About Lotame
Lotame is a company based in Columbia (United States) founded in 2006 by Andy Monfried was acquired by Publicis Groupe in March 2025.. Lotame has raised $63.69 million across 8 funding rounds from investors including Publicis Groupe, Horizon Tech Finance and Pinnacle Ventures. Lotame has completed 1 acquisition, including AdMobius. Lotame offers products and services including Spherical Platform, Data Marketplace, and Panorama Identity. Lotame operates in a competitive market with competitors including Twilio, Capillary Technologies, Acquia, Segment and Hightouch, among others.
- Headquarter Columbia, United States
- Founders Andy Monfried
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Sectors
TechnologyMedia & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Lotame Solutions, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$63.69 M (USD)
in 8 rounds
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Latest Funding Round
$10.7 M (USD), Series D
Mar 09, 2015
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Investors
Publicis Groupe
& 9 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Acquired by
Publicis Groupe
(Mar 06, 2025)
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Products & Services of Lotame
Lotame offers a comprehensive portfolio of products and services, including Spherical Platform, Data Marketplace, and Panorama Identity. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for onboarding and activating data for marketing purposes.
Marketplace for buying and selling audience data segments.
Solution for identity-powered data connectivity across screens.
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Funding Insights of Lotame
Lotame has successfully raised a total of $63.69M across 8 strategic funding rounds. The most recent funding activity was a Series D round of $10.7 million completed in March 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 8
- Last Round Series D — $10.7M
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First Round
First Round
(01 Nov 2006)
- Investors Count 9
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2015 | Amount | Series D - Lotame | Valuation |
investors |
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| Mar, 2014 | Amount | Series D - Lotame | Valuation |
investors |
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| Mar, 2014 | Amount | Series D - Lotame | Valuation | TrueBridge , Sozo Ventures |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Lotame
Lotame has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include Publicis Groupe, Horizon Tech Finance and Pinnacle Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital investing, partnership services, and innovation funding in the US.
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Founded Year | Domain | Location | |
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Investments in technology companies are conducted globally by Battery Ventures.
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Founded Year | Domain | Location | |
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Tech focused Early and growth stage VC firm investing in the US
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Lotame
Lotame has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include AdMobius. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Mobile audiences are discovered and targeted at scale for advertisers.
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2011 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Lotame
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Lotame Comparisons
Competitors of Lotame
Lotame operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Twilio, Capillary Technologies, Acquia, Segment and Hightouch, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Cloud-based omnichannel communication and customer engagement platform is utilized.
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| domain | founded_year | HQ Location |
AI-powered loyalty management software is offered for enterprises.
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| domain | founded_year | HQ Location |
AI powered digital experience and customer data management platform
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| domain | founded_year | HQ Location |
Customer data is integrated and collected via cloud-based API platform.
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| domain | founded_year | HQ Location |
Cloud based data integration and customer data platform
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| domain | founded_year | HQ Location |
Customer data is collected and connected via API-based platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Lotame
Frequently Asked Questions about Lotame
When was Lotame founded?
Lotame was founded in 2006.
Where is Lotame located?
Lotame is headquartered in Columbia, United States.
Who is the current CEO of Lotame?
Andy Monfried is the current CEO of Lotame. They have also founded this company.
Is Lotame a funded company?
Lotame is a funded company, having raised a total of $63.69M across 8 funding rounds to date. The company's 1st funding round was a Series D of $15M, raised on Nov 01, 2006.
What does Lotame do?
Lotame was founded in 2006 and is headquartered in Columbia, United States, within the data management sector. A platform is operated to gather audience information based on behaviors, interests, and demographics. This data supports audience analysis, RFP preparation, integration of third-party sources for enrichment, and extension of reach to meet campaign needs. Measurement of audiences is performed across multiple browsers and platforms.
Who are the top competitors of Lotame?
Lotame's top competitors include Twilio, Capillary Technologies and Segment.
What products or services does Lotame offer?
Lotame offers Spherical Platform, Data Marketplace, and Panorama Identity.
How many acquisitions has Lotame made?
Lotame has made 1 acquisition, including AdMobius.
Who are Lotame's investors?
Lotame has 10 investors. Key investors include Publicis Groupe, Horizon Tech Finance, Pinnacle Ventures, TrueBridge Capital Partners, and Battery Ventures.
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