Luxplus

Denmark Founded: 2013 • Age: 13 yrs Acquired By CataCap
Online retailer offering multi-category beauty products

About Luxplus

Luxplus is a Healthcare company based in Denmark founded in 2013 by Peter Johan Sonderby-Wagner, and was acquired by CataCap in December 2020. Its website luxplus.dk draws about 270 thousand monthly visits. Luxplus offers products and services including Makeup, Hudpleje, Parfume, HÃ¥rpleje, and Solprodukter. Its focus areas include Retail, Beauty Tech, Ecommerce and Multi Category. Its competitors include Goodiebox, Ladybox, Herrebox and theBlacBox; 2 of its 4 listed competitors have raised funding.

Company details

Online retailer offering multi-category beauty products. The platform offers products to members. It allows the users to get branded products at low prices. The products include shampoo, mascara, hair oil, perfumes, hair styling products, and more.

  • Headquarters Denmark
  • Founders Peter Johan Sonderby-Wagner
  • Stage Acquired
  • Sectors
    Healthcare
  • Website category Lifestyle · Beauty and Cosmetics
  • Website luxplus.dk
  • Social Facebook Instagram YouTube
  • Acquired by CataCap (Dec 2020)
Key Metrics

Products & Services of Luxplus

Luxplus offers a comprehensive portfolio of products and services, including Makeup, Hudpleje, Parfume, Hårpleje, and Solprodukter.

Makeup
Cosmetics

Products for facial enhancement and color application

Hudpleje
Skincare

Creams and serums for daily skin maintenance

Parfume
Fragrances

Perfumes and scents for personal use

Hårpleje
Hair Care

Shampoos and conditioners for hair treatment

Solprodukter
Sun Protection

Sunscreens and aftersun products for skin protection

Apps and channels of Luxplus

its YouTube channel Luxplus has 368 subscribers and 30 videos.

Luxplus
YouTube 368 subscribers 30 videos Howto & Style
Open channel

Videos from Luxplus

The most watched videos on Luxplus's YouTube channel, Luxplus (368 subscribers). Click a video to play it here.

Tan-Luxe - The Water
829 views
Tan-Luxe - Super Glow Body Serum
570 views
Tan-Luxe - Super Glow
419 views
Tan-Luxe
286 views

More on Luxplus.

Investors in Luxplus

Luxplus has secured backing from 1 investor. Prominent investors backing the company include CataCap.

All
InvestorDescriptionFounded YearDomainLocation
CataCap is engaged in private equity investments for business transformation.
–catacap.dkCopenhagen, Denmark
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Investor details for Luxplus

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  • Round participation
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People of Luxplus

11 people are tracked at Luxplus (5 in leadership, 6 in team).

NameRoleGroup
Peter Johan Sonderby-Wagner
FounderLeadership
Joacim Graff
Head Of Paid MarketingLeadership
Ulrik Hjarnaa
Director Of Digital & TechnologyLeadership
Emilia Lindfors
Director Of Marketing & EcommerceLeadership
Jesper Bramming
Chief Financial OfficerLeadership
Rikke Mathiesen
Merchandise AnalystTeam
Kimm Stensborg
Senior UdviklerTeam
Dan Madsen
Sr. Full Stack DeveloperTeam
Rajmund Toth
Full Stack DeveloperTeam
Lærke Ellekær Hansen
Graphic Designer And Photographer At Luxplus.dkTeam
Anders Jenbo
DeveloperTeam
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Complete people profiles for Luxplus

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Luxplus

2 dated milestones of Luxplus across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Luxplus is founded.
  2. Exit Acquired by CataCap.

Competitors of Luxplus

Luxplus has 4 listed competitors in our database, 2 of them funded. They include Goodiebox, Ladybox, Herrebox and theBlacBox, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
bygoodiebox.com2012Copenhagen, Denmark$23.03M37
Subscription-based beauty products are retailed online by Goodiebox.
theladybox.dk2018Herlev, Denmark$196,4002
Monthly organic subscription boxes are retailed online.
herrebox.dk2020Brondby, Denmark–2
Provides newsletter subscriptions for best deals and promotions.
theblacbox.co2019Copenhagen, Denmark––
Offers an online subscription platform for personalized organic beauty products.
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Detailed competitors of Luxplus

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

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Web traffic of Luxplus

The website of Luxplus (luxplus.dk) receives about 270.4K visits a month and ranks #87,847 among all websites worldwide, #4,451 in Beauty and Cosmetics.

  • Monthly visits
    270.4K

    ▼ 22.1% vs previous month

  • Unique visitors
    141.8K

    per month

  • Global rank
    #87,847

    among all websites

  • Category rank
    #4,451

    Lifestyle · Beauty and Cosmetics

Similar websites

Websites whose visitors overlap most with Luxplus. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
matas.dk
100%
4.5M#10,097View details
nicehair.dk
nicehair.dk
85%
–#157,412–
billigparfume.dk
billigparfume.dk
84%
–#193,407–
beautycos.dk
83%
–#156,710View details
cocopanda.dk
cocopanda.dk
79%
–#364,721–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 40 similar websites and full traffic analytics for Luxplus

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Beauty & Skin Care Platforms

10 companies that operate in the same segment as Luxplus (Beauty & Skin Care Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Cosmetics, skincare, haircare, and wellness products are retailed online.
2012Mumbai, Maharashtra, IndiaUSD 88.91 MUSD 1.07 B3,735
Beauty and cosmetic products are retailed through an online platform.
2011Mumbai, Maharashtra, IndiaUSD 559.92 MUSD 166.71 M973
Subscription-based men's grooming products are provided by Harry's.
2012New York, New York, United StatesUSD 755.88 M–431
Online brand offering mens grooming products
2015Gurugram, Haryana, IndiaUSD 52.66 M––
Hair coloring kits are provided via an internet-first brand.
2013San Francisco, California, United StatesUSD 248.9 M–247
It offers a platform to schedule & manages appointments for beauty services
2012San Francisco, California, United StatesUSD 168.82 M––
Retailer of perfumes, cosmetics, skincare, and related gift set items
2012Gurugram, Haryana, IndiaUSD 58.54 M––
Platform offering multi-category natural beauty care products
2019Mumbai, Maharashtra, IndiaUSD 46.98 MUSD 9.25 M94
Online brand offering multi-category natural skin care and makeup products
2016Gurugram, Haryana, IndiaUSD 141.36 MUSD 182.2 M969
Multi-category organic grooming products for men are offered online.
2015Gurugram, Haryana, IndiaUSD 10.98 MUSD 13.91 M264
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Frequently Asked Questions about Luxplus

Luxplus was founded in 2013.

Luxplus is headquartered in Denmark.

Online retailer offering multi-category beauty products. The platform offers products to members. It allows the users to get branded products at low prices. The products include shampoo, mascara, hair oil, perfumes, hair styling products, and more.

Luxplus's top competitors include Goodiebox, Ladybox and Herrebox.

Luxplus offers Makeup, Hudpleje, Parfume, HÃ¥rpleje, and Solprodukter.

Luxplus has 1 investor. Key investors include CataCap.

Yes. Luxplus was acquired by CataCap in December 2020.

The website of Luxplus receives about 270 thousand visits a month and ranks #87,847 among all websites worldwide.

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