About Febreze
Febreze is a company based in Cincinnati (United States) founded in 1998. It operates as a B2C. Febreze offers products and services including Plug, Scent Booster, Plug Car Air, Fabric, and Wax Melts. Febreze operates in a competitive market with competitors including Pure Enrichment, Enviroscent, Crabtree & Evelyn, Fresh Products and Aroma Retail, among others.
- Headquarter Cincinnati, United States
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Sectors
Consumer
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Phone
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Website
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Social
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- Legal Name Procter & Gamble
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Annual Revenue
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Net Profit
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Products & Services of Febreze
Febreze offers a comprehensive portfolio of products and services, including Plug, Scent Booster, Plug Car Air, Fabric, and Wax Melts. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Device for continuous scent release in homes
Enhances and refreshes scents on fabrics
Scent solution for vehicle interiors
Product to remove odors from fabrics
Melts for releasing fragrances in rooms
Solutions for eliminating pet odors
Products for bathroom odor management
Funding Insights of Febreze
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by Febreze
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Febreze
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Febreze Comparisons
Competitors of Febreze
Febreze operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Pure Enrichment, Enviroscent, Crabtree & Evelyn, Fresh Products and Aroma Retail, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Internet-first brand of air purifiers
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Air care products are developed and marketed by Enviroscent brand.
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Personal care and home care products are manufactured and distributed.
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Manufactures odor control products like air fresheners and urinal screens for businesses.
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A brand offering high-quality room fragrance products.
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| domain | founded_year | HQ Location |
Sells smart air diffusers and fragrances for home environments through online sales.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Febreze
Frequently Asked Questions about Febreze
When was Febreze founded?
Febreze was founded in 1998.
Where is Febreze located?
Febreze is headquartered in Cincinnati, United States. It is registered at Cincinnati, Ohio, United States.
What does Febreze do?
Febreze, part of Procter Gamble, focuses on developing and selling air fresheners and odor eliminators. The company offers products like plugs, scent boosters, and fabric treatments for cars, pets, and bathrooms. Based in the United States, it emphasizes safety standards, ingredient disclosure, and consumer support through online platforms and retail. Products serve household needs with a commitment to quality and recycling initiatives.
Who are the top competitors of Febreze?
Febreze's top competitors include Crabtree & Evelyn, Pure Enrichment and Antica Farmacista.
What products or services does Febreze offer?
Febreze offers Plug, Scent Booster, Plug Car Air, Fabric, and 3 more products and services.