About Floryo
Floryo is a Consumer company based in Bengaluru (India) founded in 2021 by Manohar Kumar. Milled grains and specialty flours are sold online by Floryo. It operates in the Consumer and Retail sectors. Floryo has raised $4.72 million across 5 funding rounds from investors including 3one4 Capital, Alteria Capital and Z Nation Lab. The company has 30 employees. Floryo was last valued at $6.06 million in February 2025. Its chief executive, as recorded, is Manohar Kumar. Its Indian entity Pitchfork Foods Private Limited reported revenue of ₹5.36 Cr. Floryo offers products and services including Whole Wheat Atta, Jowar Atta, Diabetic Care Atta, Almond Flour, and Coconut Flour. Its focus areas include Food and Agriculture, Food & Beverage Products, Grocery & Staples and Cereal Grains and Flour. Its competitors include Him Shakti, TWF Flours and Harmony Foods; 3 of its 3 listed competitors have raised funding.
Company details
Floryo was established in 2021 in Bengaluru, India, as an internet-first provider in the food sector focused on milled grains. A variety of flours is offered, including whole wheat, gluten-free options, whole bajra, whole jowar, natural almond, khapli wheat, rice, and keto-friendly atta and multigrain products. Operations center on direct-to-consumer sales through the companys domain, floryo.com, with leadership provided by founder and CEO Manohar Kumar.
- Headquarters Bengaluru, India
- Employees 30
- Founders Manohar Kumar
- Stage Minicorn
- SectorsConsumerRetail
- Email••••••••
- Phone•••• ••••
- Website floryo.com
- Social LinkedIn Facebook Instagram
- Legal Name Pitchfork Foods Private Limited
- Date of Incorporation 17 May, 2021
- Jurisdiction Bangalore, Karnataka, India
- Annual Revenue₹5.36 Cr
FY 2025 · +46% YoY
- Net Loss-₹5.14 Cr
FY 2025 · -96% margin
- EBITDA-₹4.93 Cr
FY 2025 · -92% margin
- Total Equity Funding$4.72M (USD)
in 5 rounds
- Latest Funding Round$391.19K (USD), Seed
Feb 2025
- Investors3one4 Capital
& 44 more
- Employee Count30
Associated legal entities of Floryo
Floryo operates through Pitchfork Foods Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Pitchfork Foods Private Limited CIN U15400KA2021PTC147569 | Active | 17 May 2021 | Bangalore, Karnataka | ₹5.4 Cr | 30 | 2 | View details |
Products & Services of Floryo
Floryo offers a comprehensive portfolio of products and services, including Whole Wheat Atta, Jowar Atta, Diabetic Care Atta, Almond Flour, and Coconut Flour.
Freshly milled wheat flour for nutritious daily baking and cooking.
Gluten-free grain flour for healthy, versatile meal preparation.
Low-GI flour blend supporting diabetes management in everyday diets.
Gluten-free flour from almonds for baking and health-focused recipes.
Finely ground coconut flour for gluten-free and nutrient-rich baking.
Funding Insights of Floryo
Floryo has successfully raised a total of $4.72M across 5 strategic funding rounds. The most recent funding activity was a Seed round of $391.19 thousand completed in February 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.72M
- Total Rounds 5
- Last Round Seed — $391,192
- First Round $1.6M
(Mar 2022)
- Investors Count 45
All 5 funding rounds of Floryo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2025 | $391,192 | Seed | $6.06M | – | |
| Jan 2024 | $731,326 | Seed | $5.91M | Asan Ventures | |
| Aug 2022 | $2M | Seed | – | 3one4 Capital | |
| Aug 2022 | $400,000 | Debt – Venture | – | – | |
| Mar 2022 | $1.6M | Seed | $••••• | 3one4 Capital |
| Date | Valuation | Stage |
|---|---|---|
| Feb 2025 | $6.06M | •••••••• |
| Jan 2024 | $5.91M | •••••••• |
| Mar 2022 | $••••• | •••••••• |
Full valuation and stage history of Floryo
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Verified entity values are shown only after access is granted.
Last known valuation $6.06M (Feb 2025). 45 investors in total: 11 institutional and 34 angel.
Investors in Floryo
Floryo has secured backing from 45 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include 3one4 Capital, Alteria Capital and Z Nation Lab.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital is invested in infrastructure-tech startups by Asan Ventures. | asanventures.tcc.mode | |||
Venture capital fund investing in early-stage tech startups | logxventurepartner.tcc.mode | |||
Marketing consulting and investments are provided for consumer startups. | springmarketingcapital.com | Bengaluru, India | ||
Venture capital investments in technology sectors like SaaS and Fintech in India. | 2016 | 3one4capital.com | Bengaluru, India | |
Startup accelerator | 2016 | znationlab.com | Cupertino, United States | |
Venture debt funding and structured finance for innovative startups in India. | 2018 | alteriacapital.com | Mumbai, India | |
Venture capital funding is provided to innovative startups in India. | qedinnovationlabs.tcc.mode | Mumbai, India | ||
| viablsmartventures.tcc.mode | ||||
| incrementumventures.tcc.mode | ||||
Corporate advisory firm | 2018 | transactionsquare.in | Mumbai, India |
Investor details for Floryo
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Board of directors of Pitchfork Foods Private Limited (Floryo)
Pitchfork Foods Private Limited is the primary company behind Floryo. The board of Pitchfork Foods Private Limited currently have 2 directors; the longest-serving is Manohar Kumar, appointed in 2021.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Manohar Kumar DIN 09176976 | Director | 17 May 2021 | 5 yrs 5 mo | Pitchfork Foods Private Limited |
| Priyanka Singh DIN 09176977 | Director | 17 May 2021 | 5 yrs 5 mo | Pitchfork Foods Private Limited |
People of Floryo
1 people are tracked at Floryo (1 in leadership); the tracked headcount is 30.
| Name | Role | Group |
|---|---|---|
| Founder & CEO | Leadership |
Complete people profiles for Floryo
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Financials of Floryo
Figures of Pitchfork Foods Private Limited, the primary company behind Floryo, for FY 2025. Revenue was ₹5.36 Cr (+46% year on year). Net loss was -₹5.14 Cr (-96% margin). EBITDA was -₹4.93 Cr (-92% margin).
- ₹5.36 CrRevenue · FY 2025 · +46% YoY
- -₹5.14 CrNet loss · -96% margin
- -₹4.93 CrEBITDA · -92% margin
- ₹1.17 CrPaid-up capital
- 30Employees (provident fund records)
Balance sheet, profit and loss, cash flow and ratios of Pitchfork Foods Private Limited are on its company page.
Detailed financial statements for Floryo
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Floryo
4 dated milestones of Floryo across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Floryo is founded.
- Funding First funding round of $1.6M.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed, of $391K.
Competitors of Floryo
Floryo has 3 listed competitors in our database, 3 of them funded. They include Him Shakti, TWF Flours and Harmony Foods.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| him-shakti.com | 2013 | Dehradun, India | $444,495 | Internet first brand of rice, millets, salt, and spices | ||
| twfflours.com | 2017 | Noida, India | $1.84M | 14 | Various flours are offered online by TWF Flours brand. | |
| harmonyfoods.in | 2004 | Visakhapatnam, India | $2.22M | 88 | Flours are branded and distributed by Harmony Foods in India. |
Detailed competitors of Floryo
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Web traffic of Floryo
The website of Floryo (floryo.com) receives about 6.7K visits a month.
- Monthly visits6.7K
▼ 7.8% vs previous month
Websites whose visitors overlap most with Floryo. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
aashirvaadchakki.com | aashirvaadchakki.com | 100% | #693,257 | – | |
| sugarwatchers.in | 87% | 2.9K | #5,597,875 | View details | |
| diabesmart.in | 58% | 28.6K | #962,066 | View details | |
| chakkizza.com | 27% | 7.9K | #2,446,175 | View details |
Top companies in Food & Beverage Products & Processing
3 companies that operate in the same segment as Floryo (Food & Beverage Products & Processing) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering a subscription-based delivery service for fresh milk and groceries | 2015 | Gurugram, Haryana, India | USD 228.42 M | USD 99.78 M | 3,464 | |
Subscription-based coffee products are offered by an internet-first brand. | 2013 | Gurugram, Haryana, India | USD 112.84 M | USD 25.83 M | 2,059 | |
Meat and seafood products are delivered via an online platform. | 2015 | Bengaluru, Karnataka, India | USD 564.84 M | USD 97.26 M | 2,828 |
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Related news about Floryo
Complete news archive for Floryo
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Frequently Asked Questions about Floryo
Floryo was founded in 2021 and raised its 1st funding round 1 year after it was founded.
Floryo is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Manohar Kumar is the CEO of Floryo, as recorded in our data. They have also founded this company.
Floryo is a funded company, having raised a total of $4.72M across 5 funding rounds to date. The company's 1st funding round was a Seed of $1.6M, raised on Mar 2022.
Floryo has 30 employees.
The primary company behind Floryo, Pitchfork Foods Private Limited, reported revenue of ₹5.36 Cr for FY 2025, up 46% year on year.
Floryo was established in 2021 in Bengaluru, India, as an internet-first provider in the food sector focused on milled grains. A variety of flours is offered, including whole wheat, gluten-free options, whole bajra, whole jowar, natural almond, khapli wheat, rice, and keto-friendly atta and multigrain products. Operations center on direct-to-consumer sales through the companys domain, floryo.com, with leadership provided by founder and CEO Manohar Kumar.
Floryo's top competitors include TWF Flours, Harmony Foods and Him Shakti.
Floryo offers Whole Wheat Atta, Jowar Atta, Diabetic Care Atta, Almond Flour, and Coconut Flour.
Floryo has 45 investors. Key investors include 3one4 Capital, Alteria Capital, Z Nation Lab, Transaction Square, and Asan Ventures.
The valuation of Floryo is $6.06M as of Feb 2025.
Floryo operates through Pitchfork Foods Private Limited.