About DataXu
DataXu is a company based in Boston (United States) founded in 2009 was acquired by Roku in October 2019. DataXu has raised $64.06 million across 6 funding rounds from investors including Roku, Sky and Atlas Venture. The company has 5 employees as of April 10, 2024. DataXu has completed 2 acquisitions, including JasperLabs and MexAd. DataXu operates in a competitive market with competitors including VideoAmp, mParticle, Alliance Data, Choozle and Ubermedia, among others.
- Headquarter Boston, United States
- Employees 5 as on 10 Apr, 2024
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Sectors
Media & Entertainment
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Phone
Locked
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Website
Locked
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Social
Locked
- Legal Name Roku India Private Limited
- Date of Incorporation 30 Mar, 2015
- Jurisdiction Bangalore North, Karnataka, India
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Annual Revenue
$202.73 K (USD)6.69as on Mar 31, 2023
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Net Profit
$43.02 K (USD)34.09as on Mar 31, 2023
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EBITDA
$28.17 K (USD)-7.4as on Mar 31, 2023
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Total Equity Funding
$64.06 M (USD)
in 6 rounds
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Latest Funding Round
$10 M (USD), Series C
Jan 25, 2016
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Investors
Roku
& 5 more
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Employee Count
5
as on Apr 10, 2024
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Investments & Acquisitions
JasperLabs
& 1 more
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Acquired by
Roku
(Oct 22, 2019)
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Funding Insights of DataXu
DataXu has successfully raised a total of $64.06M across 6 strategic funding rounds. The most recent funding activity was a Series C round of $10 million completed in January 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in DataXu
DataXu has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Roku, Sky and Atlas Venture.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital firm investing in life science and biotechnology sectors
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Early-stage tech startups are funded by Flybridge Capital Partners.
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Early-stage venture capital firm investing in AI, healthcare, and tech sectors.
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Investor details for DataXu
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Investments & Acquisitions by DataXu
DataXu has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include JasperLabs and MexAd.
Investment portfolio details for DataXu
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| Company Name | Description | Domain | Location | Founded Year | Amount |
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Dynamic display advertising and creative optimization platform is provided.
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Real-time media buying platform for targeted advertising is offered.
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Locked | Locked | 2008 | Locked |
Complete acquisition details for DataXu
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Financial Statements - DataXu
Detailed financials for DataXu
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Dataxu Comparisons
Peer comparison for DataXu
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Competitors of DataXu
DataXu operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as VideoAmp, mParticle, Alliance Data, Choozle and Ubermedia, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Data driven advertising media measurement and optimization tools
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Customer data is collected and connected via API-based platform.
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Data-driven marketing, loyalty, and credit solutions are provided.
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Real-time insights are captured for targeted visual media campaigns.
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Cross-screen mobile audiences are targeted using location and social signals.
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Cloud based video right management solution provider
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Detailed competitors of DataXu
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Latest news on Dataxu
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Frequently Asked Questions about DataXu
DataXu was founded in 2009.
DataXu is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
DataXu is a funded company, having raised a total of $64.06M across 6 funding rounds to date.
As of Apr 10, 2024, the latest employee count at DataXu is 5.
Annual revenue of DataXu is $202.73K as on Mar 31, 2023.
DataXu is a Data Management and Demand Side Platform. The stack include data management, audience management, multi-channel campaign management, ad serving, attribution management and programmatic decisioning. Active Analytics their patented, automated, multivariate decisioning capability senses and reacts in real time to changing consumer behavior. The partners are Facebook Exchange, OpenX, LiveRail, MoPub and Bluekai among others. DataXu is one of the Inc.5000 list of fastest growing companies.
DataXu has made 2 acquisitions, including JasperLabs, and MexAd.
DataXu has 6 investors. Key investors include Roku, Sky, Atlas Venture, Flybridge Capital Partners, and Menlo Ventures.