FAO Schwarz

New York, United States Founded: 1862 • Age: 164 yrs Acquired By Toys"R"Us
Provider of private elementary and middle school education

About FAO Schwarz

FAO Schwarz is a Consumer company based in New York (United States) founded in 1862 by Kirk McLean, and was acquired by Toys"R"Us in May 2009. Provider of private elementary and middle school education. Its chief executive, as recorded, is David Conn. Its website faoschwarz.com draws about 308 thousand monthly visits. Its focus areas include Consumer Goods, Baby & Kids Products, Toys and Multi-Category.

Company details

Founded in 1862 in New York, United States, FAO Schwarz operates in the education sector as a private elementary and middle school provider. Coeducational K-8 programs are delivered with emphasis on individual student growth through age-appropriate instruction and extracurricular options. Leadership and lifelong learning are emphasized in the curriculum. After-school care, health resources, summer sessions, athletics, and community activities are supported across operations.

  • Headquarters New York, United States
  • Founders Kirk McLean
  • Stage Acquired
  • Sectors
    Consumer
  • Website category Lifestyle · Childcare
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website faoschwarz.com
  • Social LinkedIn X Facebook
  • Acquired by Toys"R"Us (May 2009)
Operational Areas
Key Metrics

Investors in FAO Schwarz

FAO Schwarz has secured backing from 1 investor. Prominent investors backing the company include Toys"R"Us.

All
Investor Description Founded Year Domain Location
Internet first brand of baby toys, learning kits, and kids arts & crafts items
1948 toysrus.com Parsippany, United States
Premium access

Investor details for FAO Schwarz

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of FAO Schwarz

2 people are tracked at FAO Schwarz (2 in leadership).

Name Role Group
Kirk McLean
Co-Founder Leadership
David Conn
CEO Leadership
Premium access

Complete people profiles for FAO Schwarz

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of FAO Schwarz

2 dated milestones of FAO Schwarz across 147 years, from founding to its latest funding, stage changes and deals.

  1. Founded FAO Schwarz is founded.
  2. Exit Acquired by Toys"R"Us.

Web traffic of FAO Schwarz

The website of FAO Schwarz (faoschwarz.com) receives about 307.6K visits a month and ranks #76,790 among all websites worldwide, #3,820 in Childcare.

  • Monthly visits
    307.6K

    ▼ 44.5% vs previous month

  • Unique visitors
    297.3K

    per month

  • Global rank
    #76,790

    among all websites

  • Category rank
    #3,820

    Lifestyle · Childcare

Similar websites

Websites whose visitors overlap most with FAO Schwarz. Affinity shows how closely the audiences match.

Website Domain Audience affinity Monthly visits Global rank Profile
liltulips.com
liltulips.com
100%
#893,764 –
steiff.com
steiff.com
95%
#154,578 –
niniandloli.com
93%
#1,211,664 View details
mylittleroom.ch
mylittleroom.ch
93%
#965,247 –
toysrus.com
93%
425.7K #70,393 View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’ β€’β€’β€’β€’β€’β€’.com β€’β€’% β€’.β€’M #β€’β€’β€’β€’β€’ –
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’ β€’β€’β€’β€’β€’β€’.com β€’β€’% β€’.β€’M #β€’β€’β€’β€’β€’ –
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’ β€’β€’β€’β€’β€’β€’.com β€’β€’% β€’.β€’M #β€’β€’β€’β€’β€’ –
Premium access

All 40 similar websites and full traffic analytics for FAO Schwarz

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Baby & Kids Products

3 companies that operate in the same segment as FAO Schwarz (Baby & Kids Products) in United States, ranked by their profile score on The Company Check.

Company Description Founded Location Total funding Revenue Employees
Toys and games are designed, manufactured, and marketed worldwide.
1945 El Segundo, California, United States USD 2.1 B 12,920
Healthcare solutions are provided by Johnson & Johnson globally.
1886 New Brunswick, New Jersey, United States USD 94.18 B 139,800
Multi-brand company and manufacturer of toys
1995 Los Angeles, California, United States USD 570.67 M 680
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track β€” from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • βœ“
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • βœ“
    Full access to every database India & global coverage, advanced filters and rich profile details
  • βœ“
    Always-on access from your team account Single premium plan for everything you see on the portal

Related news about Fao Schwarz

Premium access

Complete news archive for FAO Schwarz

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about FAO Schwarz

FAO Schwarz was founded in 1862.

FAO Schwarz is headquartered in New York, United States. It is registered at New York, New York, United States.

David Conn is the CEO of FAO Schwarz, as recorded in our data.

Founded in 1862 in New York, United States, FAO Schwarz operates in the education sector as a private elementary and middle school provider. Coeducational K-8 programs are delivered with emphasis on individual student growth through age-appropriate instruction and extracurricular options. Leadership and lifelong learning are emphasized in the curriculum. After-school care, health resources, summer sessions, athletics, and community activities are supported across operations.

FAO Schwarz has 1 investor. Key investors include Toys"R"Us.

Yes. FAO Schwarz was acquired by Toys"R"Us in May 2009.

The website of FAO Schwarz receives about 308 thousand visits a month and ranks #76,790 among all websites worldwide.

Explore millions of companies β€” effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals β€” all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available