #5,050

    Lifestyle · Beauty and Cosmetics

Similar websites

Websites whose visitors overlap most with eSalon. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
idyemyhair.com
idyemyhair.com
100%
–
solarcity.com
83%
12.5K#1,947,849View details
shop.colorsonic.com
shop.colorsonic.com
82%
#955,861–
hairlust.com
78%
98.4K#428,798View details
vegamour.com
77%
389.2K#110,121View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 40 similar websites and full traffic analytics for eSalon

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Beauty & Personal Care Products

3 companies that operate in the same segment as eSalon (Beauty & Personal Care Products) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
3M is recognized as a global leader in industrial innovation.
1902United StatesUSD 24.95 B74
Provider of FMCG conglomerate products
1837United StatesUSD 457.23 M923
Subscription-based men's grooming products are provided by Harry's.
2012New York, New York, United StatesUSD 755.88 M431
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track β€” from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • βœ“
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • βœ“
    Full access to every database India & global coverage, advanced filters and rich profile details
  • βœ“
    Always-on access from your team account Single premium plan for everything you see on the portal

Related news about Esalon

Premium access

Complete news archive for eSalon

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about eSalon

eSalon was founded in 2008 and raised its 1st funding round 3 years after it was founded.

eSalon is headquartered in El Segundo, United States. It is registered at El Segundo, California, United States.

Greta Rose is the CEO of eSalon, as recorded in our data.

eSalon is a funded company, having raised a total of $12.14M across 6 funding rounds to date. The company's 1st funding round was a Seed of $1.72M, raised on Mar 2011.

eSalon has 125 employees.

eSalon was founded in 2008 and is headquartered in El Segundo, United States. Operations focus on the hair care sector through an internet-first model. A catalog of products such as hair color, shampoos, and conditioners is maintained. Bespoke hair color formulations are created based on responses to an online questionnaire. A return guarantee is provided for custom products if satisfaction is not achieved.

eSalon has 1 investor. Key investors include Henkel.

Yes. eSalon was acquired by Henkel in July 2019.

The website of eSalon receives about 389 thousand visits a month and ranks #98,617 among all websites worldwide.

Explore millions of companies β€” effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals β€” all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available