About Follain
Follain is a Consumer company based in Boston (United States) founded in 2013 by Meet Tara, and was acquired by Credo Beauty in October 2022. Manufacturer of beauty and personal care products. Follain has raised $6.1 million across 2 funding rounds from investors including Credo Beauty. The company has 22 employees. Its chief executive, as recorded, is Meet Tara. Follain offers products and services including Detox Mask, Eye Cream, Firming Serum, Hydrating Cleanser, and Everything Soap. Its focus areas include Consumer Goods, Beauty & Personal Care Products and Multi Category. Its legal entity is FOLLAIN LAUNCH, INC. Its competitors include Procter & Gamble, Glossier and Colgate Palmolive; 1 of its 3 listed competitors has raised funding.
Company details
Follain was established in 2013 in Boston, United States, as a manufacturer in the beauty and personal care sector. Products are produced under brands including African Botanics, Alima Pure, and Skincando, with categories encompassing skin care and hair care. Distribution is handled in the USA via an online store and select partnered retailers. Operations focus on direct-to-consumer and retail channels within the domestic market.
- Headquarters Boston, United States
- Employees 22
- Founders Meet Tara
- Stage Acquired
- SectorsConsumer
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website follain.com
- Social LinkedIn X Facebook Instagram
- Acquired by Credo Beauty (Oct 2022)
- Legal Name Follain Launch, Inc.
- Total Equity Funding$6.1M (USD)
in 2 rounds
- Latest Funding Round$2.25M (USD), Series A
Jan 2020
- Investors
- Employee Count22
- Acquired byCredo Beauty
(Oct 2022)
Products & Services of Follain
Follain offers a comprehensive portfolio of products and services, including Detox Mask, Eye Cream, Firming Serum, Hydrating Cleanser, and Everything Soap.
Exfoliating mask for detoxifying and smoothing skin.
Cream to brighten and firm the eye area.
Serum for firming and enhancing skin radiance.
Cleanser that hydrates and refreshes the skin.
Multi-use soap with soothing scents for body care.
Funding Insights of Follain
Follain has successfully raised a total of $6.1M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $2.25 million completed in January 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.1M
- Total Rounds 2
- Last Round Series A β $2.25M
- First Round $3.85M
(Aug 2016)
All 2 funding rounds of Follain with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2020 | $2.25M | Series A | β | β | β |
| Aug 2016 | $3.85M | Series A | β | β | β |
1 investors in total: 1 institutional.
Investors in Follain
Follain has secured backing from 1 investor. Prominent investors backing the company include Credo Beauty.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Credo Beauty curates and sells clean beauty products online | 2014 | credobeauty.com | San Francisco, United States |
Investor details for Follain
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People of Follain
1 people are tracked at Follain (1 in leadership); the tracked headcount is 22.
| Name | Role | Group |
|---|---|---|
Meet Tara | Founder & CEO | Leadership |
Complete people profiles for Follain
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Timeline of Follain
4 dated milestones of Follain across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Follain is founded.
- Funding First funding round of $3.9M.
- Funding Latest funding round, Series A, of $2.2M.
- Exit Acquired by Credo Beauty.
Competitors of Follain
Follain has 3 listed competitors in our database, 1 of them funded. They include Procter & Gamble, Glossier and Colgate Palmolive.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pg.com | 1837 | United States | 108,000 | Provider of FMCG conglomerate products | ||
| glossier.com | 2005 | New York, United States | $266.4M | 368 | Multicategory beauty products are offered via an internet-first brand. | |
| colgatepalmolive.com | 1806 | New York, United States | 683 | Manufacturer of personal care, home care and pet nutrition products |
Detailed competitors of Follain
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Follain
The website of Follain (follain.com) receives about 7.5K visits a month.
- Monthly visits7.5K
▲ 57.1% vs previous month
Websites whose visitors overlap most with Follain. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| dermstore.com | 100% | 3.5M | #17,364 | View details |
Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as Follain (Beauty & Personal Care Products) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
3M is recognized as a global leader in industrial innovation. | 1902 | United States | USD 24.95 B | 74 | ||
Provider of FMCG conglomerate products | 1837 | United States | USD 457.23 M | 923 | ||
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 |
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Related news about Follain
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Frequently Asked Questions about Follain
Follain was founded in 2013 and raised its 1st funding round 3 years after it was founded.
Follain is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Meet Tara is the CEO of Follain, as recorded in our data. They have also founded this company.
Follain is a funded company, having raised a total of $6.1M across 2 funding rounds to date. The company's 1st funding round was a Series A of $3.85M, raised on Aug 2016.
Follain has 22 employees.
Follain was established in 2013 in Boston, United States, as a manufacturer in the beauty and personal care sector. Products are produced under brands including African Botanics, Alima Pure, and Skincando, with categories encompassing skin care and hair care. Distribution is handled in the USA via an online store and select partnered retailers. Operations focus on direct-to-consumer and retail channels within the domestic market.
Follain's top competitors include Procter & Gamble, Glossier and Colgate Palmolive.
Follain offers Detox Mask, Eye Cream, Firming Serum, Hydrating Cleanser, and Everything Soap.
Follain has 1 investor. Key investors include Credo Beauty.
Follain operates through Follain Launch, Inc..
Yes. Follain was acquired by Credo Beauty in October 2022.

