About Firepoint
Firepoint is a Real Estate & Construction company based in Centennial (United States) founded in 2004, and was acquired by Lofty in August 2024. It operates as a business Management and Lead Generation Software solutions. Firepoint has raised $7.52 million across 9 funding rounds from investors including Lofty and Sopris Capital. Its focus areas include Real Estate and Construction Tech, Real Estate IT, CRM and Lead Generation. Its competitors include BoomTown, Unanet, Homebot, Inside Real Estate and Funnel and 2 more; 4 of its 7 listed competitors have raised funding.
Company details
Firepoint was founded in 2004 and is based in Centennial, United States. Operations focus on the real estate sector through SaaS platforms designed for brokerages and independent brokers. Services include search engine marketing, lead capture via IDX search sites, customized branding, centralized lead management, internal lead distribution, and ROI analysis reporting. The domain firepoint.net supports these functionalities.
- Headquarters Centennial, United States
- Stage Acquired
- SectorsReal Estate & Construction
- Emailβ’β’β’β’β’β’β’β’
- Website firepoint.net
- Social LinkedIn Facebook
- Acquired by Lofty (Aug 2024)
Funding Insights of Firepoint
Firepoint has successfully raised a total of $7.52M across 9 strategic funding rounds. The most recent funding activity was a Series A round of $1.13 million completed in October 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $7.52M
- Total Rounds 9
- Last Round Series A β $1.13M
- First Round $45,000
(Dec 2015)
- Investors Count 1
All 9 funding rounds of Firepoint with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2018 | $1.13M | Series A | β | β | β |
| May 2018 | $1.6M | Series A | β | β | β |
| May 2017 | $2.23M | Series A | β | β | β |
| Jan 2017 | – | Series A | β | Sopris Capital | β |
| Nov 2016 | $2.34M | Series A | β | β | β |
| Oct 2016 | $80,000 | Seed | β | β | β |
| Jul 2016 | – | Seed | β | β | β |
| Apr 2016 | $100,000 | Seed | β | β | β |
| Dec 2015 | $45,000 | Seed | β | β | β |
2 investors in total: 2 institutional.
Investors in Firepoint
Firepoint has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Lofty and Sopris Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage US investments are made by Sopris Capital. | – | sopriscapital.com | Aspen, United States | |
Lofty is recognized as an AI-powered platform for real estate professionals. | 2010 | lofty.com | New York, United States |
Investor details for Firepoint
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Firepoint
1 people are tracked at Firepoint (1 in leadership).
| Name | Role | Group |
|---|---|---|
Bud Rosenthal | CEO | Leadership |
Complete people profiles for Firepoint
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Firepoint
4 dated milestones of Firepoint across 20 years, from founding to its latest funding, stage changes and deals.
- Founded Firepoint is founded.
- Funding First funding round of $45K.
- Funding Latest funding round, Series A, of $1.1M.
- Exit Acquired by Lofty.
Competitors of Firepoint
Firepoint has 7 listed competitors in our database, 4 of them funded. They include BoomTown, Unanet, Homebot, Inside Real Estate and Funnel, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| boomtownroi.com | 2006 | Charleston, United States | $20.1M | 435 | Web-based marketing systems for real estate professionals are developed. | |
| unanet.com | 1998 | Sterling, United States | – | – | Cloud-based ERP software is offered for professional services organizations. | |
| homebot.ai | 2015 | Denver, United States | $4M | 106 | Lead generation is enabled via chatbots for real estate agents. | |
| insiderealestate.com | 2008 | Salt Lake, United States | – | 247 | Lead generation and CRM solutions for real estate are provided. | |
| funnelleasing.com | 2011 | New York, United States | $141.04M | – | A CRM platform is developed for multifamily property management. | |
| vts.com | 2011 | New York, United States | $302M | 310 | VTS is recognized for providing commercial real estate technology solutions. | |
| reapit.com | 1997 | Birmingham, United Kingdom | – | 150 | Provider of CRM and marketing solution |
Detailed competitors of Firepoint
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Top companies in Real Estate Technology Platforms
10 companies that operate in the same segment as Firepoint (Real Estate Technology Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Residential properties are listed and searched through an app-based platform. | 2005 | Seattle, Washington, United States | USD 87 M | – | – | |
Real estate properties are discovered via an online portal. | 2006 | Singapore, Singapore, Singapore | USD 689.51 M | USD 78.41 M | 2,613 | |
Residential properties are resold via an app-based platform. | 2014 | San Francisco, California, United States | USD 1.35 B | USD 2.71 M | 1,426 | |
Residential real estate search engine | 2005 | San Francisco, California, United States | USD 32.8 M | – | – | |
Technology platform for real estate transactions and mortgages is provided. | 2014 | Gurugram, Haryana, India | USD 97.98 M | USD 28.9 M | 9,619 | |
Online listing platform for buying and selling residential and commercial properties | 2000 | Madrid, Madrid, Spain | USD 303.81 M | – | – | |
Online platform for buying, renting, and selling residential and commercial properties | 2012 | Gurugram, Haryana, India | USD 146.45 M | USD 25.52 M | 1,188 | |
An online listing platform for residential and commercial properties | 2008 | London, England, United Kingdom | USD 10.67 M | USD 112.51 M | 456 | |
Rental properties are brokered online for seekers and owners. | 2012 | Sao Paulo, State of Sao Paulo, Brazil | USD 755 M | – | 5,932 | |
Residential properties are listed and brokered through an online platform. | 2004 | Seattle, Washington, United States | USD 166.06 M | USD 1.04 B | 5,659 |
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Related news about Firepoint
Complete news archive for Firepoint
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Frequently Asked Questions about Firepoint
Firepoint was founded in 2004 and raised its 1st funding round 11 years after it was founded.
Firepoint is headquartered in Centennial, United States. It is registered at Centennial, Colorado, United States.
Firepoint is a funded company, having raised a total of $7.52M across 9 funding rounds to date. The company's 1st funding round was a Seed of $45K, raised on Dec 2015.
Firepoint was founded in 2004 and is based in Centennial, United States. Operations focus on the real estate sector through SaaS platforms designed for brokerages and independent brokers. Services include search engine marketing, lead capture via IDX search sites, customized branding, centralized lead management, internal lead distribution, and ROI analysis reporting. The domain firepoint.net supports these functionalities.
Firepoint's top competitors include VTS, Inside Real Estate and Funnel.
Firepoint has 2 investors. Key investors include Lofty, and Sopris Capital.
Yes. Firepoint was acquired by Lofty in August 2024.

