About BlueKai
BlueKai is a company based in Cupertino (United States) founded in 2008 by Grant Ries was acquired by Oracle in February 2014. BlueKai has raised $41.89 million across 6 funding rounds from investors including Oracle, Advantage Capital and GGV Capital. BlueKai has completed 1 acquisition, including TrackSimple. BlueKai offers products and services including Oracle Cloud Infrastructure, Oracle Fusion Cloud Applications, and Oracle Database. BlueKai operates in a competitive market with competitors including mParticle, Zefr, Permutive, Acxiom and Lotame, among others.
- Headquarter Cupertino, United States
- Founders Grant Ries
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TechnologyMedia & Entertainment
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Products & Services of BlueKai
BlueKai offers a comprehensive portfolio of products and services, including Oracle Cloud Infrastructure, Oracle Fusion Cloud Applications, and Oracle Database.
Provides scalable infrastructure for enterprise computing needs.
Delivers software for enterprise management and operations.
Offers reliable data management systems for businesses.
People of BlueKai
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Leadership Team
46 people
Sales and Marketing
28 people
Software Development Team
28 people
Product Management Team
11 people
Data Analysis and Operations Team
8 people
Board Team
7 people
Senior Team
6 people
Operations Team
4 people
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Funding Insights of BlueKai
BlueKai has successfully raised a total of $41.89M across 6 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in BlueKai
BlueKai has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Oracle, Advantage Capital and GGV Capital.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Redpoint Ventures is engaged in venture capital investments.
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Investor details for BlueKai
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Investments & Acquisitions by BlueKai
BlueKai has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include TrackSimple.
Investment portfolio details for BlueKai
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Reporting, analysis, and prediction services for advertising are provided.
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Complete acquisition details for BlueKai
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Financial Statements - BlueKai
Detailed financials for BlueKai
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Bluekai Comparisons
Peer comparison for BlueKai
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Competitors of BlueKai
BlueKai operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as mParticle, Zefr, Permutive, Acxiom and Lotame, among others.
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Cloud based video right management solution provider
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Ad data management platform is provided to advertisers and publishers.
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Acxiom is engaged in providing data-driven marketing solutions.
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Audience data is collected and managed via a specialized platform.
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Real-time insights are captured for targeted visual media campaigns.
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Detailed competitors of BlueKai
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Latest news on Bluekai
Complete news archive for BlueKai
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Frequently Asked Questions about BlueKai
BlueKai was founded in 2008.
BlueKai is headquartered in Cupertino, United States. It is registered at Cupertino, California, United States.
BlueKai is a funded company, having raised a total of $41.89M across 6 funding rounds to date.
BlueKai was founded in 2008 in Cupertino, United States, within the big data sector. Customer and audience data are organized centrally in the cloud through its data management platform, supporting personalized marketing campaigns across online, offline, and mobile channels. Proprietary data is augmented via a third-party marketplace covering more than 700 million profiles, aiding multichannel marketing operations.
BlueKai offers Oracle Cloud Infrastructure, Oracle Fusion Cloud Applications, and Oracle Database.
BlueKai has made 1 acquisition, including TrackSimple.
BlueKai has 5 investors. Key investors include Oracle, Advantage Capital, GGV Capital, Redpoint Ventures, and Battery Ventures.