InMarket

Austin, United States Founded: 2010 • Age: 16 yrs
Marketing measurement solutions are delivered to link brands with consumers.
Annual revenue - Latest available
Total funding $1.0M 2 rounds
Employees - Tracked headcount
Investors - Known backers
Products 5 Services tracked
Competitors 10 Brand Intelligence

About InMarket

InMarket is a company based in Austin (United States) founded in 2010. It operates as a SaaS (Software-as-a-Service) and Advertising Model. InMarket has raised $1 million across 2 funding rounds. InMarket has completed 2 acquisitions, including ChannelMix and Key Ring App. InMarket offers products and services including Audiences, Activation, Measurement, InSights, and GeoLink. InMarket operates in a competitive market with competitors including AppsFlyer, Branch, Yodle, 4C Insights and data.ai, among others.

  • Headquarter Austin, United States
  • Sectors
    Media & Entertainment
    Retail Technology
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Inmarket
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Retail → Retail Technology & Automation Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Technology & Services Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Technology → Cloud, Data & Analytics Infrastructure Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $1 M (USD)

    in 2 rounds

  • Latest Funding Round
    $11.5 M (USD), Debt – Conventional

    May 12, 2021

  • Investors
    Not available
  • Employee Count
    Not available
  • Investments & Acquisitions
    ChannelMix

    & 1 more

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Products & Services of InMarket

InMarket offers a comprehensive portfolio of products and services, including Audiences, Activation, Measurement, InSights, and GeoLink.

Product name locked
Category locked
Primary

Targeted consumer engagement based on behavior and intent.

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Real-time media activation across omnichannel consumer touchpoints.

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Performance tracking and optimization for marketing campaigns.

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Consumer insights and analytics for brand growth strategies.

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Self-service platform for real-time marketing campaign activation.

People of InMarket

Headcount 200-500
Employee Profiles 153
Employee Profiles
People
Paige Kmetz
Senior Sales Director
People
Nikki Gertner
Director, Product Marketing
People
Emily Rosdal
Senior Regional Sales Director
People
Bruna Coppolino
Head Of Product Design

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Funding Insights of InMarket

InMarket has successfully raised a total of $1M across 2 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $11.5 million completed in May 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investments & Acquisitions by InMarket

InMarket has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include ChannelMix and Key Ring App.

Investments
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Investment portfolio details for InMarket

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Loyalty and rewards cards are consolidated in a mobile app.
Locked Locked 2008 Locked
Predictive analytics solutions for marketing ROI are offered by ChannelMix.
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Complete acquisition details for InMarket

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

Verified entity values are shown only after access is granted.

Financial Statements - InMarket

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Detailed financials for InMarket

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Inmarket Comparisons

InMarket Primary company
Description
Marketing measurement solutions are delivered to link brands...
Location
Austin, United States
Founded Year
2010
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for InMarket

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of InMarket

InMarket operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as AppsFlyer, Branch, Yodle, 4C Insights and data.ai, among others.

Company Name Domain Founded year HQ Location Description
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Cloud based mobile marketing analytics and attribution platform
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Cloud based marketing optimization platform for deep linking
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Online marketing service provider to local businesses
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Cloud-based market intelligence is delivered across closed ecosystems.
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Market data is analyzed by AI to generate consumer insights.
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Open-source data is curated, analyzed, and visualized via AI platform.
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Detailed competitors of InMarket

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Inmarket

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Complete news archive for InMarket

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about InMarket

InMarket was founded in 2010.

InMarket is headquartered in Austin, United States. It is registered at Austin, Texas, United States.

Todd Morris is the current CEO of InMarket.

InMarket is a funded company, having raised a total of $1M across 2 funding rounds to date.

InMarket is recognized as a leading real-time marketing and measurement platform utilized by major brands. Solutions are provided in audience targeting, media activation, performance measurement, and consumer insights. The platform is designed to connect brands with consumers across multiple channels and devices. Emphasis is placed on privacy-forward and consumer-first frameworks. Services are offered to optimize media spend and drive measurable outcomes in various industries.

InMarket's top competitors include AppsFlyer, Branch and 4C Insights.

InMarket offers Audiences, Activation, Measurement, InSights, and GeoLink.

InMarket has made 2 acquisitions, including ChannelMix, and Key Ring App.

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