Fire & Flower

Edmonton, Canada Founded: 2015 • Age: 11 yrs
Cannabis retail services are provided across Canada.
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About Fire & Flower

Fire & Flower is a company based in Edmonton (Canada) founded in 2015.. Fire & Flower has raised $1.96 million across 12 funding rounds from investors including TerrAscend, The Hydropothecary Corporation and Green Acre Capital. Fire & Flower has completed 4 acquisitions, including Friendly Stranger, Ontario Canada and Pineapple Express Delivery.

  • Headquarter Edmonton, Canada
  • Stage Public
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $1.96 M (USD)

    in 12 rounds

  • Latest Funding Round
  • Investors
    TerrAscend

    & 4 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
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People of Fire & Flower
Headcount 500-1000
Employee Profiles 21
Board Members and Advisors 3
Employee Profiles
People
Tela M.
Director, Payroll, Benefits & HRIS
People
Hessel Bennett
General Manager
People
James Taylor
District Manager - Toronto
People
Artem Belogolovtsev
Senior Accountant

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Funding Insights of Fire & Flower

Fire & Flower has successfully raised a total of $1.96M across 12 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 12
  • Last Round
  • First Round

    (23 Apr 2018)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2022 Amount Post-IPO - Fire & Flower Valuation

investors

Apr, 2022 Amount Post-IPO - Fire & Flower Valuation

investors

Dec, 2021 Amount Post-IPO - Fire & Flower Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Fire & Flower

Fire & Flower has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include TerrAscend, The Hydropothecary Corporation and Green Acre Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Green Acre Capital is focused on cannabis industry investments.
Founded Year Domain Location
Convenience retail services are provided by Couche-Tard globally.
Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Fire & Flower

Fire & Flower has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Friendly Stranger, Ontario Canada and Pineapple Express Delivery. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Manufacturer of brazing alloys and metal joining solutions
2018
An online marijuana travel guide is developed and operated.
2013
Cannabis culture items are retailed online and through Toronto stores.
1994
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Fire Flower

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Fire & Flower Comparisons

Employees
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Competitors of Fire & Flower

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Fire & Flower

Frequently Asked Questions about Fire & Flower

When was Fire & Flower founded?

Fire & Flower was founded in 2015 and raised its 1st funding round 3 years after it was founded.

Where is Fire & Flower located?

Fire & Flower is headquartered in Edmonton, Canada. It is registered at Edmonton, Alberta, Canada.

Is Fire & Flower a funded company?

Fire & Flower is a funded company, having raised a total of $1.96M across 12 funding rounds to date. The company's 1st funding round was a Post-IPO of $975K, raised on Apr 23, 2018.

What does Fire & Flower do?

Fire Flower was established in 2015 in Edmonton, Canada, as a provider in the cannabis sector. Retail services for cannabis products are operated through physical stores and online platforms, with a focus on distribution and sales to consumers. The companys activities are centered in the Canadian market, adhering to regulatory standards in the industry. Its domain, fireandflower.com, facilitates e-commerce and information access for users.

How many acquisitions has Fire & Flower made?

Fire & Flower has made 4 acquisitions, including Friendly Stranger, Ontario Canada, and Pineapple Express Delivery.

Who are Fire & Flower's investors?

Fire & Flower has 5 investors. Key investors include TerrAscend, The Hydropothecary Corporation, Green Acre Capital, Couche-Tard, and Aphria.

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