About Extrafarma
Extrafarma is a Retail company based in Sao Paulo (Brazil) founded in 1960 by Pedro Lazera, and was acquired by Pague Menos in May 2021. Retailer of mother baby health care and beauty products. Its website extrafarma.com.br draws about 437 thousand monthly visits. Its focus areas include Consumer Goods and Retailers. Its legal entity is Imifarma Produtos Farmacêuticos e Cosméticos S/A.
Company details
Extrafarma was founded in 1960 by Pedro Lazera in Sao Paulo, Brazil. Retail operations focus on mother and baby health care items, along with beauty products, within the health and personal care sector. Distribution occurs through the online domain extrafarma.com.br, serving customers across Brazil with standard retail services.
- Headquarters Sao Paulo, Brazil
- Founders Pedro Lazera
- Stage Acquired
- SectorsRetail
- Website category Health · Pharmacy
- Email••••••••
- Phone•••• ••••
- Website extrafarma.com.br
- Social LinkedIn X Facebook
- Acquired by Pague Menos (May 2021)
- Legal Name Imifarma Produtos Farmacêuticos E Cosméticos S/A
- Investors
- Acquired byPague Menos
(May 2021)
Investors in Extrafarma
Extrafarma has secured backing from 1 investor. Prominent investors backing the company include Pague Menos.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Pharmaceuticals, cosmetics, and health products are provided to customers. | 1981 | paguemenos.com.br | Fortaleza, Brazil |
Investor details for Extrafarma
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- Complete investor list
- Round participation
- Investor portfolios
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People of Extrafarma
1 people are tracked at Extrafarma (1 in leadership).
| Name | Role | Group |
|---|---|---|
Pedro Lazera | Founder | Leadership |
Complete people profiles for Extrafarma
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- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Extrafarma
2 dated milestones of Extrafarma across 61 years, from founding to its latest funding, stage changes and deals.
- Founded Extrafarma is founded.
- Exit Acquired by Pague Menos.
Web traffic of Extrafarma
The website of Extrafarma (extrafarma.com.br) receives about 437.1K visits a month and ranks #124,669 among all websites worldwide, #3,733 in Pharmacy.
- Monthly visits437.1K
▲ 17.4% vs previous month
- Unique visitors250.8K
per month
- Global rank#124,669
among all websites
- Category rank#3,733
Health · Pharmacy
- Bounce rate47%
- Pages per visit2.8
- Average visit1 min 29 sec
- DevicesDesktop 21% · Mobile 79%
Websites whose visitors overlap most with Extrafarma. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| paguemenos.com.br | 100% | 8.6M | #7,006 | View details | |
panvel.com | panvel.com | 90% | #19,432 | – | |
consultaremedios.com.br | consultaremedios.com.br | 90% | #11,493 | – | |
| drogariasaopaulo.com.br | 86% | 9.3M | #7,270 | View details | |
drogasil.com.br | drogasil.com.br | 85% | #3,968 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Extrafarma
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Frequently Asked Questions about Extrafarma
Extrafarma was founded in 1960.
Extrafarma is headquartered in Sao Paulo, Brazil.
Extrafarma was founded in 1960 by Pedro Lazera in Sao Paulo, Brazil. Retail operations focus on mother and baby health care items, along with beauty products, within the health and personal care sector. Distribution occurs through the online domain extrafarma.com.br, serving customers across Brazil with standard retail services.
Extrafarma has 1 investor. Key investors include Pague Menos.
Extrafarma operates through Imifarma Produtos Farmacêuticos E Cosméticos S/A.
Yes. Extrafarma was acquired by Pague Menos in May 2021.
The website of Extrafarma receives about 437 thousand visits a month and ranks #124,669 among all websites worldwide.