About Swirl.com
Swirl.com is a company based in Boston (United States) founded in 2011 was acquired by Best Buy in January 2019. It operates as a Brokerage / Intermediation. Swirl.com has raised $32 million across 3 funding rounds from investors including Hearst, Best Buy and Longworth. Swirl.com offers products and services including Domain Name Sales. Swirl.com operates in a competitive market with competitors including Foursquare, CARTO, GroundTruth, Localz and Sensorberg, among others.
Products & Services of Swirl.com
Swirl.com offers a comprehensive portfolio of products and services, including Domain Name Sales.
Premium domain names are offered for purchase.
Apps and channels of Swirl.com
its YouTube channel Hilco Digital Assets has 166 subscribers and 15 videos.
Videos from Swirl.com
The most watched videos on Swirl.com's YouTube channel, Hilco Digital Assets (166 subscribers). Click a video to play it here.
More on Hilco Digital Assets.
Funding Insights of Swirl.com
Swirl.com has successfully raised a total of $32M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $18 million completed in April 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $32M
- Total Rounds 3
- Last Round Series C — $18M
- First Round $6M
(Aug 2012)
- Investors Count 5
All 3 funding rounds of Swirl.com with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2015 | $18M | Series C | – | Hearst, SoftBank Capital | |
| Oct 2013 | $8M | Series B | – | Hearst | |
| Aug 2012 | $6M | Series A | – | General Catalyst, Longworth Venture Partners | – |
6 investors in total: 6 institutional.
Investors in Swirl.com
Swirl.com has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Hearst, Best Buy and Longworth.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Waiting list management and analyses services in the technology sector. | – | longworth.com | - | |
Corporate-backed venture capital firm focused on SaaS, industrial IoT, and multiple sectors | – | twitterventures.com | San Francisco, United States | |
Early-stage investments in tech companies are made globally. | – | softbankvc.com | New York, United States | |
Investment and transformation services for entrepreneurs in technology and finance sectors. | – | generalcatalyst.com | - | |
Media conglomerate | 1887 | hearst.com | New York, United States | |
Consumer electronics and mobile phones are retailed in stores worldwide. | 1966 | bestbuy.com | Richfield, United States |
Investor details for Swirl.com
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Verified entity values are shown only after access is granted.
Timeline of Swirl.com
4 dated milestones of Swirl.com across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Swirl.com is founded.
- Funding First funding round of $6.0M.
- Funding Latest funding round, Series C, of $18.0M.
- Exit Acquired by Best Buy.
Competitors of Swirl.com
Swirl.com operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Foursquare, CARTO, GroundTruth, Localz and Sensorberg, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| foursquare.com | 2009 | New York, United States | $448.21M | 381 | Foursquare is recognized as a leader in geospatial technology. | |
| carto.com | 2012 | New York, United States | $123M | – | Cloud based integrated solutons for software development | |
| groundtruth.com | 2003 | New York, United States | $157.84M | 152 | A location analytics platform for marketing applications is provided. | |
| localz.com | 2013 | Melbourne, Australia | $7.44M | – | Location tracking and customer communication solutions are provided for businesses. | |
| sensorberg.com | 2013 | Berlin, Germany | $6.94M | 39 | IoT enabled solutions for multi industry applications | |
| geoblink.com | 2015 | Majadahonda, Spain | $1.53M | – | Location intelligence is delivered via a SaaS geospatial BI platform. | |
| cuebiq.com | 2016 | New York, United States | $36.33M | – | AI-based business intelligence solutions are delivered for retail analytics. | |
| safegraph.com | 2016 | Denver, United States | $61M | 30 | Geospatial data on places and human movement is provided. | |
| datasutram.com | 2018 | Mumbai, India | $14.74M | 72 | Platform offering external data insights for enterprises across the customer lifecycle |
Detailed competitors of Swirl.com
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Swirl.com
Websites that share an audience with Swirl.com (swirl.com).
Websites whose visitors overlap most with Swirl.com. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| inmarket.com | 100% | 316.4K | #132,968 | View details | |
| shopkick.com | 97% | 97.2K | #336,859 | View details | |
| ninthdecimal.com | 93% | 4.2K | #4,578,100 | View details | |
| techcrunch.com | 35% | 8.3M | #10,239 | View details | |
| hautelook.com | 35% | 2.5K | #8,667,526 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 10 similar websites and full traffic analytics for Swirl.com
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 10 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Swirl.Com
Complete news archive for Swirl.com
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Swirl.com
10 companies that operate in the same segment as Swirl.com (Autonomous & In-Store Retail Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Purchase financing solutions are offered to businesses via installment payments. | 2019 | Dubai, Dubai, United Arab Emirates | USD 837 M | – | – | |
Point-of-sale financing is facilitated via an online platform for retailers. | 2016 | Los Angeles, California, United States | USD 158.63 M | – | 128 | |
App-based bookkeeping solutions are offered for small business management. | 2018 | Bengaluru, Karnataka, India | USD 186.62 M | USD 165.88 K | – | |
POS solutions are provided for retail businesses. | 2009 | San Francisco, California, United States | USD 519.75 M | – | – | |
Provider of cloud-based POS software solutions for businesses and service providers | 1999 | San Francisco, California, United States | USD 923 M | – | – | |
Retail intelligence platform is developed for brands and B2B retailers. | 2008 | Bengaluru, Karnataka, India | USD 21.11 M | USD 7.69 M | 345 | |
Point-of-sale financing is enabled for installment purchases at partnered retailers. | 2016 | Minneapolis, Minnesota, United States | USD 17.51 M | USD 450.28 M | 408 | |
Loyalty management solutions are provided for offline retail stores. | 2012 | San Francisco, California, United States | USD 23.1 M | – | 23 | |
Mobile apps enable real-time retail data collection by field teams. | 2011 | Denver, Colorado, United States | USD 71 M | – | – | |
Unified platform for retail and supply chain planning is offered. | 2005 | Helsinki, Finland | USD 816.41 M | – | – |
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Frequently Asked Questions about Swirl.com
Swirl.com was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Swirl.com is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Swirl.com is a funded company, having raised a total of $32M across 3 funding rounds to date. The company's 1st funding round was a Series A of $6M, raised on Aug 2012.
Swirl.com is operated by Hilco Digital Assets, focusing on the sale and management of premium domain names. Services are provided to facilitate offers and transactions for digital assets. The company is engaged in connecting buyers and sellers within the internet services sector.
Swirl.com's top competitors include Foursquare, Sensorberg and Data Sutram.
Swirl.com offers Domain Name Sales.
Swirl.com has 6 investors. Key investors include Hearst, Best Buy, Longworth, Twitter Ventures, and SoftBank Ventures.
Swirl.com operates through Hilco Digital Assets.
Yes. Swirl.com was acquired by Best Buy in January 2019.