About Fitness Collection
Fitness Collection is a Healthcare company based in Stockholm (Sweden) founded in 2015, and was acquired by ClassPass in October 2019. Fitness classes at partnered studios are accessed via monthly membership. It operates in the Healthcare and Business Services sectors. Fitness Collection has raised $1.11 million across 3 funding rounds from investors including ClassPass and Aggregate. The company was acqui-hired. Its focus areas include Consumer, Local Services, Personal Wellness Services and Fitness & Training.
Company details
Fitness Collection was founded in 2015 in Stockholm, Sweden, as a membership-based service in the fitness sector. Access to classes across categories such as crossfit, dance, pilates, meditation, yoga, martial arts, climbing, and barre is enabled at 56 partnered gyms and studios in the region. Operations involve a monthly fee of 790 SEK for unlimited bookings.
- Headquarters Stockholm, Sweden
- Stage Acquired
- SectorsHealthcareBusiness Services
- Email••••••••
- Website fitnesscollection.se
- Social LinkedIn X Facebook
- Acquired by ClassPass (Oct 2019)
Funding Insights of Fitness Collection
Fitness Collection has successfully raised a total of $1.11M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $1.11 million completed in April 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.11M
- Total Rounds 3
- Last Round Seed — $1.11M
- Investors Count 1
All 3 funding rounds of Fitness Collection with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2017 | $1.11M | Seed | – | – | |
| Aug 2016 | Seed | – | – | – | |
| Feb 2016 | Seed | – | – | – |
2 investors in total: 2 institutional.
Investors in Fitness Collection
Fitness Collection has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include ClassPass and Aggregate.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Expansion-stage tech investments are targeted in Sweden and Norway. | aggregatemedia.com | Stockholm, Sweden | ||
Fitness class memberships are offered across various gyms and studios. | 2013 | classpass.com | New York, United States |
Investor details for Fitness Collection
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- Complete investor list
- Round participation
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Timeline of Fitness Collection
4 dated milestones of Fitness Collection across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Fitness Collection is founded.
- Funding First funding round.
- Funding Latest funding round, Seed, of $1.1M.
- Exit Acquired by ClassPass.
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Related news about Fitness Collection
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Frequently Asked Questions about Fitness Collection
Fitness Collection was founded in 2015 and raised its 1st funding round 1 year after it was founded.
Fitness Collection is headquartered in Stockholm, Sweden.
Fitness Collection is a funded company, having raised a total of $1.11M across 3 funding rounds to date.
Fitness Collection was founded in 2015 in Stockholm, Sweden, as a membership-based service in the fitness sector. Access to classes across categories such as crossfit, dance, pilates, meditation, yoga, martial arts, climbing, and barre is enabled at 56 partnered gyms and studios in the region. Operations involve a monthly fee of 790 SEK for unlimited bookings.
Yes. Fitness Collection was acquired by ClassPass in October 2019.