About Eyeota
Eyeota is a Media & Entertainment company based in Sydney (Australia) founded in 2010, and was acquired by Dun & Bradstreet in November 2021. Audience targeting data is aggregated from global publishers. It operates in the Media & Entertainment and Technology sectors. Eyeota has raised $19.5 million across 4 funding rounds from investors including Dun & Bradstreet, Jolt Capital and Project A. The company has 33 employees. Its website eyeota.com draws about 16 thousand monthly visits. Its Indian entity Eyeota India Private Limited reported revenue of ₹67.3 Lakh. Eyeota offers products and services including Audience Marketplace, Omnichannel Advertising, Data Enrichment, and Data Onboarding. Its focus areas include Enterprise Applications, Data as a Service, Individuals and Audience Profiles.
Company details
Eyeota was founded in 2010 and is headquartered in Sydney, Australia. Audience targeting data is aggregated from over 1.3 billion unique users sourced from publishers in Asia-Pacific, Australia, Europe, and the Americas. This data is supplied to major global and regional ad buying platforms, trading desks, DSPs, DMPs, and ad networks. The company is backed by Project A Ventures and operates within the advertising technology sector.
- Headquarters Sydney, Australia
- Employees 33
- Stage Acquired
- SectorsMedia & EntertainmentTechnology
- Website category Business and Consumer Services · Marketing and Advertising
- Email••••••••
- Website eyeota.com
- Social LinkedIn X Facebook Instagram
- Acquired by Dun & Bradstreet (Nov 2021)
- Legal Name Eyeota India Private Limited
- Date of Incorporation 26 Oct, 2020
- Jurisdiction Pune, Maharashtra, India
- Indian entity revenue₹67.3 Lakh
FY 2025 · -97% YoY
- Indian entity net loss-₹2,846
FY 2025 · 0% margin
- Indian entity EBITDA₹49,286
FY 2025 · 1% margin
- Total Equity Funding$19.5M (USD)
in 4 rounds
- Latest Funding Round$12.5M (USD), Series B
Jan 2018
- InvestorsDun & Bradstreet
& 5 more
- Employee Count33
- Acquired byDun & Bradstreet
(Nov 2021)
Associated legal entities of Eyeota
Eyeota operates through Eyeota India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Eyeota India Private Limited CIN U72900PN2020PTC195328 | Active | 26 Oct 2020 | Pune, Maharashtra | ₹0.7 Cr | 33 | 2 | View details |
Products & Services of Eyeota
Eyeota offers a comprehensive portfolio of products and services, including Audience Marketplace, Omnichannel Advertising, Data Enrichment, and Data Onboarding.
Platform for audience data segments and targeting solutions.
Tools for multi-channel audience engagement and performance.
Enhances first-party data for better marketing insights.
Facilitates data integration for advertising campaigns.
Funding Insights of Eyeota
Eyeota has successfully raised a total of $19.5M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $12.5 million completed in January 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $19.5M
- Total Rounds 4
- Last Round Series B — $12.5M
- Investors Count 5
All 4 funding rounds of Eyeota with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2018 | $12.5M | Series B | – | Jolt Capital, Project A | – |
| Jan 2016 | $7M | Series A | – | Global Brain | |
| May 2013 | Series A | – | – | ||
| Apr 2013 | Grant | – | – |
6 investors in total: 6 institutional.
Investors in Eyeota
Eyeota has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Dun & Bradstreet, Jolt Capital and Project A.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm focused on buyouts of tech-driven companies | 2011 | jolt-capital.com | Paris, France | |
Project A is recognized as an early-stage venture capital firm focused on European startups. | 2012 | project-a.com | Berlin, Germany | |
Investments in early-stage tech startups are managed by Qualgro. | qualgro.com | Singapore, Singapore | ||
Global Brain is recognized as a venture capital firm supporting startups. | globalbrains.com | Shibuya, Japan | ||
| spring.gov.sg | ||||
Financial analysis and risk assessment solutions are provided to businesses. | 1841 | dnb.com | Jacksonville, United States |
Investor details for Eyeota
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Verified entity values are shown only after access is granted.
Board of directors of Eyeota India Private Limited (Eyeota)
Eyeota India Private Limited is the primary company behind Eyeota. The board of Eyeota India Private Limited currently have 2 directors; the longest-serving is Aditya Pramod Kulkarni, appointed in 2022. 2 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Aditya Pramod Kulkarni DIN 02892007 | Director | 20 Jul 2022 | 4 yrs 3 mo | Eyeota India Private Limited |
| Saurabh Bansilal Shah DIN 08281268 | Director | 05 Mar 2025 | 1 yr 8 mo | Eyeota India Private Limited |
People of Eyeota
588 people are tracked at Eyeota (243 in leadership, 10 in board & advisors, 335 in team); the tracked headcount is 33.
| Name | Role | Group |
|---|---|---|
Tara McOmber | Head Of North America Sales Enablement | Leadership |
Anthony Pietrontone | Chief Accounting Officer & Corporate Controller | Leadership |
Julian Prower | Chief Operations Officer, International | Leadership |
Ilya Meyzin | VP, Strategy & Operations for Data Science | Leadership |
Pallavi Asuri | People Business Partner - People Generalist | Leadership |
Nalanda Matia | Vp, Econometrics Solutions At Dun & Bradstreet | Leadership |
Lukasz Z. | Senior Tech Talent Acquisition Partner | Leadership |
Chris Schrader | Director, Product Management | Leadership |
Hina Mecklai | Director, Data Engineering | Leadership |
Donna Politowicz | Chief of Staff, Office of the CTO | Leadership |
Cathy Youngman | Senior Director | Leadership |
Ali Arab | Head Of Data And Content Intelligence - Samea | Leadership |
Venkata Raju Mutyala | Director Of Engineering | Leadership |
Julie Wurster | Director, Business Unit Controller | Leadership |
Michelle Fraioli | Senior Director, Cross Functional Operations & Customer Insights | Leadership |
Pierre Deville | Vice President, Data Science & Innovation | Leadership |
Arlene Fosko | Senior Vice President, Total Rewards | Payroll | Leadership |
Hui-Wen Wang | Chief Architect, Big Data, AI And Cloud | Leadership |
Sharon Egan | Senior HR Business Partner Global Functions ( People Team) | Leadership |
Jeff Phillips | Vice President Technology Operations | Leadership |
568 more people are available in the full profile.
Complete people profiles for Eyeota
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Eyeota
Figures of Eyeota India Private Limited, the primary company behind Eyeota, for FY 2025. Revenue was ₹67.3 Lakh (-97% year on year). Net loss was -₹2,846 (0% margin). EBITDA was ₹49,286 (1% margin). Revenue has grown at a compounded annual rate of -59% over three years.
- ₹67.3 LakhRevenue · FY 2025 · -97% YoY
- -₹2,846Net loss · 0% margin
- ₹49,286EBITDA · 1% margin
- ₹1 LakhPaid-up capital
- 33Employees (provident fund records)
- -59%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Eyeota India Private Limited are on its company page.
Detailed financial statements for Eyeota
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Downloads
Verified entity values are shown only after access is granted.
Timeline of Eyeota
4 dated milestones of Eyeota across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Eyeota is founded.
- Funding First funding round.
- Funding Latest funding round, Series B, of $12.5M.
- Exit Acquired by Dun & Bradstreet.
Web traffic of Eyeota
The website of Eyeota (eyeota.com) receives about 16.5K visits a month and ranks #1,555,209 among all websites worldwide, #6,941 in Marketing and Advertising.
- Monthly visits16.5K
▼ 4% vs previous month
- Unique visitors7.6K
per month
- Global rank#1,555,209
among all websites
- Category rank#6,941
Business and Consumer Services · Marketing and Advertising
- Bounce rate46%
- Pages per visit1.6
- Average visit7 sec
- DevicesDesktop 22% · Mobile 78%
Websites whose visitors overlap most with Eyeota. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| lotame.com | 100% | 82.5K | #330,897 | View details | |
| borderlessaccess.com | 82% | 145.6K | #101,276 | View details | |
| lalaleads.io | 81% | 1.8K | #9,346,147 | View details | |
| simplify360.com | 81% | 22.3K | #373,810 | View details | |
junto.fr | junto.fr | 80% | #781,619 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 25 similar websites and full traffic analytics for Eyeota
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- 25 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Eyeota
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Frequently Asked Questions about Eyeota
Eyeota was founded in 2010 and raised its 1st funding round 3 years after it was founded.
Eyeota is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
Eyeota is a funded company, having raised a total of $19.5M across 4 funding rounds to date.
Eyeota has 33 employees.
The primary company behind Eyeota, Eyeota India Private Limited, reported revenue of ₹67.3 Lakh for FY 2025, down 97% year on year.
Eyeota was founded in 2010 and is headquartered in Sydney, Australia. Audience targeting data is aggregated from over 1.3 billion unique users sourced from publishers in Asia-Pacific, Australia, Europe, and the Americas. This data is supplied to major global and regional ad buying platforms, trading desks, DSPs, DMPs, and ad networks. The company is backed by Project A Ventures and operates within the advertising technology sector.
Eyeota offers Audience Marketplace, Omnichannel Advertising, Data Enrichment, and Data Onboarding.
Eyeota has 6 investors. Key investors include Dun & Bradstreet, Jolt Capital, Project A, Qualgro, and Global Brain.
Eyeota operates through Eyeota India Private Limited.
Yes. Eyeota was acquired by Dun & Bradstreet in November 2021.
The legal entities of Eyeota currently have 2 directors, including Aditya Pramod Kulkarni, Saurabh Bansilal Shah.