About TruSignal
TruSignal is a company based in San Francisco (United States) founded in 2012 was acquired by TransUnion in May 2019.. TruSignal has raised $5 million across 1 funding round from investors including TransUnion, Redpoint Ventures and Split Rock Partners. TruSignal operates in a competitive market with competitors including IgnitionOne, Contentsquare, Amplitude, LiveRamp and mParticle, among others.
- Headquarter San Francisco, United States
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Sectors
TechnologyMedia & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Trusignal, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$5 M (USD)
in 1 rounds
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Latest Funding Round
$5 M (USD), Series A
Oct 02, 2017
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Investors
TransUnion
& 4 more
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Employee Count
Employee Count
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Acquired by
TransUnion
(May 15, 2019)
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Funding Insights of TruSignal
TruSignal has successfully raised a total of $5M through 1 strategic funding round. The most recent funding activity was a Series A round of $5 million completed in October 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series A — $5.0M
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First Round
First Round
(02 Oct 2017)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2017 | Amount | Series A - TruSignal | Valuation | Redpoint Ventures , Split Rock Partners |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in TruSignal
TruSignal has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include TransUnion, Redpoint Ventures and Split Rock Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Redpoint Ventures is engaged in venture capital investments.
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Founded Year | Domain | Location | |
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US venture capital investments are made across all stages.
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Founded Year | Domain | Location | |
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Investment and partnership services for entrepreneurs in finance and growth support.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by TruSignal
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - TruSignal
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Trusignal Comparisons
Competitors of TruSignal
TruSignal operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as IgnitionOne, Contentsquare, Amplitude, LiveRamp and mParticle, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Digital marketing platform is offered for media optimization across channels.
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| domain | founded_year | HQ Location |
AI interfaced customer digital experience analytics software
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| domain | founded_year | HQ Location |
Amplitude is recognized as a leading digital analytics platform.
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| domain | founded_year | HQ Location |
Offline customer data is connected and activated for online advertising.
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| domain | founded_year | HQ Location |
Customer data is collected and connected via API-based platform.
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| domain | founded_year | HQ Location |
Cloud-based platform for digital experience management and content marketing
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Trusignal
Frequently Asked Questions about TruSignal
When was TruSignal founded?
TruSignal was founded in 2012 and raised its 1st funding round 5 years after it was founded.
Where is TruSignal located?
TruSignal is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Is TruSignal a funded company?
TruSignal is a funded company, having raised a total of $5M across 1 funding round to date. The company's 1st funding round was a Series A of $5M, raised on Oct 02, 2017.
What does TruSignal do?
TruSignal was founded in 2012 in San Francisco, United States, as a spin-off from eBureau. Operations focus on the customer analytics sector, where offline data points and predictive factors are analyzed from public and private sources, including demographics, purchase history, and household information. Profiles are evaluated for brand fit and conversion likelihood, with insights generated for marketing and programmatic advertising campaigns.
Who are the top competitors of TruSignal?
TruSignal's top competitors include Amplitude, Contentsquare and mParticle.
Who are TruSignal's investors?
TruSignal has 5 investors. Key investors include TransUnion, Redpoint Ventures, Split Rock Partners, Tenaya Capital, and Coffin Capital & Ventures.
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