About Pure Enrichment
Pure Enrichment is a company based in Santa Ana (United States) founded in 2010 by Josh Goldberg.. The company has 68 employees as of December 31, 2021. Pure Enrichment has completed 1 acquisition, including Verilux. Pure Enrichment offers products and services including Air Purifiers, Humidifiers, Aromatherapy Devices, Heat Therapy Items, and PureBaby Products. Pure Enrichment operates in a competitive market with competitors including Delos, Molekule, Wynd Technologies, Aera for Home and TruSens, among others.
- Headquarter Santa Ana, United States
- Employees 68 as on 31 Dec, 2021
- Founders Josh Goldberg
-
Sectors
RetailEnvironment Consumer
-
Phone
*********
-
Website
*********
-
Social
*********
- Legal Name Bear Down Brands, Llc.
-
Annual Revenue
-
Net Profit
-
EBITDA
-
Latest Funding Round
-
Investors
Breakwater Management
& 1 more
-
Employee Count
68
as on Dec 31, 2021
- Investments & Acquisitions
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Pure Enrichment
Pure Enrichment offers a comprehensive portfolio of products and services, including Air Purifiers, Humidifiers, Aromatherapy Devices, Heat Therapy Items, and PureBaby Products. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Devices that clean air from particles, allergens, and germs.
Products that add moisture to indoor air for health benefits.
Tools for diffusing scents to promote relaxation.
Products for pain relief and warmth application.
Items for infant air purification and sound machines.
Unlock access to complete
Funding Insights of Pure Enrichment
- Total Funding Total Funding
- Total Rounds 1
- Last Round Last Round
- First Round First Round
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2017 | Amount | Series A - Pure Enrichment | Valuation | Breakwater |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Pure Enrichment
Pure Enrichment has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Breakwater Management and Topspin Consumer Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Breakwater Management is engaged in private equity investments for lower middle market businesses.
|
Founded Year | Domain | Location | |
|
Topspin Consumer Partners is engaged in private equity investments focused on consumer brands.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by Pure Enrichment
Pure Enrichment has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Verilux. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Therapy lights and portable sanitizing wands are manufactured by Verilux.
|
1956 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
OVO is recognized as a smart digital payment application.
|
2017 | ||||
|
Bionic investment advisor platform
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - Pure Enrichment
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Pure Enrichment Comparisons
Competitors of Pure Enrichment
Pure Enrichment operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Delos, Molekule, Wynd Technologies, Aera for Home and TruSens, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Indoor air purifiers using disinfectant filtration technology are provided.
|
|
| domain | founded_year | HQ Location |
Air purifiers and accessories are distributed by an internet-first brand.
|
|
| domain | founded_year | HQ Location |
Smart air purifiers are provided for monitoring and purification.
|
|
| domain | founded_year | HQ Location |
Sells smart air diffusers and fragrances for home environments through online sales.
|
|
| domain | founded_year | HQ Location |
Provides air purifiers and humidifiers with advanced technology for home use.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Frequently Asked Questions about Pure Enrichment
When was Pure Enrichment founded?
Pure Enrichment was founded in 2010 and raised its 1st funding round 7 years after it was founded.
Where is Pure Enrichment located?
Pure Enrichment is headquartered in Santa Ana, United States. It is registered at Santa Ana, California, United States.
Who is the current CEO of Pure Enrichment?
Josh Goldberg is the current CEO of Pure Enrichment. They have also founded this company.
How many employees does Pure Enrichment have?
As of Dec 31, 2021, the latest employee count at Pure Enrichment is 68.
What does Pure Enrichment do?
Pure Enrichment was founded in 2010 and is headquartered in Santa Ana, United States. Operations focus on the consumer goods sector, with an internet-first model for distributing air purifiers, humidifiers, dehumidifiers, essential oil diffusers, and Himalayan salt lamps. Additional products encompass medical and personal care items such as massagers, trimmers, and heating pads. Sales occur primarily through online channels.
Who are the top competitors of Pure Enrichment?
Pure Enrichment's top competitors include Molekule, Delos and Wynd Technologies.
What products or services does Pure Enrichment offer?
Pure Enrichment offers Air Purifiers, Humidifiers, Aromatherapy Devices, Heat Therapy Items, and PureBaby Products.
How many acquisitions has Pure Enrichment made?
Pure Enrichment has made 1 acquisition, including Verilux.
Who are Pure Enrichment's investors?
Pure Enrichment has 2 investors. Key investors include Breakwater Management, and Topspin Consumer Partners.