About ChannelMix
ChannelMix is a company based in Kansas City (United States) founded in 2007 was acquired by InMarket in August 2024. ChannelMix offers products and services including Attribution Analytics, Media Impact Modeling, and Audience Activation. ChannelMix operates in a competitive market with competitors including Hearsay Systems, 4C Insights, data.ai, AMPLYFI and ForeSee, among others.
Products & Services of ChannelMix
ChannelMix offers a comprehensive portfolio of products and services, including Attribution Analytics, Media Impact Modeling, and Audience Activation.
Platform for real-time campaign measurement and optimization.
AI-driven tool for predictive marketing scenario planning.
Solutions for audience engagement and real-time activation.
Apps and channels of ChannelMix
its YouTube channel InMarket has 34 subscribers and 30 videos.
Videos from ChannelMix
The most watched videos on ChannelMix's YouTube channel, InMarket (34 subscribers). Click a video to play it here.
More on InMarket.
Investors in ChannelMix
ChannelMix has secured backing from 1 investor. Prominent investors backing the company include InMarket.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Marketing measurement solutions are delivered to link brands with consumers. | 2010 | inmarket.com | Austin, United States |
Investor details for ChannelMix
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of ChannelMix
4 people are tracked at ChannelMix (3 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Ashley Grillot | Sales Director | Leadership |
Laurie Kolbeins | Director | Leadership |
Bill Herring | Director Of Software Development | Leadership |
Kimberly Journot | Senior Business Intelligence Developer | Team |
Complete people profiles for ChannelMix
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of ChannelMix
2 dated milestones of ChannelMix across 17 years, from founding to its latest funding, stage changes and deals.
- Founded ChannelMix is founded.
- Exit Acquired by InMarket.
Competitors of ChannelMix
ChannelMix operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hearsay Systems, 4C Insights, data.ai, AMPLYFI and ForeSee, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| hearsaysystems.com | 2009 | San Francisco, United States | $81M | 168 | Marketing analytics platform is utilized for financial services customer engagement. | |
| 4cinsights.com | 2011 | Chicago, United States | $31.7M | 282 | Cloud-based market intelligence is delivered across closed ecosystems. | |
| data.ai | 2010 | San Francisco, United States | $157M | 123 | Market data is analyzed by AI to generate consumer insights. | |
| amplyfi.com | 2015 | Cardiff, United Kingdom | $11.85M | 40 | Open-source data is curated, analyzed, and visualized via AI platform. | |
| foresee.com | 2001 | Ann Arbor, United States | $20M | 1,214 | Customer experience analytics are conducted across digital and physical channels. | |
| tapclicks.com | 2011 | San Jose, United States | $23.5M | 64 | Cloud based marketing management platform for businesses | |
| earnix.com | 2001 | Givatayim, Israel | $97.5M | – | AI based marketing analytics and data monitoring solutions for insurers and banks | |
| ninthdecimal.com | 2003 | San Francisco, United States | $73.79M | 133 | Mobile audience intelligence platform | |
| inmarket.com | 2010 | Austin, United States | $1M | 264 | Marketing measurement solutions are delivered to link brands with consumers. | |
| datalogix.com | 2002 | Westminster, United States | $86.8M | 4 | Offline purchasing data is aggregated from retailer loyalty programs. |
Detailed competitors of ChannelMix
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Verified entity values are shown only after access is granted.
Web traffic of ChannelMix
The website of ChannelMix (channelmix.com) receives about 4.6K visits a month.
- Monthly visits4.6K
▼ 18.2% vs previous month
Websites whose visitors overlap most with ChannelMix. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| snapengage.com | 100% | 25.2K | #1,241,467 | View details | |
blog.asana.com | blog.asana.com | 60% | – | – | β |
| google.com | 60% | 85.8B | #1 | View details | |
| brighttalk.com | 59% | 392.5K | #146,735 | View details |
Latest news on Channelmix
Complete news archive for ChannelMix
Full article history, source details, and older brand coverage require an active premium plan.
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- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to ChannelMix
10 companies that operate in the same segment as ChannelMix (Banking & FinTech Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online business banking and financial workflow tools are provided. | 2010 | San Francisco, California, United States | USD 546 M | – | – | |
Tide is recognized as a digital banking platform for businesses. | 2015 | London, England, United Kingdom | USD 221.42 M | – | – | |
Digital banking services are offered to individuals via mobile apps. | 2012 | San Francisco, California, United States | USD 3.16 B | USD 1.96 B | 1,440 | |
Banking solutions are provided for retail customers and businesses. | 2015 | London, England, United Kingdom | USD 1.99 B | – | – | |
Internet first bank for individuals and businesses | 2015 | London, England, United Kingdom | USD 1.9 B | – | – | |
Digital sustainable banking services are offered to consumers. | 2013 | Los Angeles, California, United States | USD 865 M | – | 237 | |
Digital banking services are offered to consumers and businesses. | 2014 | London, England, United Kingdom | USD 1.06 B | USD 813.42 M | 3,231 | |
Payment and banking solutions are provided to users and banks. | 2015 | San Ramon, California, United States | USD 390 M | USD 532.2 K | 3 | |
SaaS-driven credit card and spend management solutions platform for businesses | 2017 | Draper, Utah, United States | USD 1.16 B | – | 1 | |
Digital banking services are provided for individuals and businesses. | 2014 | Blyth, United Kingdom | USD 852.48 M | – | – |
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Frequently Asked Questions about ChannelMix
ChannelMix was founded in 2007.
ChannelMix is headquartered in Kansas City, United States. It is registered at Kansas City, Missouri, United States.
ChannelMix was founded in 2007 in Kansas City, United States, within the AI and marketing analytics sector. An AI-based platform is operated to deliver predictive analytics solutions. Cross-channel marketing analytics, attribution analytics, customer journey analysis, and pipeline impact forecasting are included in the services. Marketing performance is measured, analyzed, optimized, and predicted via a unified dashboard. Brands and agencies are supported in evaluating and enhancing their marketing return on investment.
ChannelMix's top competitors include 4C Insights, TapClicks and Hearsay Systems.
ChannelMix offers Attribution Analytics, Media Impact Modeling, and Audience Activation.
ChannelMix has 1 investor. Key investors include InMarket.
ChannelMix operates through Alight Analytics Llc.
Yes. ChannelMix was acquired by InMarket in August 2024.

