About Optimizely
Optimizely is a company based in San Francisco (United States) founded in 2009 was acquired by Episerver in September 2020. Optimizely has raised $200.39 million across 8 funding rounds from investors including Goldman Sachs, Accenture and Bridge Bank. The company has 62 employees as of December 31, 2022. Optimizely has completed 5 acquisitions, including Experiment Engine, NetSpring and Optimizely. Optimizely offers products and services including Content Orchestration, Digital Optimization, and Experience-led Commerce. Optimizely operates in a competitive market with competitors including Amplitude, BloomReach, Acquia, CrownPeak and Contentsquare, among others.
- Headquarter San Francisco, United States
- Employees 62 as on 31 Dec, 2022
-
Sectors
Technology
-
Phone
Locked
-
Website
Locked
-
Social
Locked
-
Annual Revenue
Not available
-
Net Profit
Not available
-
EBITDA
Not available
-
Total Equity Funding
$200.39 M (USD)
in 8 rounds
-
Latest Funding Round
$55 M (USD), Debt – Conventional
Jun 18, 2019
-
Investors
Goldman Sachs
& 38 more
-
Employee Count
62
as on Dec 31, 2022
-
Investments & Acquisitions
Experiment Engine
& 4 more
-
Acquired by
Episerver
(Sep 03, 2020)
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Optimizely
Optimizely offers a comprehensive portfolio of products and services, including Content Orchestration, Digital Optimization, and Experience-led Commerce.
Tools for planning and launching marketing experiences efficiently
Platform for testing and personalizing customer interactions
Solutions for creating revenue-driving buying experiences
People of Optimizely
Unlock access to complete
Software Development Team
90 people
Leadership Team
69 people
Product Management Team
51 people
Senior Team
40 people
Sales and Marketing
34 people
Human Resources and Administration
22 people
Finance and Accounting
20 people
Data Analysis and Operations Team
20 people
Unlock access to complete
Funding Insights of Optimizely
Optimizely has successfully raised a total of $200.39M across 8 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $55 million completed in June 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Optimizely
Optimizely has secured backing from 39 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Goldman Sachs, Accenture and Bridge Bank.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Investment banking services are delivered across multiple financial sectors.
|
Locked | Locked | Locked | |
|
Venture capital investments in technology startups and entrepreneurs.
|
Locked | Locked | Locked | |
|
Venture capital investments in technology sectors are handled by Andreessen Horowitz.
|
Locked | Locked | Locked |
Investor details for Optimizely
Investor domains, locations, round participation, and complete history require an active premium plan.
- Investor domains
- Investor locations
- Funding rounds
- Participation history
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Optimizely
Optimizely has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Experiment Engine, NetSpring and Optimizely.
Investment portfolio details for Optimizely
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
AI-based operational intelligence platform
|
Locked | Locked | 2019 | Locked | |
|
Cloud-based solutions for marketing campaign management are provided.
|
Locked | Locked | 2016 | Locked | |
|
Cloud based AB testing platform
|
Locked | Locked | 2014 | Locked |
Complete acquisition details for Optimizely
Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.
- Transaction dates
- Acquired stakes
- Disclosed values
- Domains and locations
Verified entity values are shown only after access is granted.
Financial Statements - Optimizely
Detailed financials for Optimizely
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
- Historical revenue
- Profit trends
- Statement rows
- Financial ratios
Verified entity values are shown only after access is granted.
Optimizely Comparisons
Peer comparison for Optimizely
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
- Funding comparison
- Operating benchmarks
Verified entity values are shown only after access is granted.
Competitors of Optimizely
Optimizely operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Amplitude, BloomReach, Acquia, CrownPeak and Contentsquare, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| Locked | Locked | Locked |
Amplitude is recognized as a leading digital analytics platform.
|
|
| Locked | Locked | Locked |
SaaS-based product discovery and personalization for e-commerce are provided.
|
|
| Locked | Locked | Locked |
AI powered digital experience and customer data management platform
|
|
| Locked | Locked | Locked |
Cloud-based digital experience management & website personalization platform
|
|
| Locked | Locked | Locked |
AI interfaced customer digital experience analytics software
|
|
| Locked | Locked | Locked |
Analytics and data management software for mobile marketing are provided.
|
Detailed competitors of Optimizely
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
- Operating metrics
- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Optimizely
Complete news archive for Optimizely
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Optimizely
Optimizely was founded in 2009.
Optimizely is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Optimizely is a funded company, having raised a total of $200.39M across 8 funding rounds to date.
As of Dec 31, 2022, the latest employee count at Optimizely is 62.
Optimizely was founded in 2009 and is headquartered in San Francisco, United States. The company operates in the digital experience management sector, offering a cloud-based software platform. Digital content, assets, workflows, and approvals are managed through its tools. Features for experimenting with new elements, conducting AB testing, running campaigns, and handling tasks, plugins, and themes are provided to support operations.
Optimizely's top competitors include Amplitude, Acquia and BloomReach.
Optimizely offers Content Orchestration, Digital Optimization, and Experience-led Commerce.
Optimizely has made 5 acquisitions, including Experiment Engine, NetSpring, and Optimizely.
Optimizely has 39 investors. Key investors include Goldman Sachs, Accenture, Bridge Bank, Episerver, and Index Ventures.