About Transparency
Transparency is a company based in San Francisco (United States) founded in 2016 was acquired by Semcasting in August 2017. Transparency operates in a competitive market with competitors including AppsFlyer, Branch, Singular, InMarket and Apsalar, among others.
- Headquarter San Francisco, United States
- SectorsMedia & Entertainment
- Website transparency.ai
- Social LinkedIn X Facebook
- Acquired by Semcasting (Aug 2017)
- Investors
- Acquired bySemcasting
(Aug 2017)
Investors in Transparency
Transparency has secured backing from 1 investor. Prominent investors backing the company include Semcasting.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Semcasting is recognized for providing identity resolution and audience activation solutions. | 1998 | semcasting.com | North Andover, United States |
Investor details for Transparency
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Timeline of Transparency
2 dated milestones of Transparency across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Transparency is founded.
- Exit Acquired by Semcasting.
Competitors of Transparency
Transparency operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as AppsFlyer, Branch, Singular, InMarket and Apsalar, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| appsflyer.com | 2011 | San Francisco, United States | $293.1M | 1,000 | Cloud based mobile marketing analytics and attribution platform | |
| branch.io | 2014 | Palo Alto, United States | $542.3M | 100 | Cloud based marketing optimization platform for deep linking | |
| singular.net | 2014 | Tel Aviv, Israel | $50M | 29 | Marketing data is unified and ROI is analyzed across channels. | |
| inmarket.com | 2010 | Austin, United States | $1M | 264 | Marketing measurement solutions are delivered to link brands with consumers. | |
| apsalar.com | 2010 | San Francisco, United States | $22.8M | 29 | Mobile attribution and analytics are delivered for app marketers. | |
| 4info.com | 2004 | San Mateo, United States | $62.57M | 32 | Mobile attribution and audience targeting solutions are offered by 4INFO. | |
| conversionlogic.com | 2014 | Los Angeles, United States | $14.15M | – | Cross-media attribution analytics platform is provided for marketing insights. | |
| dreamdata.io | 2018 | Copenhagen, Denmark | $66.85M | 43 | Cloud-based account-based marketing attribution is provided for B2B companies. | |
| stockmark.co.jp | 2016 | Minato, Japan | $30.09M | – | NLP-based data analysis solutions are offered for global business news. | |
| bizible.com | 2011 | Seattle, United States | $18.63M | 52 | Marketing attribution analytics software is offered for sales revenue optimization. |
Detailed competitors of Transparency
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- Full competitor set
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Latest news on Transparency
Complete news archive for Transparency
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Similar companies to Transparency
10 companies that operate in the same segment as Transparency (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 1,074 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.29 B | – | – | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Frequently Asked Questions about Transparency
Transparency was founded in 2016.
Transparency is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Transparency was founded in 2016 in San Francisco, United States, within the marketing technology sector. A platform is offered that allows third-party publishers to match unknown online shoppers with specific offline transactions. Data is onboarded directly and securely to AWS S3 servers by publishers to generate attribution insights. Operations focus on enabling precise measurement of audience value through this attribution process.
Transparency has 1 investor. Key investors include Semcasting.
Yes. Transparency was acquired by Semcasting in August 2017.