ChannelMix

Kansas City, United States Founded: 2007 • Age: 19 yrs Acquired By InMarket
Predictive analytics solutions for marketing ROI are offered by ChannelMix.
Annual revenue - Latest available
Total funding - Funding intelligence
Employees - Tracked headcount
Investors 1 Known backers
Products 3 Services tracked
Competitors 11 Brand Intelligence

About ChannelMix

ChannelMix is a company based in Kansas City (United States) founded in 2007 was acquired by InMarket in August 2024. ChannelMix offers products and services including Attribution Analytics, Media Impact Modeling, and Audience Activation. ChannelMix operates in a competitive market with competitors including Hearsay Systems, 4C Insights, data.ai, AMPLYFI and ForeSee, among others.

  • Headquarter Kansas City, United States
  • Sectors
    Financial Services
    Technology
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Alight Analytics Llc
Operational Areas
Financial Services → FinTech & Digital Finance Unlock Sub-Sector Unlock Segment
Technology → Cloud, Data & Analytics Infrastructure Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    Not available
  • Acquired by
    InMarket

    (Aug 05, 2024)

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Products & Services of ChannelMix

ChannelMix offers a comprehensive portfolio of products and services, including Attribution Analytics, Media Impact Modeling, and Audience Activation.

Product name locked
Category locked
Primary

Platform for real-time campaign measurement and optimization.

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AI-driven tool for predictive marketing scenario planning.

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Solutions for audience engagement and real-time activation.

People of ChannelMix

Headcount 50-200
Employee Profiles 4
Employee Profiles
People
Kimberly Journot
Senior Business Intelligence Developer
People
Ashley Grillot
Sales Director
People
Laurie Kolbeins
Director
People
Bill Herring
Director Of Software Development

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Funding Insights of ChannelMix

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Detailed funding history for ChannelMix

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  • Funding amounts
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Investors in ChannelMix

ChannelMix has secured backing from 1 investor. Prominent investors backing the company include InMarket.

All
Investor Description Founded Year Domain Location
Marketing measurement solutions are delivered to link brands with consumers.
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Investor details for ChannelMix

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Investments & Acquisitions by ChannelMix

Investments
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Investment portfolio details for ChannelMix

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  • Portfolio identities
  • Transaction dates
  • Round details
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Financial Statements - ChannelMix

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Detailed financials for ChannelMix

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Channelmix Comparisons

ChannelMix Primary company
Description
Predictive analytics solutions for marketing ROI are offered...
Location
Kansas City, United States
Founded Year
2007
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for ChannelMix

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Competitors of ChannelMix

ChannelMix operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hearsay Systems, 4C Insights, data.ai, AMPLYFI and ForeSee, among others.

Company Name Domain Founded year HQ Location Description
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Marketing analytics platform is utilized for financial services customer engagement.
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Cloud-based market intelligence is delivered across closed ecosystems.
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Market data is analyzed by AI to generate consumer insights.
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Open-source data is curated, analyzed, and visualized via AI platform.
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Customer experience analytics are conducted across digital and physical channels.
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Cloud based marketing management platform for businesses
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Detailed competitors of ChannelMix

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  • Domains and locations
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Latest news on Channelmix

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Complete news archive for ChannelMix

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Frequently Asked Questions about ChannelMix

ChannelMix was founded in 2007.

ChannelMix is headquartered in Kansas City, United States. It is registered at Kansas City, Missouri, United States.

ChannelMix was founded in 2007 in Kansas City, United States, within the AI and marketing analytics sector. An AI-based platform is operated to deliver predictive analytics solutions. Cross-channel marketing analytics, attribution analytics, customer journey analysis, and pipeline impact forecasting are included in the services. Marketing performance is measured, analyzed, optimized, and predicted via a unified dashboard. Brands and agencies are supported in evaluating and enhancing their marketing return on investment.

ChannelMix's top competitors include 4C Insights, TapClicks and Hearsay Systems.

ChannelMix offers Attribution Analytics, Media Impact Modeling, and Audience Activation.

ChannelMix has 1 investor. Key investors include InMarket.

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