FoodStorm

Melbourne, Australia Founded: 2007 • Age: 19 yrs Acquired By Instacart
FoodStorm is recognized as an order management system for grocery food service.

About FoodStorm

FoodStorm is a Consumer company based in Melbourne (Australia) founded in 2007, and was acquired by Instacart in October 2021. FoodStorm is recognized as an order management system for grocery food service. It operates on a SaaS (Software-as-a-Service) and Managed Services model. Its chief executive, as recorded, is Miranda Super. Its website foodstorm.com draws about 118 thousand monthly visits. FoodStorm offers products and services including FoodStorm Order Management System, Grocery Catering Software, and Made-to-Order System. Its focus areas include Technology, Software, Order Management Systems and Retail. Its legal entity is CaterXpress Pty Ltd.

Company details

FoodStorm is established as a leading order management system tailored for grocery food service, prepared foods, and catering operations. It is utilized by grocers and food service professionals to streamline production processes, enhance sales, and automate workflows. Solutions are provided across various sectors including deli ordering, bakery ordering, custom cakes, and floral arrangements. Integration with platforms like Instacart is supported, enabling omnichannel ordering and in-store efficiencies. Customer marketing features and exceptional support are offered to ensure operational success for businesses in the United States, Canada, Australia, and other regions.

  • Headquarters Melbourne, Australia
  • Stage Acquired
  • Sectors
    Consumer
  • Website category Food and Drink
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  • Website foodstorm.com
  • Social LinkedIn X Facebook
  • Acquired by Instacart (Oct 2021)
  • Legal Name Caterxpress Pty Ltd
Operational Areas
Key Metrics

Products & Services of FoodStorm

FoodStorm offers a comprehensive portfolio of products and services, including FoodStorm Order Management System, Grocery Catering Software, and Made-to-Order System.

FoodStorm Order Management System
Software

Order management system built for grocery food service.

Grocery Catering Software
Software

Software tailored for seamless grocery catering experience provided.

Made-to-Order System
Software

System designed for managing made-to-order food items efficiently.

Investors in FoodStorm

FoodStorm has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Instacart.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Online marketplace platform offering multi-category grocery products
2012instacart.comSan Francisco, United States
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Investor details for FoodStorm

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People of FoodStorm

1 people are tracked at FoodStorm (1 in leadership).

NameRoleGroup
Miranda Super
CEO & MDLeadership
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Timeline of FoodStorm

2 dated milestones of FoodStorm across 14 years, from founding to its latest funding, stage changes and deals.

  1. Founded FoodStorm is founded.
  2. Exit Acquired by Instacart.

Web traffic of FoodStorm

The website of FoodStorm (foodstorm.com) receives about 118.1K visits a month and ranks #217,036 among all websites worldwide, #7,121 in Food and Drink.

  • Monthly visits
    118.1K

    ▼ 19.1% vs previous month

  • Unique visitors
    64.1K

    per month

  • Global rank
    #217,036

    among all websites

  • Category rank
    #7,121

    Food and Drink · Food and Drink

Similar websites

Websites whose visitors overlap most with FoodStorm. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
patisserienewyork.com.au
patisserienewyork.com.au
100%
#2,679,862–
breadtop.com.au
91%
#388,492View details
cateredgesoftware.com
87%
View details
adora.com.au
adora.com.au
74%
#3,557,219–
blackstarpastry.com
blackstarpastry.com
71%
#676,780–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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  • Audience overlap
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Related news about Foodstorm

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Frequently Asked Questions about FoodStorm

FoodStorm was founded in 2007.

FoodStorm is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.

Miranda Super is the CEO of FoodStorm, as recorded in our data.

FoodStorm is established as a leading order management system tailored for grocery food service, prepared foods, and catering operations. It is utilized by grocers and food service professionals to streamline production processes, enhance sales, and automate workflows. Solutions are provided across various sectors including deli ordering, bakery ordering, custom cakes, and floral arrangements. Integration with platforms like Instacart is supported, enabling omnichannel ordering and in-store efficiencies. Customer marketing features and exceptional support are offered to ensure operational success for businesses in the United States, Canada, Australia, and other regions.

FoodStorm offers FoodStorm Order Management System, Grocery Catering Software, and Made-to-Order System.

FoodStorm has 1 investor. Key investors include Instacart.

FoodStorm operates through Caterxpress Pty Ltd.

Yes. FoodStorm was acquired by Instacart in October 2021.

The website of FoodStorm receives about 118 thousand visits a month and ranks #217,036 among all websites worldwide.

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