Optimizely

New York, United States Founded: 2016 • Age: 10 yrs Acquired By Optimizely
Cloud-based solutions for marketing campaign management are provided.
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About Optimizely

Optimizely is a company based in New York (United States) founded in 2016 was acquired by Optimizely in December 2021. It operates as a SaaS (Software-as-a-Service). Optimizely offers products and services including Content Marketing Platform (CMP), Digital Asset Management, and Content Management System. Optimizely operates in a competitive market with competitors including Marin Software, Brevo, SleekFlow, Pixis and Swiftpage, among others.

  • Headquarter New York, United States
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Optimizely

    (Dec 01, 2021)

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Products & Services of Optimizely

Optimizely offers a comprehensive portfolio of products and services, including Content Marketing Platform (CMP), Digital Asset Management, and Content Management System. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

AI-driven platform for content planning and collaboration.

Centralized repository for managing brand-approved content assets.

System for creating and publishing web content.

People of Optimizely
Headcount 50-200
Employee Profiles 2
Employee Profiles
People
David Marsili
Engagement Manager
People
Neil Mullarkey
Principal Product Manager

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Teams

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Funding Insights of Optimizely

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Optimizely

Optimizely has secured backing from 1 investor. Prominent investors backing the company include Optimizely. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
Cloud-based platform for digital experience management and content marketing
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Optimizely

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Optimizely

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Optimizely Comparisons

Employees
+
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Competitors of Optimizely

Optimizely operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Marin Software, Brevo, SleekFlow, Pixis and Swiftpage, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Campaign management software is provided for automating digital ad workflows.
domain founded_year HQ Location
Cloud-based campaign management solutions are delivered for enterprises.
domain founded_year HQ Location
Omnichannel conversational AI suite for customer engagement
domain founded_year HQ Location
Provider of an AI-powered platform for advertising campaign optimization and creative generation
domain founded_year HQ Location
Integrated marketing and CRM solutions are provided to businesses.
domain founded_year HQ Location
Cloud-based sales and marketing automation is provided for SMBs.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Optimizely

Frequently Asked Questions about Optimizely

When was Optimizely founded?

Optimizely was founded in 2016.

Where is Optimizely located?

Optimizely is headquartered in New York, United States. It is registered at New York, New York, United States.

What does Optimizely do?

Optimizely is focused on providing an AI-powered Content Marketing Platform (CMP) designed for marketers to plan, create, and collaborate on content and campaigns. The platform integrates digital asset management, content management systems, and performance analytics to streamline marketing workflows. It serves various sectors by offering tools for content creation, asset reuse, and data-driven insights. Solutions are built to enhance visibility, alignment, and efficiency within marketing teams, ensuring impactful content delivery across multiple channels.

Who are the top competitors of Optimizely?

Optimizely's top competitors include Marin Software, Brevo and Pixis.

What products or services does Optimizely offer?

Optimizely offers Content Marketing Platform (CMP), Digital Asset Management, and Content Management System.

Who are Optimizely's investors?

Optimizely has 1 investor. Key investors include Optimizely.

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