Firtal

Lystrup, Denmark Founded: 2007 • Age: 19 yrs Acquired By Matas
Beauty and health products are retailed by Firtal in Denmark.

About Firtal

Firtal is a company based in Lystrup (Denmark) founded in 2007 by Mikkel Harken Salling and Jesper Hvejsel was acquired by Matas in August 2018.. The company has 111 employees as of November 30, 2024.

  • Headquarter Lystrup, Denmark
  • Employees 111 as on 30 Nov, 2024
  • Founders Mikkel Harken Salling, Jesper Hvejsel
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Firtal Group Aps
Operational Areas
Retail → Consumer & Fashion Retail
Key Metrics
  • Annual Revenue
  • Net Profit
    $7.61 M (USD)
    -5
    as on Mar 31, 2023
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    111

    as on Nov 30, 2024

  • Acquired by
    Matas

    (Aug 29, 2018)

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Funding Insights of Firtal

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Firtal

Firtal has secured backing from 1 investor. Prominent investors backing the company include Matas. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
Health, beauty, and personal care products are retailed by Matas.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Firtal

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Firtal

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Firtal Comparisons

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Competitors of Firtal

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Firtal

Frequently Asked Questions about Firtal

When was Firtal founded?

Firtal was founded in 2007.

Where is Firtal located?

Firtal is headquartered in Lystrup, Denmark.

Who is the current CEO of Firtal?

Mikkel Harken Salling is the current CEO of Firtal. They have also founded this company.

How many employees does Firtal have?

As of Nov 30, 2024, the latest employee count at Firtal is 111.

What does Firtal do?

Firtal was established in 2007 in Lystrup, Denmark, by co-founders Mikkel Harken Salling and Jesper Hvejsel, who also act as co-CEOs. Operations focus on the retail sector for beauty and health products, with distribution handled through the companys domain at firtal.com. The business serves customers in the Nordic region, emphasizing standard product lines without specialized services noted. Headquarters remain in Lystrup, supporting regional market activities.

Who are Firtal's investors?

Firtal has 1 investor. Key investors include Matas.

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