About Semcasting
Semcasting is a company based in North Andover (United States) founded in 1998. It operates as a Data-as-a-Service and Managed Services. Semcasting has raised $3.5 million across 2 funding rounds from investors including Egan-Managed Capital. The company has 32 employees. Semcasting has completed 3 acquisitions, including Genalytics, The Marketing Grid and Transparency. Semcasting offers products and services including AudienceDesigner by Semcasting (ADS), Identity ToolBox, IdentityXchange (IDX), and Managed Services. Semcasting operates in a competitive market with competitors including Twilio, Acquia, Capillary Technologies, Segment and Hightouch, among others.
- Headquarter North Andover, United States
- Employees 32
- SectorsTechnology
- Phone•••• ••••
- Website semcasting.com
- Social LinkedIn X Facebook
- Legal Name Semcasting, Inc.
- Total Equity Funding$3.5M (USD)
in 2 rounds
- Latest Funding Round$2M (USD), Series B
Mar 2004
- Investors
- Employee Count32
- Investments & AcquisitionsGenalytics
& 2 more
Products & Services of Semcasting
Semcasting offers a comprehensive portfolio of products and services, including AudienceDesigner by Semcasting (ADS), Identity ToolBox, IdentityXchange (IDX), and Managed Services.
Identity resolution platform for precise audience activation provided.
All-in-one platform for data enhancement and measurement offered.
Customized identity graph solution for data owners delivered.
Turnkey programmatic solutions for audience targeting provided.
Funding Insights of Semcasting
Semcasting has successfully raised a total of $3.5M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $2 million completed in March 2004. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.5M
- Total Rounds 2
- Last Round Series B — $2M
- First Round $1.5M
(Dec 2001)
- Investors Count 1
All 2 funding rounds of Semcasting with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2004 | $2M | Series B | – | – | |
| Dec 2001 | $1.5M | Series A | – | – |
1 investors in total: 1 institutional.
Investors in Semcasting
Semcasting has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Egan-Managed Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Family office investing in early-stage startups | – | egancapital.com | Boston, United States |
Investor details for Semcasting
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Semcasting
5 people are tracked at Semcasting (3 in leadership, 2 in team); the tracked headcount is 32.
| Name | Role | Group |
|---|---|---|
Ray Kingman | CEO | Leadership |
Dan Green | Chief Revenue Officer (CRO) | Leadership |
Kieran Dunn | Vice President Of Sales | Leadership |
Geetha Neelakantiah | SVP, Business Development, Operations & Marketing | Team |
Justin Thompson | Gm, Identity And Healthcare Services | Team |
Complete people profiles for Semcasting
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Semcasting
Semcasting has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Genalytics, The Marketing Grid and Transparency.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Offers an individual attributed marketing platform | transparency.ai | San Francisco, United States | 2016 | Aug 2017 | •••• | |
Customer household profiling is employed for direct marketing solutions. | marketing-grid.com | Buffalo, United States | 2009 | Nov 2014 | •••• | |
Consumer behavior is projected via genetic algorithm-based predictive modeling. | genalytics.com | Newburyport, United States | 1998 | Oct 2009 | •••• |
Complete acquisition details for Semcasting
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Semcasting
6 dated milestones of Semcasting across 19 years, from founding to its latest funding, stage changes and deals.
- Founded Semcasting is founded.
- Funding First funding round of $1.5M.
- Funding Latest funding round, Series B, of $2.0M.
- Acquisition Acquires Genalytics.
- Acquisition Acquires The Marketing Grid.
- Acquisition Acquires Transparency.
Competitors of Semcasting
Semcasting operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Twilio, Acquia, Capillary Technologies, Segment and Hightouch, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| twilio.com | 2008 | San Francisco, United States | $239.77M | 231 | Cloud-based omnichannel communication and customer engagement platform is utilized. | |
| acquia.com | 2007 | Boston, United States | $173.5M | 78 | AI powered digital experience and customer data management platform | |
| capillarytech.com | 2008 | Bengaluru, India | $239.1M | – | AI-powered loyalty management software is offered for enterprises. | |
| segment.com | 2011 | San Francisco, United States | $283.6M | 450 | Customer data is integrated and collected via cloud-based API platform. | |
| hightouch.com | 2019 | San Francisco, United States | $172.2M | 79 | Cloud based data integration and customer data platform | |
| sitecore.com | 1999 | Sausalito, United States | $1.23B | – | Cloud-based platform enables digital experience management for marketers. | |
| mparticle.com | 2012 | New York, United States | $266.6M | 151 | Customer data is collected and connected via API-based platform. | |
| tealium.com | 2008 | San Diego, United States | $277.45M | 353 | Customer data is managed and orchestrated via a specialized platform. | |
| getcensus.com | 2018 | San Francisco, United States | $80.3M | – | Cloud based customer data management platform | |
| treasuredata.com | 2011 | Mountain View, United States | $300.74M | 116 | Cloud-based customer data platform is used for personalized experiences. |
Detailed competitors of Semcasting
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Semcasting
The website of Semcasting (semcasting.com) receives about 2.6K visits a month.
- Monthly visits2.6K
▼ 17.4% vs previous month
Websites whose visitors overlap most with Semcasting. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| audiencescience.com | 100% | 31.3K | #1,044,404 | View details | |
| tru-signal.com | 99% | – | – | View details | |
| datalogix.com | 80% | – | – | View details | |
| nextmark.com | 77% | 9.2K | #1,507,009 | View details | |
| turn.com | 50% | 62.5K | – | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Semcasting
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Semcasting
Complete news archive for Semcasting
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Semcasting
10 companies that operate in the same segment as Semcasting (Sales Force Automation), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Sales prospecting and engagement tools are offered to enterprises. | 2011 | Atlanta, Georgia, United States | USD 246.48 M | – | – | |
Cloud-based CRM and collaboration solutions are provided for enterprises. | 1999 | San Francisco, California, United States | USD 52 M | USD 37.9 B | 76,450 | |
Cloud and AI-based electronic signatures and contract management are provided. | 2003 | San Francisco, California, United States | USD 520 M | USD 3.22 B | 6,840 | |
Cloud-based business process management suite solutions are delivered. | 2010 | San Mateo, California, United States | USD 872.56 M | USD 838.81 M | 4,400 | |
Lead management platform with analytics and engagement tools is provided. | 2015 | San Francisco, California, United States | USD 250.42 M | – | – | |
Cloud and AI-based sales enablement platforms are provided for teams. | 2010 | San Diego, California, United States | USD 426.5 M | – | – | |
Business card management software for enterprises | 2007 | Tokyo, Tokyo, Japan | USD 118.47 M | USD 337.55 M | 2,230 | |
Meetings are scheduled via a cloud-based collaboration platform. | 2013 | Atlanta, Georgia, United States | USD 351.51 M | – | – |
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Frequently Asked Questions about Semcasting
Semcasting was founded in 1998 and raised its 1st funding round 3 years after it was founded.
Semcasting is headquartered in North Andover, United States. It is registered at North Andover, Massachusetts, United States.
Semcasting is a funded company, having raised a total of $3.5M across 2 funding rounds to date. The company's 1st funding round was a Series A of $1.5M, raised on Dec 2001.
Semcasting has 32 employees.
Semcasting is engaged in delivering deterministic identity resolution and audience activation solutions. These services are utilized by brands, agencies, and AdTech platforms to onboard, target, and measure audiences without cookies. Operations span multiple industries including B2B, education, financial services, healthcare, and political marketing. Solutions such as AudienceDesigner, Identity ToolBox, and IdentityXchange are offered, alongside managed services for digital advertising. Privacy-compliant technologies and real-time measurement tools are integrated to enhance campaign performance across various digital channels like CTV and programmatic display.
Semcasting's top competitors include Twilio, Capillary Technologies and Segment.
Semcasting offers AudienceDesigner by Semcasting (ADS), Identity ToolBox, IdentityXchange (IDX), and Managed Services.
Semcasting has made 3 acquisitions, including Genalytics, The Marketing Grid, and Transparency.
Semcasting has 1 investor. Key investors include Egan-Managed Capital.
Semcasting operates through Semcasting, Inc..