Folio Investing

Washington, United States Founded: 2000 • Age: 26 yrs Acquired By Goldman Sachs
Online brokerage for creating and managing diversified portfolios is offered.

About Folio Investing

Folio Investing is a Technology company based in Washington (United States) founded in 2000, and was acquired by Goldman Sachs in October 2020. Online brokerage for creating and managing diversified portfolios is offered. Folio Investing has completed 2 acquisitions, including BuyandHold and Loyal3. Folio Investing offers products and services including Folios, Window Trading, Tax Football, and Rebalancing. Its focus areas include FinTech, Investment Tech, Online Trading Platforms and Stocks. Its legal entity is Folio Investments, Inc. Its competitors include Public, Interactive Brokers and TD Ameritrade; 1 of its 3 listed competitors has raised funding.

Company details

Folio Investing was established in 2000 as the primary service of FOLIOfn Inc., a financial services and technology firm. Retail investors are served through a web-based platform that enables the creation and management of customized portfolios, known as folios, each holding up to 100 stocks, ETFs, or mutual funds. Fractional share investing is also supported, with low-cost access provided to an unlimited number of such portfolios.

Key Metrics

Products & Services of Folio Investing

Folio Investing offers a comprehensive portfolio of products and services, including Folios, Window Trading, Tax Football, and Rebalancing.

Folios
Portfolio Management

Customizable portfolios of stocks and funds for diversified investing

Window Trading
Trading Tools

Platform for dollar-based trading with fractional shares

Tax Football
Tax Management

Tool for optimizing tax impacts on investments

Rebalancing
Portfolio Tools

Automated system to maintain investment balance

Investors in Folio Investing

Folio Investing has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Goldman Sachs.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Investment banking services are delivered across multiple financial sectors.
1869goldmansachs.comNew York, United States
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Investor details for Folio Investing

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People of Folio Investing

3 people are tracked at Folio Investing (3 in leadership).

NameRoleGroup
Soma Ravi
Vice President, EngineeringLeadership
John Kenny
President & CEOLeadership
Chamidu Umanga Abeysekera
Director-production SupportLeadership
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Investments & Acquisitions by Folio Investing

Folio Investing has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include BuyandHold and Loyal3.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Offers zero-commission investment services for individual investors.
loyal3.comSan Francisco, United States2008May 2017β€’β€’β€’β€’
Long-term investment brokerage services are facilitated online.
buyandhold.comNew York, United States1998Feb 2015β€’β€’β€’β€’
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Complete acquisition details for Folio Investing

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Timeline of Folio Investing

4 dated milestones of Folio Investing across 20 years, from founding to its latest funding, stage changes and deals.

  1. Founded Folio Investing is founded.
  2. Acquisition Acquires BuyandHold.
  3. Acquisition Acquires Loyal3.
  4. Exit Acquired by Goldman Sachs.

Competitors of Folio Investing

Folio Investing has 3 listed competitors in our database, 1 of them funded. They include Public, Interactive Brokers and TD Ameritrade.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
public.com2019New York, United States$420.58M
Multi-asset investments are facilitated for individual users through a platform.
interactivebrokers.com1977Greenwich, United States2,932
Provider of online brokerage services and trading platforms
tdameritrade.com1994Omaha, United States
Online trading in stocks, forex, futures, and ETFs is facilitated.
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Detailed competitors of Folio Investing

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Web traffic of Folio Investing

The website of Folio Investing (folioinvesting.com) receives about 5.8K visits a month.

  • Monthly visits
    5.8K

    ▼ 58.8% vs previous month

Similar websites

Websites whose visitors overlap most with Folio Investing. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
buyandhold.com
100%
View details
tdameritrade.com
100%
12.2K#1,818,990View details
sharebuilder.com
sharebuilder.com
99%
–
fidelity.com
96%
129.5M#275View details
folioidentity.com
folioidentity.com
96%
#509,131–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 27 similar websites and full traffic analytics for Folio Investing

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  • Audience overlap
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Top companies in Investment & Financial Technology

3 companies that operate in the same segment as Folio Investing (Investment & Financial Technology) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Commission-free trading and investment services are provided by Robinhood.
2013Menlo Park, California, United StatesUSD 5.58 BUSD 2.98 B4,841
Financial data and investment advisory tools are offered online.
1984Chicago, Illinois, United StatesUSD 91 MUSD 351.25 K6
App-based platform for spare change investment
2012Irvine, California, United StatesUSD 587.84 M602
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Related news about Folio Investing

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Frequently Asked Questions about Folio Investing

Folio Investing was founded in 2000.

Folio Investing is headquartered in Washington, United States. It is registered at Washington, District Of Columbia, United States.

Folio Investing was established in 2000 as the primary service of FOLIOfn Inc., a financial services and technology firm. Retail investors are served through a web-based platform that enables the creation and management of customized portfolios, known as folios, each holding up to 100 stocks, ETFs, or mutual funds. Fractional share investing is also supported, with low-cost access provided to an unlimited number of such portfolios.

Folio Investing's top competitors include Public, Interactive Brokers and TD Ameritrade.

Folio Investing offers Folios, Window Trading, Tax Football, and Rebalancing.

Folio Investing has made 2 acquisitions, including BuyandHold, and Loyal3.

Folio Investing has 1 investor. Key investors include Goldman Sachs.

Folio Investing operates through Folio Investments, Inc..

Yes. Folio Investing was acquired by Goldman Sachs in October 2020.

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