About Matas
Matas is a company based in Lillerød (Denmark) founded in 1949. It operates as a Direct-to-Consumer (D2C), and Reseller / Distribution. The company has 3,500 employees as of March 31, 2024. Matas has completed 6 acquisitions, including Apo IT, Firtal and Kicks. Matas offers products and services including Matas Striber, Benefit Cosmetics, and Over-the-Counter Medicine.
- Headquarter Lillerød, Denmark
- Employees 3500 as on 31 Mar, 2024
- Stage Public
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Sectors
Consumer
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Matas A/S
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Annual Revenue
$1.21 B (USD)25.04as on Mar 31, 2025
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Net Profit
$40.88 M (USD)66.86as on Mar 31, 2025
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EBITDA
$173.94 M (USD)21.07as on Mar 31, 2025
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Latest Funding Round
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Investors
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Employee Count
3500
as on Mar 31, 2024
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Investments & Acquisitions
Apo IT
& 5 more
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IPO & Listings of Matas
Matas is a publicly listed company on the OMXCOP with ticker symbol MATAS in Denmark, operating in the Retail trade sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
Products & Services of Matas
Matas offers a comprehensive portfolio of products and services, including Matas Striber, Benefit Cosmetics, and Over-the-Counter Medicine. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Products for face, hair, and body care offered.
Makeup products including mascara and brow setters sold.
Medicines for allergies and colds are provided online.
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Sales and Marketing
21 people
Software Development Team
19 people
Leadership Team
7 people
Creative and Marketing Team
6 people
Finance and Accounting
6 people
Head Team
6 people
Product Management Team
4 people
Social Team
4 people
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Funding Insights of Matas
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by Matas
Matas has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Apo IT, Firtal and Kicks. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Online pharmacy focusing on the sale of OTC and prescription medicines
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2010 | ||||
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Online platform for the delivery of healthcare and personal care products
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2009 | ||||
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Beauty and health products are retailed by Firtal in Denmark.
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2007 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Matas
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Matas Comparisons
Competitors of Matas
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Matas
Frequently Asked Questions about Matas
When was Matas founded?
Matas was founded in 1949.
Where is Matas located?
Matas is headquartered in Lillerød, Denmark.
How many employees does Matas have?
As of Mar 31, 2024, the latest employee count at Matas is 3,500.
What is the annual revenue of Matas?
Annual revenue of Matas is $1.21B as on Mar 31, 2025.
What does Matas do?
Matas is involved in the retail of beauty, personal care, and health products across Denmark. A wide range of items, including skincare, makeup, haircare, and over-the-counter medicines, are offered through an online platform and physical stores. Solutions for various customer needs, from daily essentials to specialized care, are provided with a focus on quality and accessibility. The company serves diverse sectors such as personal wellness, healthcare, and lifestyle through over 266 stores and a comprehensive e-commerce presence.
What products or services does Matas offer?
Matas offers Matas Striber, Benefit Cosmetics, and Over-the-Counter Medicine.
Is Matas publicly traded?
Yes, Matas is publicly traded on OMXCOP under the ticker symbol MATAS.
How many acquisitions has Matas made?
What is Matas's ticker symbol?
The ticker symbol of Matas is MATAS on OMXCOP.