Fleet Complete

Toronto, Canada Founded: 1998 • Age: 28 yrs Acquired By PowerFleet
Fleet, asset, and mobile workforce management solutions are provided.
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About Fleet Complete

Fleet Complete is a company based in Toronto (Canada) founded in 1998 was acquired by PowerFleet in September 2024.. Fleet Complete has completed 4 acquisitions, including Ecofleet, Fieldworker and Itmobile. Fleet Complete offers products and services including Fleet Management Software, Asset Tracker, AI Dash Camera, and HOS & Inspections. Fleet Complete operates in a competitive market with competitors including Spireon, WorkJam, EquipmentShare, Reflexis Systems and SIMPRO, among others.

  • Headquarter Toronto, Canada
  • Sectors
    Transportation, Automotive & Logistics
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Fleet Complete Germany Gmbh
Operational Areas
Transportation, Automotive & Logistics → Supply Chain, Freight & Logistics
Technology → Enterprise Software & Productivity Solutions
Key Metrics
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Products & Services of Fleet Complete

Fleet Complete offers a comprehensive portfolio of products and services, including Fleet Management Software, Asset Tracker, AI Dash Camera, and HOS & Inspections. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for real-time fleet monitoring and data analytics

Device for GPS-based asset location and security monitoring

Camera system for detecting unsafe driving behaviors

App for managing hours of service and vehicle inspections

People of Fleet Complete
Headcount 500-1000
Employee Profiles 27
Board Members and Advisors 5
Employee Profiles
People
Jack Ellis
Regional Sales Manager
People
Emily Merwin
Regional Sales Manager
People
Brock Tanner
Director, Sales North America
People
Adam Pennycook
Regional Sales Manager - Western Canada

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Board Members and Advisors
people
Claude Germain
Director
people
Douglas C. Grissom
Director
people
Jared White
Director
people
Jarnail Badwal
Director

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Funding Insights of Fleet Complete

  • Total Funding
  • Total Rounds 2
  • Last Round
  • First Round
  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Nov, 2018 Amount Series B - Fleet Complete Valuation Ontario Teachers' Pension Plan
Aug, 2014 Amount Series A - Fleet Complete Valuation

investors

MDP
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Fleet Complete

Fleet Complete has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include Ontario Teachers' Pension Plan, PowerFleet and Madison Dearborn Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private equity investments are directed toward key sectors by MDP.
Founded Year Domain Location
Pension funds focused on multiple sectors
Founded Year Domain Location
Telematics-based fleet management solutions are provided for tracking and optimization.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Fleet Complete

Fleet Complete has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Ecofleet, Fieldworker and Itmobile. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
GPS-based fleet management solutions are developed and marketed.
2006
Location tracking platforms for vehicles and assets are provided.
2003
Software solutions for fleet and asset management
2000
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Fleet Complete

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Fleet Complete Comparisons

Employees
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Competitors of Fleet Complete

Fleet Complete operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spireon, WorkJam, EquipmentShare, Reflexis Systems and SIMPRO, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
SaaS-enabled solutions for fleet and field service management are offered.
domain founded_year HQ Location
Hourly workforce schedules and communications are managed via software.
domain founded_year HQ Location
Equipment rental marketplace and digital tools for construction are offered.
domain founded_year HQ Location
AI-based workforce management software is offered for diverse industries.
domain founded_year HQ Location
Cloud-based field service management software is offered by SIMPRO.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Fleet Complete

Frequently Asked Questions about Fleet Complete

When was Fleet Complete founded?

Fleet Complete was founded in 1998 and raised its 1st funding round 16 years after it was founded.

Where is Fleet Complete located?

Fleet Complete is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.

What does Fleet Complete do?

Fleet Complete was founded in 1998 and is headquartered in Toronto, Canada. Management solutions for fleets, assets, and mobile workforces are delivered to sectors including transport, field services, oil and gas, and construction. Operations encompass GPS tracking, ECM and fuel data monitoring, job order handling, driver duty status recording, driver behavior oversight, and asset location tracking. These services support efficiency in industrial applications.

Who are the top competitors of Fleet Complete?

Fleet Complete's top competitors include WorkJam, EquipmentShare and Parsable.

What products or services does Fleet Complete offer?

Fleet Complete offers Fleet Management Software, Asset Tracker, AI Dash Camera, and HOS & Inspections.

How many acquisitions has Fleet Complete made?

Fleet Complete has made 4 acquisitions, including Ecofleet, Fieldworker, and Itmobile.

Who are Fleet Complete's investors?

Fleet Complete has 3 investors. Key investors include Ontario Teachers' Pension Plan, PowerFleet, and Madison Dearborn Partners.

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