About Fireaway
Fireaway is a Consumer company based in Aberdeen (United Kingdom) founded in 2016 by Mario Aleppo Murphy. It operates as an internet first brand of pizza. Fireaway has raised $57.51 thousand across 1 funding round. The company has 22 employees. Fireaway was last valued at $1.14 million in November 2022. Its chief executive is Mario Aleppo Murphy. Its website fireaway.co.uk draws about 137 thousand monthly visits. Its focus areas include Food and Agriculture, Food & Beverage Products, Convenience Foods and Ready to Eat Meals. Its legal entity is FIREAWAY PIZZA LTD. Its competitors include One Planet Pizza and Stone Fired; 1 of its 2 listed competitors has raised funding.
Company details
Fireaway was founded in 2016 in Aberdeen, United Kingdom, as an internet-first brand in the pizza sector. A range of pizzas is prepared using traditional Italian methods and fast-firing techniques, combined with innovative flavor options. Salads and side orders are also provided through online operations, focusing on quick delivery in the UK market.
- Headquarters Aberdeen, United Kingdom
- Employees 22
- Founders Mario Aleppo Murphy
- Stage Minicorn
- SectorsConsumer
- Website category Food and Drink · Restaurants and Delivery
- Email••••••••
- Phone•••• ••••
- Website fireaway.co.uk
- Social LinkedIn X Facebook
- Legal Name Fireaway Pizza Ltd
- Date of Incorporation 26 Nov, 2015
- Jurisdiction COVENTRY, WEST MIDLANDS
- Total Equity Funding$57.51K (USD)
in 1 rounds
- Latest Funding Round$57.51K (USD), Angel Round
Nov 2022
- Employee Count22
Funding Insights of Fireaway
Fireaway has successfully raised a total of $57.51K through 1 strategic funding round. The most recent funding activity was a Angel Round of $57.51 thousand completed in November 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $57,505
- Total Rounds 1
- Last Round Angel Round — $57,505
- First Round $57,505
(Nov 2022)
All 1 funding rounds of Fireaway with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2022 | $57,505 | Angel Round | $1.14M | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Nov 2022 | $1.14M | •••••••• |
Last known valuation $1.14M (Nov 2022).
People of Fireaway
1 people are tracked at Fireaway (1 in leadership); the tracked headcount is 22.
| Name | Role | Group |
|---|---|---|
Mario Aleppo Murphy | Founder & CEO | Leadership |
Complete people profiles for Fireaway
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Timeline of Fireaway
3 dated milestones of Fireaway across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Fireaway is founded.
- Funding First funding round of $58K.
- Milestone Reaches Minicorn status.
Competitors of Fireaway
Fireaway has 2 listed competitors in our database, 1 of them funded. They include One Planet Pizza and Stone Fired, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| oneplanetpizza.com | 2016 | Norwich, United Kingdom | $1.75M | 7 | Frozen vegan pizzas are offered via retail and home delivery. | |
| stonefired.co.uk | 2021 | Prestonpans, United Kingdom | – | – | Operates a direct-to-consumer brand specializing in pizza products. |
Detailed competitors of Fireaway
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- Full competitor set
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Web traffic of Fireaway
The website of Fireaway (fireaway.co.uk) receives about 137.4K visits a month and ranks #218,439 among all websites worldwide, #7,176 in Restaurants and Delivery.
- Monthly visits137.4K
▼ 6.2% vs previous month
- Unique visitors66.5K
per month
- Global rank#218,439
among all websites
- Category rank#7,176
Food and Drink · Restaurants and Delivery
- Bounce rate43%
- Pages per visit4.5
- Average visit4 min 29 sec
- DevicesDesktop 14% · Mobile 86%
Websites whose visitors overlap most with Fireaway. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| deliveroo.co.uk | 100% | 8.6M | #4,524 | View details | |
| zialucia.com | 98% | 680.7K | #1,365,851 | View details | |
topspizza.co.uk | topspizza.co.uk | 98% | – | #334,451 | – |
| pizzapilgrims.co.uk | 97% | 100.9K | #335,857 | View details | |
| pizzagogo.co.uk | 97% | – | #193,685 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Fireaway
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Food & Beverage Products & Processing
10 companies that operate in the same segment as Fireaway (Food & Beverage Products & Processing), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering a subscription-based delivery service for fresh milk and groceries | 2015 | Gurugram, Haryana, India | USD 228.42 M | USD 99.78 M | 3,464 | |
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Subscription-based coffee products are offered by an internet-first brand. | 2013 | Gurugram, Haryana, India | USD 112.84 M | USD 25.83 M | 2,059 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | – | – | |
Meat and seafood products are delivered via an online platform. | 2015 | Bengaluru, Karnataka, India | USD 564.84 M | USD 97.26 M | 2,828 | |
Dry snacks and coffee are manufactured and distributed. | 2015 | Chennai, Tamil Nadu, India | USD 16.52 M | USD 208 K | 29 | |
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | – | USD 93.92 B | 319,000 | |
Multi-category organic dairy products are offered online. | 2010 | Tiptur, Karnataka, India | USD 58.15 M | USD 23.34 M | 810 | |
Packaged food products are offered through an online platform. | 2019 | Mumbai, Maharashtra, India | USD 37.6 M | USD 4.41 M | 168 | |
Multi-category food and beverage products are produced and distributed globally. | 1866 | Vevey, Vaud, Switzerland | – | USD 2.36 B | 16,250 |
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Related news about Fireaway
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Frequently Asked Questions about Fireaway
Fireaway was founded in 2016 and raised its 1st funding round 6 years after it was founded.
Fireaway is headquartered in Aberdeen, United Kingdom. It is registered at Aberdeen, Scotland, United Kingdom.
Mario Aleppo Murphy is the current CEO of Fireaway. They have also founded this company.
Fireaway is a funded company, having raised a total of $57.51K across 1 funding round to date. The company's 1st funding round was a Angel Round of $57.51K, raised on Nov 2022.
Fireaway has 22 employees.
Fireaway was founded in 2016 in Aberdeen, United Kingdom, as an internet-first brand in the pizza sector. A range of pizzas is prepared using traditional Italian methods and fast-firing techniques, combined with innovative flavor options. Salads and side orders are also provided through online operations, focusing on quick delivery in the UK market.
Fireaway's top competitors include One Planet Pizza and Stone Fired.
The valuation of Fireaway is $1.14M as of Nov 2022.
Fireaway operates through Fireaway Pizza Ltd.
The website of Fireaway receives about 137 thousand visits a month and ranks #218,439 among all websites worldwide.