About DataXu
DataXu is a company based in Boston (United States) founded in 2009 was acquired by Roku in October 2019.. DataXu has raised $64.06 million across 6 funding rounds from investors including Roku, Sky and Atlas Venture. The company has 5 employees as of April 10, 2024. DataXu has completed 2 acquisitions, including JasperLabs and MexAd. DataXu operates in a competitive market with competitors including VideoAmp, mParticle, Alliance Data, Choozle and Ubermedia, among others.
- Headquarter Boston, United States
- Employees 5 as on 10 Apr, 2024
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Roku India Private Limited
- Date of Incorporation 30 Mar, 2015
- Jurisdiction Bangalore North, Karnataka, India
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Annual Revenue
$202.73 K (USD)6.69as on Mar 31, 2023
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Net Profit
$43.02 K (USD)34.09as on Mar 31, 2023
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EBITDA
$28.17 K (USD)-7.4as on Mar 31, 2023
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Total Equity Funding
$64.06 M (USD)
in 6 rounds
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Latest Funding Round
$10 M (USD), Series C
Jan 25, 2016
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Investors
Roku
& 5 more
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Employee Count
5
as on Apr 10, 2024
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Investments & Acquisitions
JasperLabs
& 1 more
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Acquired by
Roku
(Oct 22, 2019)
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Funding Insights of DataXu
DataXu has successfully raised a total of $64.06M across 6 strategic funding rounds. The most recent funding activity was a Series C round of $10 million completed in January 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 6
- Last Round Series C — $10.0M
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First Round
First Round
(12 Mar 2009)
- Investors Count 5
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2016 | Amount | Series C - DataXu | Valuation | Sky |
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| Feb, 2014 | Amount | Series C - DataXu | Valuation | Atlas Venture , Flybridge Capital Partners |
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| Feb, 2013 | Amount | Series C - DataXu | Valuation | Thomvest Ventures |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in DataXu
DataXu has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Roku, Sky and Atlas Venture. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital firm investing in life science and biotechnology sectors
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Founded Year | Domain | Location | |
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Early-stage tech startups are funded by Flybridge Capital Partners.
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Founded Year | Domain | Location | |
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Early-stage venture capital firm investing in AI, healthcare, and tech sectors.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by DataXu
DataXu has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include JasperLabs and MexAd. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Dynamic display advertising and creative optimization platform is provided.
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2009 | ||||
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Real-time media buying platform for targeted advertising is offered.
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2008 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - DataXu
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Dataxu Comparisons
Competitors of DataXu
DataXu operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as VideoAmp, mParticle, Alliance Data, Choozle and Ubermedia, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Data driven advertising media measurement and optimization tools
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| domain | founded_year | HQ Location |
Customer data is collected and connected via API-based platform.
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| domain | founded_year | HQ Location |
Data-driven marketing, loyalty, and credit solutions are provided.
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| domain | founded_year | HQ Location |
Real-time insights are captured for targeted visual media campaigns.
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| domain | founded_year | HQ Location |
Cross-screen mobile audiences are targeted using location and social signals.
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| domain | founded_year | HQ Location |
Cloud based video right management solution provider
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Dataxu
Frequently Asked Questions about DataXu
When was DataXu founded?
DataXu was founded in 2009.
Where is DataXu located?
DataXu is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Is DataXu a funded company?
DataXu is a funded company, having raised a total of $64.06M across 6 funding rounds to date. The company's 1st funding round was a Series C of $27M, raised on Mar 12, 2009.
How many employees does DataXu have?
As of Apr 10, 2024, the latest employee count at DataXu is 5.
What is the annual revenue of DataXu?
Annual revenue of DataXu is $202.73K as on Mar 31, 2023.
What does DataXu do?
DataXu is a Data Management and Demand Side Platform. The stack include data management, audience management, multi-channel campaign management, ad serving, attribution management and programmatic decisioning. Active Analytics their patented, automated, multivariate decisioning capability senses and reacts in real time to changing consumer behavior. The partners are Facebook Exchange, OpenX, LiveRail, MoPub and Bluekai among others. DataXu is one of the Inc.5000 list of fastest growing companies.
Who are the top competitors of DataXu?
How many acquisitions has DataXu made?
DataXu has made 2 acquisitions, including JasperLabs, and MexAd.
Who are DataXu's investors?
DataXu has 6 investors. Key investors include Roku, Sky, Atlas Venture, Flybridge Capital Partners, and Menlo Ventures.
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