About AudienceScience
AudienceScience is a company based in Bellevue (United States) founded in 2000. It operates as a B2B and SaaS. AudienceScience has raised $76.41 million across 4 funding rounds from investors including Mohr Davidow Ventures, Mayfield and Meritech Capital. The company has 49 employees as of March 31, 2017. AudienceScience has completed 1 acquisition, including Wunderloop. AudienceScience offers products and services including Behavioral Targeting Product, DMP Solution, Header Bidding Solution, and Integrated DMP-DSP. AudienceScience operates in a competitive market with competitors including The Trade Desk, Beeswax, Quantcast, Turn and Matomy, among others.
- Headquarter Bellevue, United States
- Employees 49 as on 31 Mar, 2017
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Sectors
TechnologyMedia & Entertainment
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Phone
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Website
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Social
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- Legal Name Audience Science India Private Limited
- Date of Incorporation 14 May, 2009
- Jurisdiction Pune, Maharashtra, India
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Annual Revenue
$2.09 M (USD)-26.45as on Mar 31, 2017
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Net Profit
$85.64 K (USD)-68.71as on Mar 31, 2017
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EBITDA
$417.96 K (USD)-24.75as on Mar 31, 2017
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Total Equity Funding
$76.41 M (USD)
in 4 rounds
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Latest Funding Round
$16.73 M (USD), Series C
Nov 12, 2013
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Investors
Mohr Davidow Ventures
& 3 more
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Employee Count
49
as on Mar 31, 2017
- Investments & Acquisitions
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Products & Services of AudienceScience
AudienceScience offers a comprehensive portfolio of products and services, including Behavioral Targeting Product, DMP Solution, Header Bidding Solution, and Integrated DMP-DSP.
Enables audience-based ad targeting for publishers
Platform for advertisers to manage customer data
Facilitates real-time bidding for digital media
Combines data management and demand-side tools
Funding Insights of AudienceScience
AudienceScience has successfully raised a total of $76.41M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $16.73 million completed in November 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in AudienceScience
AudienceScience has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Mohr Davidow Ventures, Mayfield and Meritech Capital.
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Venture capital investments are managed in technology and healthcare sectors by this firm.
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Mayfield is focused on AI innovation and venture capital investments.
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Private equity investments are directed toward US-based companies.
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Investor details for AudienceScience
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Investments & Acquisitions by AudienceScience
AudienceScience has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Wunderloop.
Investment portfolio details for AudienceScience
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Specific demographics are targeted online for advertising and content.
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Complete acquisition details for AudienceScience
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Financial Statements - AudienceScience
Detailed financials for AudienceScience
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Audiencescience Comparisons
Peer comparison for AudienceScience
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Competitors of AudienceScience
AudienceScience operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The Trade Desk, Beeswax, Quantcast, Turn and Matomy, among others.
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DSP software is provided for ad campaign execution across channels.
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Custom bidding technology is provided for ad auction buyers.
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AI-driven data intelligence is provided for marketing solutions.
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Demand-side platform and data management for ad buying are provided.
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Performance marketing solutions are provided for publishers and advertisers.
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RTB enabled click and call traffic buying platform
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Detailed competitors of AudienceScience
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Latest news on Audiencescience
Complete news archive for AudienceScience
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Frequently Asked Questions about AudienceScience
AudienceScience was founded in 2000 and raised its 1st funding round 4 years after it was founded.
AudienceScience is headquartered in Bellevue, United States. It is registered at Bellevue, Washington, United States.
Mike Peralta is the current CEO of AudienceScience.
AudienceScience is a funded company, having raised a total of $76.41M across 4 funding rounds to date.
As of Mar 31, 2017, the latest employee count at AudienceScience is 49.
Annual revenue of AudienceScience is $2.09M as on Mar 31, 2017.
AudienceScience is a leader in digital advertising technology, holding 31 patents for innovations like behavioral targeting, DMP solutions, and header bidding. They enable advertisers and agencies to manage and buy media effectively through integrated platforms. The company has expanded globally, including to China, serving publishers and advertisers in the US, Europe, and beyond. Their focus includes customer-centric automation and data-driven strategies to enhance advertising efficiency.
AudienceScience's top competitors include The Trade Desk, Beeswax and Viant.
AudienceScience offers Behavioral Targeting Product, DMP Solution, Header Bidding Solution, and Integrated DMP-DSP.
AudienceScience has made 1 acquisition, including Wunderloop.
AudienceScience has 4 investors. Key investors include Mohr Davidow Ventures, Mayfield, Meritech Capital, and Integral Capital Partners.