About FactorTrust
FactorTrust is a Financial Services company based in Atlanta (United States) founded in 2006, and was acquired by TransUnion in November 2017. Provider of consumer data, analytics and risk scoring solutions on those underserved by traditional banking channels. It operates in the Financial Services and Technology sectors. FactorTrust has raised $43.62 million across 5 funding rounds from investors including TransUnion, ABS Capital and MissionOG. The company was acqui-hired. Its focus areas include FinTech, Alternative Lending, Enablers and Alternative Credit Score. Its competitors include TransUnion, Equifax and Nova Credit; 1 of its 3 listed competitors has raised funding.
Company details
FactorTrust was founded in 2006 in Atlanta, United States, within the fintech sector focused on underbanked consumers. Data, analytics, and risk scoring solutions are supplied to lenders serving short-term loans, credit cards, automotive financing, retailers, wireless services, and collection agencies. A proprietary database of underbanked loan performance is combined with third-party sources by an internal team of analysts and statisticians. Operations extend to the US, UK, and Canada.
- Headquarters Atlanta, United States
- Stage Acquired
- SectorsFinancial ServicesTechnology
- Website factortrust.com
- Social LinkedIn X Facebook
- Acquired by TransUnion (Nov 2017)
- Total Equity Funding$43.62M (USD)
in 5 rounds
- Latest Funding Round$42M (USD), Series C
Nov 2015
- InvestorsTransUnion
& 2 more
- Acquired byTransUnion
(Nov 2017)
Funding Insights of FactorTrust
FactorTrust has successfully raised a total of $43.62M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $42 million completed in November 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $43.62M
- Total Rounds 5
- Last Round Series C — $42M
- First Round $400,000
(Jul 2006)
- Investors Count 2
All 5 funding rounds of FactorTrust with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2015 | $42M | Series C | – | – | |
| Apr 2009 | $249,999 | Seed | – | – | – |
| Apr 2008 | $600,000 | Seed | – | – | – |
| Apr 2007 | $373,835 | Seed | – | – | – |
| Jul 2006 | $400,000 | Seed | – | – | – |
3 investors in total: 3 institutional.
Investors in FactorTrust
FactorTrust has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include TransUnion, ABS Capital and MissionOG.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| abscapital.com | ||||
Growth-stage US companies are invested in by MissionOG. | missionog.com | Philadelphia, United States | ||
Provider of credit scoring data for consumers and businesses | 1968 | transunion.com | Chicago, United States |
Investor details for FactorTrust
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of FactorTrust
4 dated milestones of FactorTrust across 11 years, from founding to its latest funding, stage changes and deals.
- Founded FactorTrust is founded.
- Funding First funding round of $400K.
- Funding Latest funding round, Series C, of $42.0M.
- Exit Acquired by TransUnion.
Competitors of FactorTrust
FactorTrust has 3 listed competitors in our database, 1 of them funded. They include TransUnion, Equifax and Nova Credit.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| transunion.com | 1968 | Chicago, United States | 834 | Provider of credit scoring data for consumers and businesses | ||
| equifax.com | 1899 | Atlanta, United States | 1,691 | Credit score data is provided online for businesses and individuals. | ||
| novacredit.com | 2016 | San Francisco, United States | $156.25M | 51 | Nova Credit is focused on consumer credit data solutions. |
Detailed competitors of FactorTrust
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of FactorTrust
The website of FactorTrust (factortrust.com) receives about 7.4K visits a month.
- Monthly visits7.4K
▲ 108.5% vs previous month
Websites whose visitors overlap most with FactorTrust. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
creditfirm.net | creditfirm.net | 100% | #2,061,048 | – | |
t3leads.com | t3leads.com | 97% | – | ||
intercepteft.com | intercepteft.com | 64% | – | ||
| dataxltd.com | 64% | 12.4K | #1,827,126 | View details | |
| microbilt.com | 64% | 47.2K | #673,247 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for FactorTrust
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Banking & FinTech Platforms
3 companies that operate in the same segment as FactorTrust (Banking & FinTech Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online business banking and financial workflow tools are provided. | 2010 | San Francisco, California, United States | USD 546 M | USD 2.71 M | 1,807 | |
Digital banking services are offered to individuals via mobile apps. | 2012 | San Francisco, California, United States | USD 3.15 B | USD 1.96 B | 2,516 | |
Digital sustainable banking services are offered to consumers. | 2013 | Los Angeles, California, United States | USD 865 M | 237 |
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Frequently Asked Questions about FactorTrust
FactorTrust was founded in 2006.
FactorTrust is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.
FactorTrust is a funded company, having raised a total of $43.62M across 5 funding rounds to date. The company's 1st funding round was a Seed of $400K, raised on Jul 2006.
FactorTrust was founded in 2006 in Atlanta, United States, within the fintech sector focused on underbanked consumers. Data, analytics, and risk scoring solutions are supplied to lenders serving short-term loans, credit cards, automotive financing, retailers, wireless services, and collection agencies. A proprietary database of underbanked loan performance is combined with third-party sources by an internal team of analysts and statisticians. Operations extend to the US, UK, and Canada.
FactorTrust's top competitors include TransUnion, Equifax and Nova Credit.
FactorTrust has 3 investors. Key investors include TransUnion, ABS Capital, and MissionOG.
Yes. FactorTrust was acquired by TransUnion in November 2017.