Krux

San Francisco, United States Founded: 2010 • Age: 16 yrs Acquired By Salesforce
Cross-screen data is unified and analyzed for personalized marketing experiences.
Annual revenue - Latest available
Total funding $46.0M 3 rounds
Employees - Tracked headcount
Investors 9 Known backers
Products - Services tracked
Competitors 11 Brand Intelligence

About Krux

Krux is a company based in San Francisco (United States) founded in 2010 was acquired by Salesforce in October 2016. Krux has raised $46 million across 3 funding rounds from investors including Salesforce, Accel and Temasek. Krux operates in a competitive market with competitors including mParticle, Alliance Data, Choozle, Zefr and Ubermedia, among others.

  • Headquarter San Francisco, United States
  • Sectors
    Technology
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Technology → Cloud, Data & Analytics Infrastructure Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $46 M (USD)

    in 3 rounds

  • Latest Funding Round
    $35 M (USD), Series B

    Jun 11, 2014

  • Investors
    Salesforce

    & 8 more

  • Employee Count
    Not available
  • Acquired by
    Salesforce

    (Oct 03, 2016)

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People of Krux

Headcount 10000+
Employee Profiles 2601
Board Members and Advisors 12
Employee Profiles
People
Noah Krathwohl
Business Development Representative
People
Nabeel Khan
Senior Account Director
People
Deb Robbins
SVP & COO Heroku At Salesforce
People
Cindy Wincek
Senior Success Manager

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Board Members and Advisors
people
Craig Conway
Board Member
people
Neelie Kroes
Board Member
people
Maynard Webb
Board Member
people
Mason Morfit
Board Member

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Funding Insights of Krux

Krux has successfully raised a total of $46M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $35 million completed in June 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Krux

Krux has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include Salesforce, Accel and Temasek.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Accel is recognized as a leading venture capital firm.
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An investment platform is provided for diverse sectors and geographies.
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Venture capital firm partnering with enterprise software companies and early-stage funds.
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Investor details for Krux

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  • Investor domains
  • Investor locations
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Investments & Acquisitions by Krux

Investments
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Investment portfolio details for Krux

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Financial Statements - Krux

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Detailed financials for Krux

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  • Profit trends
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Krux Comparisons

Krux Primary company
Description
Cross-screen data is unified and analyzed for personalized m...
Location
San Francisco, United States
Founded Year
2010
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
Premium access

Peer comparison for Krux

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Competitors of Krux

Krux operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as mParticle, Alliance Data, Choozle, Zefr and Ubermedia, among others.

Company Name Domain Founded year HQ Location Description
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Customer data is collected and connected via API-based platform.
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Data-driven marketing, loyalty, and credit solutions are provided.
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Real-time insights are captured for targeted visual media campaigns.
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Cloud based video right management solution provider
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Cross-screen mobile audiences are targeted using location and social signals.
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Ad data management platform is provided to advertisers and publishers.
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Detailed competitors of Krux

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Latest news on Krux

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Complete news archive for Krux

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Frequently Asked Questions about Krux

Krux was founded in 2010.

Krux is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Krux is a funded company, having raised a total of $46M across 3 funding rounds to date.

Krux was founded in 2010 in San Francisco, United States, as a provider in the data management sector. A cloud-based platform is utilized to integrate people data from diverse screens and sources into a unified individual profile. Preferences are analyzed through this data, enabling real-time activation across channels including desktop, mobile, social, display, web, and set-top devices for commerce, media, and marketing applications.

Krux's top competitors include mParticle, Choozle and Zefr.

Krux has 9 investors. Key investors include Salesforce, Accel, Temasek, Sapphire Ventures, and The Entrepreneurs' Fund.

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