NinthDecimal

San Francisco, United States Founded: 2003 • Age: 23 yrs
Mobile audience intelligence platform
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About NinthDecimal

NinthDecimal is a company based in San Francisco (United States) founded in 2003.. NinthDecimal has raised $73.79 million across 12 funding rounds from investors including Norwest Venture Partners, North Atlantic Capital and Comcast Ventures. The company has 133 employees as of December 31, 2022. NinthDecimal has completed 1 acquisition, including MoLOGIQ. NinthDecimal operates in a competitive market with competitors including 4C Insights, data.ai, TerraGo, ForeSee and mParticle, among others.

  • Headquarter San Francisco, United States
  • Employees 133 as on 31 Dec, 2022
  • Sectors
    Technology
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Ninthdecimal
Operational Areas
Technology → Geospatial, Imaging & Sensing Technology
Media & Entertainment → Marketing, Advertising & Adtech
Media & Entertainment → Marketing, Advertising & Adtech
Technology → Marketing, Adtech & Commerce Technology
Technology → Cloud, Data & Analytics Infrastructure
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $73.79 M (USD)

    in 12 rounds

  • Latest Funding Round
    $8 M (USD), Series E

    Sep 11, 2020

  • Investors
  • Employee Count
    133

    as on Dec 31, 2022

  • Investments & Acquisitions
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People of NinthDecimal
Headcount 200-500
Employee Profiles 153
Employee Profiles
People
Paige Kmetz
Senior Sales Director
People
Nikki Gertner
Director, Product Marketing
People
Emily Rosdal
Senior Regional Sales Director
People
Bruna Coppolino
Head Of Product Design

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Funding Insights of NinthDecimal

NinthDecimal has successfully raised a total of $73.79M across 12 strategic funding rounds. The most recent funding activity was a Series E round of $8 million completed in September 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 12
  • Last Round Series E — $8.0M
  • First Round

    (10 Dec 2008)

  • Investors Count 8
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2020 Amount Series E - NinthDecimal Valuation

investors

Nov, 2018 Amount Series D - NinthDecimal Valuation Omega Venture Partners
Sep, 2018 Amount Series D - NinthDecimal Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in NinthDecimal

NinthDecimal has secured backing from 8 investors, including venture fund investors. Prominent investors backing the company include Norwest Venture Partners, North Atlantic Capital and Comcast Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Tech-focused Venture debt firm providing debt finacing in the US and Europe
Founded Year Domain Location
Comcast Ventures is focused on investing in technology startups.
Founded Year Domain Location
Early & later stage venture capital firm investing in the US
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by NinthDecimal

NinthDecimal has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include MoLOGIQ. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Mobile audience management platform is provided for advertisers.
2013
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - NinthDecimal

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Ninthdecimal Comparisons

Employees
+
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Competitors of NinthDecimal

NinthDecimal operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as 4C Insights, data.ai, TerraGo, ForeSee and mParticle, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud-based market intelligence is delivered across closed ecosystems.
domain founded_year HQ Location
Market data is analyzed by AI to generate consumer insights.
domain founded_year HQ Location
Mobile based data collection and geospatial collaboration software provider
domain founded_year HQ Location
Customer experience analytics are conducted across digital and physical channels.
domain founded_year HQ Location
Customer data is collected and connected via API-based platform.
domain founded_year HQ Location
Data-driven marketing, loyalty, and credit solutions are provided.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Ninthdecimal

Frequently Asked Questions about NinthDecimal

When was NinthDecimal founded?

NinthDecimal was founded in 2003 and raised its 1st funding round 5 years after it was founded.

Where is NinthDecimal located?

NinthDecimal is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Is NinthDecimal a funded company?

NinthDecimal is a funded company, having raised a total of $73.79M across 12 funding rounds to date. The company's 1st funding round was a Series D of $605.97K, raised on Dec 10, 2008.

How many employees does NinthDecimal have?

As of Dec 31, 2022, the latest employee count at NinthDecimal is 133.

What does NinthDecimal do?

Founded in 2003 and headquartered in San Francisco, United States, NinthDecimal operates as a mobile audience intelligence platform. Customized audience segments are constructed from device data points through proprietary technology. One-to-one targeting is enabled via the Location Graph, which utilizes historical location data for audience building. Partnerships are maintained with entities such as MediaMath, BrightRoll, Exelator, TubeMogul, The Trade Desk, and dataXu.

Who are the top competitors of NinthDecimal?

NinthDecimal's top competitors include 4C Insights, mParticle and Choozle.

How many acquisitions has NinthDecimal made?

NinthDecimal has made 1 acquisition, including MoLOGIQ.

Who are NinthDecimal's investors?

NinthDecimal has 8 investors. Key investors include Norwest Venture Partners, North Atlantic Capital, Comcast Ventures, Panorama Capital, and Trident Capital.

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