About Farm Didi
Farm Didi is a Consumer company based in Pune (India) founded in 2021 by Manjari Sharma and Asmita Khobragade. Provider of homemade Indian pickles and chutneys sold online. It operates in the Consumer and Retail sectors. Farm Didi has raised $1.29 million across 8 funding rounds from investors including Indigram Labs, IIM Calcutta and Vineeta Singh. The company has 1 employees. Its website farmdidi.com draws about 274 thousand monthly visits. Its Indian entity Missiondidis Private Limited reported revenue of ₹1.11 Cr. Its focus areas include Food and Agriculture Tech, Online Grocery, B2C Ecommerce and Sauces. Its competitors include Veeba, Masterchow and Him Shakti; 3 of its 3 listed competitors have raised funding.
Company details
Farm Didi was founded in 2021 in Pune, India, within the food sector. Homemade Indian pickles and chutneys are offered through a direct-to-consumer online platform. Products are categorized by ingredient and taste profile, with options including trial packs and family-sized containers. Traditional recipes and methods are utilized, alongside high-quality ingredients, to support online sales operations.
- Headquarters Pune, India
- Employees 1
- Founders Manjari Sharma, Asmita Khobragade
- SectorsConsumerRetail
- Website category Hobbies and Leisure · Photography
- Email••••••••
- Phone•••• ••••
- Website farmdidi.com/en-us
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Missiondidis Private Limited
- Date of Incorporation 18 Nov, 2021
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹1.11 Cr
FY 2024 · +101% YoY
- Net Loss-₹93.2 Lakh
FY 2024 · -84% margin
- EBITDA-₹91.3 Lakh
FY 2024 · -82% margin
- Total Equity Funding$1.29M (USD)
in 8 rounds
- Latest Funding Round$792.83K (USD), Seed
Sep 2025
- InvestorsIndigram Labs
& 36 more
- Employee Count1
Associated legal entities of Farm Didi
Farm Didi operates through Missiondidis Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Missiondidis Private Limited CIN U72900MH2021PTC371816 | Active | 18 Nov 2021 | Mumbai, Maharashtra | ₹1.1 Cr | 32 | 3 | View details |
Funding Insights of Farm Didi
Farm Didi has successfully raised a total of $1.29M across 8 strategic funding rounds. The most recent funding activity was a Seed round of $792.83 thousand completed in September 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.29M
- Total Rounds 8
- Last Round Seed — $792,827
- First Round $28,842
(Jun 2022)
- Investors Count 37
All 8 funding rounds of Farm Didi with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2025 | $792,827 | Seed | – | SamVed VC | |
| Feb 2025 | $149,305 | Angel Round | – | Anish Thomas | |
| Mar 2024 | $29,997 | Seed | – | IIMCIP | – |
| Mar 2024 | $11,981 | Angel Round | – | Vineeta Singh, Peyush Bansal | – |
| Feb 2024 | $144,674 | Angel Round | – | Ankita Lal | |
| Mar 2023 | $36,281 | Angel Round | – | Snehalata Patil | |
| Sep 2022 | $97,636 | Angel Round | – | Shristy Agarwal | |
| Jun 2022 | $28,842 | Seed | – | Ankita Lal |
37 investors in total: 5 institutional and 32 angel.
Investors in Farm Didi
Farm Didi has secured backing from 37 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include Indigram Labs, IIM Calcutta and Vineeta Singh.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage venture capital funding is provided by SamVed in India. | samved.vc | India | ||
Incubation and support for startups in agritech, foodtech, clean tech, and rural healthcare sectors. | 2016 | indigramlabs.org | Delhi, India | |
| iimcip.org | ||||
A platform for angel investing and startup funding in India. | lvxventures.com | Bengaluru, India | ||
Offers business management programs, executive education, and research opportunities. | 1961 | iimcal.ac.in | Kolkata, India | |
VS Vineeta Singh | Co-founder of SUGAR Cosmetics, angel investor, and Shark Tank India judge | unknown_06182e04874c4056b | ||
PB Peyush Bansal | Founder of Lenskart, prominent angel investor, Shark Tank India judge | unknown_1e7c38d9ec7942579 | ||
AL Ankita Lal | unknown_3a0d0e9a758940538 | |||
SP Snehalata Patil | unknown_b99aacedcb93483ba | |||
DM Debashish Mukherjee | unknown_c78e6ff9e1cb48a18 |
Investor details for Farm Didi
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Board of directors of Missiondidis Private Limited (Farm Didi)
Missiondidis Private Limited is the primary company behind Farm Didi. The board of Missiondidis Private Limited currently have 3 directors; the longest-serving is Manjari Sharma, appointed in 2021. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Manjari Sharma DIN 08659329 | Director | 18 Nov 2021 | 4 yrs 11 mo | Missiondidis Private Limited |
| Asmita Devanand Ghodeshwar DIN 09405187 | Director | 18 Nov 2021 | 4 yrs 11 mo | Missiondidis Private Limited |
| Anukrit Anil Johari DIN 10314455 | Director | 12 Sep 2023 | 3 yrs 1 mo | Missiondidis Private Limited |
People of Farm Didi
3 people are tracked at Farm Didi (3 in leadership); the tracked headcount is 1.
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
Asmita Khobragade | Co-Founder | Leadership |
Anukrit J. | Co-founder & COO | Leadership |
Complete people profiles for Farm Didi
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Financials of Farm Didi
Figures of Missiondidis Private Limited, the primary company behind Farm Didi, for FY 2024. Revenue was ₹1.11 Cr (+101% year on year). Net loss was -₹93.2 Lakh (-84% margin). EBITDA was -₹91.3 Lakh (-82% margin).
- ₹1.11 CrRevenue · FY 2024 · +101% YoY
- -₹93.2 LakhNet loss · -84% margin
- -₹91.3 LakhEBITDA · -82% margin
- ₹21.7 LakhPaid-up capital
- 32Employees (provident fund records)
Balance sheet, profit and loss, cash flow and ratios of Missiondidis Private Limited are on its company page.
Detailed financial statements for Farm Didi
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Farm Didi
3 dated milestones of Farm Didi across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Farm Didi is founded.
- Funding First funding round of $29K.
- Funding Latest funding round, Seed, of $793K.
Competitors of Farm Didi
Farm Didi has 3 listed competitors in our database, 3 of them funded. They include Veeba, Masterchow and Him Shakti.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| veeba.in | 2012 | Gurugram, India | $58.27M | 1,238 | Internet first brand of sauces, dips, and other condiment products | |
| masterchow.in | 2020 | Delhi, India | $10.46M | 32 | Multi-category sauces are offered by this internet-first brand. | |
| him-shakti.com | 2013 | Dehradun, India | $444,495 | Internet first brand of rice, millets, salt, and spices |
Detailed competitors of Farm Didi
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Farm Didi
The website of Farm Didi (farmdidi.com) receives about 273.8K visits a month and ranks #230,880 among all websites worldwide, #1,578 in Photography.
- Monthly visits273.8K
▲ 64.3% vs previous month
- Unique visitors65.7K
per month
- Global rank#230,880
among all websites
- Category rank#1,578
Hobbies and Leisure · Photography
- Bounce rate52%
- Pages per visit3.4
- Average visit2 min 05 sec
- DevicesDesktop 5% · Mobile 95%
Websites whose visitors overlap most with Farm Didi. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| jhajistore.com | 100% | 129.2K | #543,206 | View details | |
| soul-foods.in | 82% | #1,224,291 | View details | ||
ramadevifoods.com | ramadevifoods.com | 68% | #1,298,477 | – | |
| godavarivantillu.com | 62% | #240,365 | View details | ||
| priyafoods.com | 60% | 42.2K | #562,184 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 8 similar websites and full traffic analytics for Farm Didi
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- 8 similar websites
- Audience overlap
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- Traffic by brand
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Top companies in Food & Beverage Products & Processing
3 companies that operate in the same segment as Farm Didi (Food & Beverage Products & Processing) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering a subscription-based delivery service for fresh milk and groceries | 2015 | Gurugram, Haryana, India | USD 228.42 M | USD 99.78 M | 3,464 | |
Subscription-based coffee products are offered by an internet-first brand. | 2013 | Gurugram, Haryana, India | USD 112.84 M | USD 25.83 M | 2,059 | |
Meat and seafood products are delivered via an online platform. | 2015 | Bengaluru, Karnataka, India | USD 564.84 M | USD 97.26 M | 2,828 |
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Related news about Farm Didi
Complete news archive for Farm Didi
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Frequently Asked Questions about Farm Didi
Farm Didi was founded in 2021 and raised its 1st funding round 1 year after it was founded.
Farm Didi is headquartered in Pune, India. It is registered at Pune, Maharashtra, India.
Farm Didi is a funded company, having raised a total of $1.29M across 8 funding rounds to date. The company's 1st funding round was a Seed of $28.84K, raised on Jun 2022.
Farm Didi has 1 employees.
The primary company behind Farm Didi, Missiondidis Private Limited, reported revenue of ₹1.11 Cr for FY 2024, up 101% year on year.
Farm Didi was founded in 2021 in Pune, India, within the food sector. Homemade Indian pickles and chutneys are offered through a direct-to-consumer online platform. Products are categorized by ingredient and taste profile, with options including trial packs and family-sized containers. Traditional recipes and methods are utilized, alongside high-quality ingredients, to support online sales operations.
Farm Didi's top competitors include Veeba, Masterchow and Him Shakti.
Farm Didi has 37 investors. Key investors include Indigram Labs, IIM Calcutta, Vineeta Singh, Peyush Bansal, and SamVed.
Farm Didi operates through Missiondidis Private Limited.
The legal entities of Farm Didi currently have 3 directors, including Anukrit Anil Johari, Manjari Sharma, Asmita Devanand Ghodeshwar.
The website of Farm Didi receives about 274 thousand visits a month and ranks #230,880 among all websites worldwide.