FITTR

Pune, India Founded: 2016 • Age: 10 yrs
Personalized online fitness and nutrition coaching is provided.
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About FITTR

FITTR is a company based in Pune (India) founded in 2016 by Sonal Singh, Rohit Chattopadhyay, Bala Krishna Dabbedi, Jyoti Sehrawat Dabas, and Jitendra Chowksey.. FITTR has raised $19.87 million across 5 funding rounds from investors including Dream Sports, Dream11 and Rainmatter. The company has 128 employees as of April 03, 2024. FITTR offers products and services including FITTR App, Online Personal Training, Injury Rehabilitation, and FITTR Kids. FITTR operates in a competitive market with competitors including HealthifyMe, CoachCare, CALIBER, Freeletics and Kickoff, among others.

  • Headquarter Pune, India
  • Employees 128 as on 03 Apr, 2024
  • Founders Sonal Singh, Rohit Chattopadhyay, Bala Krishna Dabbedi, Jyoti Sehrawat Dabas, Jitendra Chowksey
  • Stage Minicorn
  • Sectors
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Squats Fitness Private Limited
  • Date of Incorporation 29 Jan, 2015
  • Jurisdiction Mandideep, Madhya Pradesh, India
Operational Areas
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
    $10.35 M (USD)
    2.6
    as on Mar 31, 2023
  • Net Profit
    $-4.95 M (USD)
    -63.35
    as on Mar 31, 2023
  • EBITDA
    $-4.96 M (USD)
    -809.21
    as on Mar 31, 2023
  • Total Equity Funding
    $19.87 M (USD)

    in 5 rounds

  • Latest Funding Round
    $3 M (USD), Series A

    May 05, 2025

  • Investors
  • Employee Count
    128

    as on Apr 03, 2024

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Products & Services of FITTR

FITTR offers a comprehensive portfolio of products and services, including FITTR App, Online Personal Training, Injury Rehabilitation, and FITTR Kids. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

App for personalized fitness and nutrition tracking tools.

One-on-one sessions with certified professionals for workouts.

Personalized training for injury recovery and pain relief.

Sessions designed for children's fitness and nutrition.

Funding Insights of FITTR

FITTR has successfully raised a total of $19.87M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $3 million completed in May 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series A — $3.0M
  • First Round
  • Investors Count 7
Date Amount Transaction Name Valuation Lead Investors Investors
May, 2025 Amount Series A - FITTR Valuation Rainmatter
Dec, 2023 Amount Series A - FITTR Valuation Rainmatter
Sep, 2021 Amount Series A - FITTR Valuation Elysian Park , Dream Sports
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in FITTR

FITTR has secured backing from 7 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Dream Sports, Dream11 and Rainmatter. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Indian fund focused on fintech, health, and climate initiatives.
Founded Year Domain Location
Acceleration is provided to startups across multiple sectors by Surge.
Founded Year Domain Location
Stage-agnostic investments are made in sports, technology, and entertainment sectors.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by FITTR

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - FITTR

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Fittr Comparisons

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Competitors of FITTR

FITTR operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as HealthifyMe, CoachCare, CALIBER, Freeletics and Kickoff, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
AI-powered personalized nutrition and fitness coaching is provided.
domain founded_year HQ Location
Remote monitoring platform for tracking patient activity
domain founded_year HQ Location
Science-based personalized fitness coaching is provided through data-driven plans.
domain founded_year HQ Location
Personalized fitness coaching plans are delivered via a mobile application.
domain founded_year HQ Location
Expert-led fitness and nutrition programs are offered online.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

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Frequently Asked Questions about FITTR

When was FITTR founded?

FITTR was founded in 2016 and raised its 1st funding round 3 years after it was founded.

Where is FITTR located?

FITTR is headquartered in Pune, India. It is registered at Pune, Maharashtra, India.

Is FITTR a funded company?

FITTR is a funded company, having raised a total of $19.87M across 5 funding rounds to date. The company's 1st funding round was a Series A of $11.5M, raised on May 10, 2019.

How many employees does FITTR have?

As of Apr 03, 2024, the latest employee count at FITTR is 128.

What is the annual revenue of FITTR?

Annual revenue of FITTR is $10.35M as on Mar 31, 2023.

What does FITTR do?

Provider of online fitness and nutrition coaching with personalized workout plans. It offers fitness and nutrition coaching with certified coaches. It provides personalized diet and workout plans suited for lifestyle, goals, medical conditions, and food preferences. It also provides online personal training, injury rehabilitation programs, and fitness programs for kids. The company offers tools like Calorie Counter, Diet Tool, Step Counter, Water Reminder, and Exercise Library.

Who are the top competitors of FITTR?

FITTR's top competitors include HealthifyMe, CALIBER and CoachCare.

What products or services does FITTR offer?

FITTR offers FITTR App, Online Personal Training, Injury Rehabilitation, and FITTR Kids.

Who are FITTR's investors?

FITTR has 7 investors. Key investors include Dream Sports, Dream11, Rainmatter, Surge, and Elysian Park.

What is FITTR's valuation?

The valuation of FITTR is $78.37M as of May 2025.

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