About VideoAmp
VideoAmp is a company based in Los Angeles (United States) founded in 2014 by Ross McCray. VideoAmp has raised $533.6 million across 8 funding rounds from investors including Mediaocean, Wavemaker Partners and EPIQ. The company has 310 employees as of December 31, 2022. VideoAmp has completed 3 acquisitions, including Conversion Logic, Elsy and IronGrid Data Services. VideoAmp offers products and services including Planning & Optimization and Measurement & Currency. VideoAmp operates in a competitive market with competitors including Simulmedia, DataXu, Tatari, OpenAP and TargetCast Networks, among others.
- Headquarter Los Angeles, United States
- Employees 310 as on 31 Dec, 2022
- Founders Ross McCray
- Stage Unicorn
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Sectors
Media & Entertainment
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Email
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Phone
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Website
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Social
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- Legal Name Videoamp, Inc.
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$533.6 M (USD)
in 8 rounds
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Latest Funding Round
$150 M (USD), Series G
Sep 13, 2023
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Investors
Mediaocean
& 16 more
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Employee Count
310
as on Dec 31, 2022
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Investments & Acquisitions
Conversion Logic
& 2 more
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Products & Services of VideoAmp
VideoAmp offers a comprehensive portfolio of products and services, including Planning & Optimization and Measurement & Currency.
Crafts efficient video plans to engage target audiences across screens
Evaluates cross-platform media performance based on key outcomes
People of VideoAmp
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Software Development Team
38 people
Leadership Team
37 people
Senior Team
17 people
Sales and Marketing
16 people
Product Management Team
12 people
Data Analysis and Operations Team
7 people
Campaign Team
6 people
Solutions Team
5 people
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Funding Insights of VideoAmp
VideoAmp has successfully raised a total of $533.6M across 8 strategic funding rounds. The most recent funding activity was a Series G round of $150 million completed in September 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in VideoAmp
VideoAmp has secured backing from 17 investors, including venture fund and institutional investors. Prominent investors backing the company include Mediaocean, Wavemaker Partners and EPIQ.
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Investments are directed toward high-growth enterprise software and technology companies.
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Venture and private equity investments are managed with global diversification.
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Investments are made by Ankona Capital in early-stage software companies.
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Investor details for VideoAmp
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Verified entity values are shown only after access is granted.
Investments & Acquisitions by VideoAmp
VideoAmp has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Conversion Logic, Elsy and IronGrid Data Services.
Investment portfolio details for VideoAmp
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Provider of database for TV
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Digital marketing, branding, and advertising services are provided globally.
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Cross-media attribution analytics platform is provided for marketing insights.
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Locked | Locked | 2014 | Locked |
Complete acquisition details for VideoAmp
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- Transaction dates
- Acquired stakes
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- Domains and locations
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Financial Statements - VideoAmp
Detailed financials for VideoAmp
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- Profit trends
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Videoamp Comparisons
Peer comparison for VideoAmp
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- Named peers
- Headcount comparison
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- Operating benchmarks
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Competitors of VideoAmp
VideoAmp operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Simulmedia, DataXu, Tatari, OpenAP and TargetCast Networks, among others.
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Targeted TV advertising solutions are provided for linear television.
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Data management and demand-side platform services for advertising are provided.
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Provides platform for buying and measuring ads across linear and streaming TV
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Provider of TV advertising platform
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Custom promotional messages are posted on TVs in high-traffic venues.
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Detailed competitors of VideoAmp
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- Domains and locations
- Full company profiles
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Latest news on Videoamp
Complete news archive for VideoAmp
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- Full article archive
- Source and publication date
- Older coverage
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Frequently Asked Questions about VideoAmp
VideoAmp was founded in 2014.
VideoAmp is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
VideoAmp is a funded company, having raised a total of $533.6M across 8 funding rounds to date.
As of Dec 31, 2022, the latest employee count at VideoAmp is 310.
Data driven advertising media measurement and optimization tools. The platform offers a TV suite and ad campaign management tools that help advertisers in gaining customer journey insights and optimize channels into data driven advertisements related to TV and digital campaigns. It also integrates with linear TV, OTT, and digital data.
VideoAmp's top competitors include Simulmedia, Tatari and OpenAP.
VideoAmp offers Planning & Optimization and Measurement & Currency.
VideoAmp has made 3 acquisitions, including Conversion Logic, Elsy, and IronGrid Data Services.
VideoAmp has 17 investors. Key investors include Mediaocean, Wavemaker Partners, EPIQ, RTL, and Vista Equity Partners.
The valuation of VideoAmp is $1.4B as of Oct 2021.