TrackSimple

Seattle, United States Founded: 2007 • Age: 19 yrs Acquired By BlueKai
Reporting, analysis, and prediction services for advertising are provided.
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About TrackSimple

TrackSimple is a company based in Seattle (United States) founded in 2007 was acquired by BlueKai in January 2011.. TrackSimple has raised $2.5 million across 1 funding round from investors including BlueKai and Ignition Partners. TrackSimple offers products and services including Oracle Cloud Infrastructure, Oracle Fusion Cloud Applications, and Oracle Database. TrackSimple operates in a competitive market with competitors including mParticle, Alliance Data, Choozle, Ubermedia and Zefr, among others.

  • Headquarter Seattle, United States
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $2.5 M (USD)

    in 1 rounds

  • Latest Funding Round
    $2.5 M (USD), Series A

    Jun 01, 2008

  • Investors
    BlueKai

    & 1 more

  • Employee Count
    Employee Count
  • Acquired by
    BlueKai

    (Jan 26, 2011)

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Products & Services of TrackSimple

TrackSimple offers a comprehensive portfolio of products and services, including Oracle Cloud Infrastructure, Oracle Fusion Cloud Applications, and Oracle Database. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Provides infrastructure for computing, storage, and networking needs

Offers ERP and business management tools for organizations

Delivers secure database solutions for data storage and access

People of TrackSimple
Headcount 10000+
Employee Profiles 150
Board Members and Advisors 10
Employee Profiles
People
Charlie Katz
Sales Leader – Health & Life Sciences
People
Nisha Tijare
Sr Director Inside Sales Applications
People
Lance Olson
Senior Vice President, Health Data Intelligence Platform
People
Ramsyam Missula
Vice President, Health Data Intelligence (hdi) At Oracle

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Board Members and Advisors
people
Naomi O. Seligman
Board Member
people
Jeffrey O. Henley
Vice Chairman of the Board
people
Rona A. Fairhead
Board Member
people
Michael J. Boskin
Board Member

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Funding Insights of TrackSimple

TrackSimple has successfully raised a total of $2.5M through 1 strategic funding round. The most recent funding activity was a Series A round of $2.5 million completed in June 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Series A — $2.5M
  • First Round

    (01 Jun 2008)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2008 Amount Series A - TrackSimple Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in TrackSimple

TrackSimple has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include BlueKai and Ignition Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Investments in enterprise software sectors are made by Ignition Partners.
Founded Year Domain Location
Cloud-based data management platform and third-party marketplace are operated.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by TrackSimple

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - TrackSimple

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Tracksimple Comparisons

Employees
+
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Competitors of TrackSimple

TrackSimple operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as mParticle, Alliance Data, Choozle, Ubermedia and Zefr, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Customer data is collected and connected via API-based platform.
domain founded_year HQ Location
Data-driven marketing, loyalty, and credit solutions are provided.
domain founded_year HQ Location
Real-time insights are captured for targeted visual media campaigns.
domain founded_year HQ Location
Cross-screen mobile audiences are targeted using location and social signals.
domain founded_year HQ Location
Cloud based video right management solution provider
domain founded_year HQ Location
Ad data management platform is provided to advertisers and publishers.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Tracksimple

Frequently Asked Questions about TrackSimple

When was TrackSimple founded?

TrackSimple was founded in 2007 and raised its 1st funding round 1 year after it was founded.

Where is TrackSimple located?

TrackSimple is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.

Is TrackSimple a funded company?

TrackSimple is a funded company, having raised a total of $2.5M across 1 funding round to date. The company's 1st funding round was a Series A of $2.5M, raised on Jun 01, 2008.

What does TrackSimple do?

TrackSimple, founded in 2007 in Seattle, United States, is operated as a data management platform. Reporting, analysis, and prediction services are delivered to media companies, ad agencies, ad networks, and publishers. An intelligence system is utilized to reduce reporting time and complexity, while optimization recommendations are supplied for advertising decisions. Acquisition by BlueKai took place in January 2011 for an undisclosed amount.

Who are the top competitors of TrackSimple?

TrackSimple's top competitors include mParticle, Choozle and Zefr.

What products or services does TrackSimple offer?

TrackSimple offers Oracle Cloud Infrastructure, Oracle Fusion Cloud Applications, and Oracle Database.

Who are TrackSimple's investors?

TrackSimple has 2 investors. Key investors include BlueKai, and Ignition Partners.

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