About IgnitionOne
IgnitionOne is a company based in Atlanta (United States) founded in 2004 was acquired by Persimmon Capital Partners in July 2013.. IgnitionOne has raised $72.19 million across 8 funding rounds from investors including Horizon Tech Finance, ABS Capital and SoftBank Ventures. The company has 326 employees as of December 31, 2018. IgnitionOne has completed 3 acquisitions, including AdJug, HumanDemand and Knotice. IgnitionOne operates in a competitive market with competitors including Amplitude, Contentsquare, Phunware, LiveRamp and Optimizely, among others.
- Headquarter Atlanta, United States
- Employees 326 as on 31 Dec, 2018
-
Sectors
Technology
-
Phone
*********
-
Website
*********
-
Social
*********
- Legal Name Ignitionone, Inc.
-
Annual Revenue
-
Net Profit
-
EBITDA
-
Total Equity Funding
$72.19 M (USD)
in 8 rounds
-
Latest Funding Round
$5 M (USD), Debt – Conventional
Mar 08, 2019
-
Investors
Horizon Tech Finance
& 5 more
-
Employee Count
326
as on Dec 31, 2018
-
Investments & Acquisitions
AdJug
& 2 more
-
Acquired by
Persimmon Capital Partners
(Jul 02, 2013)
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Unlock access to complete
Funding Insights of IgnitionOne
IgnitionOne has successfully raised a total of $72.19M across 8 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $5 million completed in March 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 8
- Last Round Debt – Conventional — $5.0M
- First Round First Round
- Investors Count 5
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2019 | Amount | Debt – Conventional - IgnitionOne | Valuation |
investors |
|
| Apr, 2017 | Amount | Debt – Venture - IgnitionOne | Valuation |
investors |
|
| May, 2015 | Amount | Series B - IgnitionOne | Valuation |
investors |
|
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in IgnitionOne
IgnitionOne has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Horizon Tech Finance, ABS Capital and SoftBank Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Structured debt is provided to life sciences and technology firms.
|
Founded Year | Domain | Location | |
|
-
|
Founded Year | Domain | Location | |
|
Early-stage investments in tech companies are made globally.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by IgnitionOne
IgnitionOne has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include AdJug, HumanDemand and Knotice. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Mobile DSP and DMP solutions are provided for advertisers.
|
2012 | ||||
|
Online advertising buyers and sellers are connected by AdJug's marketplace.
|
2007 | ||||
|
Cloud-based customer data management and targeted marketing are provided.
|
2003 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
OVO is recognized as a smart digital payment application.
|
2017 | ||||
|
Bionic investment advisor platform
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - IgnitionOne
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Ignitionone Comparisons
Competitors of IgnitionOne
IgnitionOne operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Amplitude, Contentsquare, Phunware, LiveRamp and Optimizely, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Amplitude is recognized as a leading digital analytics platform.
|
|
| domain | founded_year | HQ Location |
AI interfaced customer digital experience analytics software
|
|
| domain | founded_year | HQ Location |
Analytics and data management software for mobile marketing are provided.
|
|
| domain | founded_year | HQ Location |
Offline customer data is connected and activated for online advertising.
|
|
| domain | founded_year | HQ Location |
Cloud-based platform for digital experience management and content marketing
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Ignitionone
Frequently Asked Questions about IgnitionOne
When was IgnitionOne founded?
IgnitionOne was founded in 2004 and raised its 1st funding round 9 years after it was founded.
Where is IgnitionOne located?
IgnitionOne is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.
Is IgnitionOne a funded company?
IgnitionOne is a funded company, having raised a total of $72.19M across 8 funding rounds to date. The company's 1st funding round was a Series B of $135.44K, raised on Jun 01, 2013.
How many employees does IgnitionOne have?
As of Dec 31, 2018, the latest employee count at IgnitionOne is 326.
What does IgnitionOne do?
IgnitionOne, a cloud-based digital marketing technology provider, offers a proprietary platform and services to improve digital marketing performance. IgnitionOnes integrated Digital Marketing Suite (DMS) empowers marketers to centralize, manage and optimize digital media across Search, Display, Social and Mobile, and understand cross-channel attribution, while helping to optimize conversions on a marketers website through Marketing Automation. At the core of the DMS is the proprietary Engagement Scoring Algorithm which determines the value of a user in order to automate the delivery of the right message, at the right time, at the right cost, to a marketers users on and off their website. IgnitionOne currently scores over 300 million users monthly in 55 countries and powers more than 30 billion in revenue each year for leading brands, including General Motors, DIRECTV, Ann Taylor, La Quinta, and Fiat, as well as advertising agencies such as 360i, GroupM and iProspect.
Who are the top competitors of IgnitionOne?
IgnitionOne's top competitors include Amplitude, Contentsquare and LiveRamp.
How many acquisitions has IgnitionOne made?
IgnitionOne has made 3 acquisitions, including AdJug, HumanDemand, and Knotice.
Who are IgnitionOne's investors?
IgnitionOne has 6 investors. Key investors include Horizon Tech Finance, ABS Capital, SoftBank Ventures, Savano Capital Partners, and Strike4.
Book a demo & talk to our team
Share a few details and we’ll reach out to schedule a session.