About Fragrance Direct
Fragrance Direct is a Healthcare company based in Macclesfield (United Kingdom) founded in 1993. Fragrances, cosmetics, skincare, and haircare products are retailed online. Its website fragrancedirect.co.uk draws about 221 thousand monthly visits. The company has since been acquired. Fragrance Direct offers products and services including Perfume Sales, Aftershave Products, and Beauty Gifts. Its focus areas include Retail, Beauty Tech, Ecommerce and Multi Category. Its legal entity is FRAGRANCE DIRECT (UK) LIMITED. Similar companies include Cult Beauty, feelunique.com and HQhair; 1 of its 3 listed similar companies has raised funding.
Company details
Direct sales of fragrances, cosmetics, skincare, and haircare products have been operated by the company since 1993, with an online platform launched in 1999. Retail operations are based in Macclesfield, United Kingdom, including a physical store on Chestergate in Cheshire. The focus remains on e-commerce within the beauty sector, serving customers across the UK.
- Headquarters Macclesfield, United Kingdom
- Stage Acquired
- SectorsHealthcare
- Website category Lifestyle · Beauty and Cosmetics
- Email••••••••
- Website fragrancedirect.co.uk
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Fragrance Direct (Uk) Limited
- Date of Incorporation 27 Oct, 2000
- Jurisdiction SOUTHAMPTON, ENGLAND
Products & Services of Fragrance Direct
Fragrance Direct offers a comprehensive portfolio of products and services, including Perfume Sales, Aftershave Products, and Beauty Gifts.
Online service for purchasing a variety of perfumes and scents.
Platform offering aftershave options from multiple brands.
Service for buying beauty-related gift sets and items.
Apps and channels of Fragrance Direct
its YouTube channel Fragrance Direct has 32.6K subscribers and 30 videos.
Videos from Fragrance Direct
The most watched videos on Fragrance Direct's YouTube channel, Fragrance Direct (32.6K subscribers). Click a video to play it here.
More on Fragrance Direct.
People of Fragrance Direct
1 people are tracked at Fragrance Direct (1 in leadership).
| Name | Role | Group |
|---|---|---|
Katie Jowle | Founder | Leadership |
Complete people profiles for Fragrance Direct
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Similar companies to Fragrance Direct
Fragrance Direct has 3 listed similar companies in our database, 1 of them funded. They include Cult Beauty, feelunique.com and HQhair.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cultbeauty.co.uk | 2008 | London, United Kingdom | 5,699 | Multi-category beauty products are retailed online by the company. | ||
| feelunique.com | 2005 | London, United Kingdom | $28.45M | 138 | Europe’s online beauty retailer | |
| hqhair.com | 1999 | Northwich, United Kingdom | 4,574 | Online retailer of beauty products |
Detailed similar companies of Fragrance Direct
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Web traffic of Fragrance Direct
The website of Fragrance Direct (fragrancedirect.co.uk) receives about 220.9K visits a month and ranks #108,904 among all websites worldwide, #5,573 in Beauty and Cosmetics.
- Monthly visits220.9K
▼ 45.7% vs previous month
- Unique visitors198K
per month
- Global rank#108,904
among all websites
- Category rank#5,573
Lifestyle · Beauty and Cosmetics
- Bounce rate48%
- Pages per visit3.3
- Average visit1 min 44 sec
- DevicesDesktop 16% · Mobile 84%
Websites whose visitors overlap most with Fragrance Direct. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
thefragranceshop.co.uk | thefragranceshop.co.uk | 100% | #23,376 | – | |
theperfumeshop.com | theperfumeshop.com | 100% | #22,086 | – | |
| allbeauty.com | 89% | 1.7M | #23,631 | View details | |
notino.co.uk | notino.co.uk | 69% | #25,027 | – | |
directcosmetics.com | directcosmetics.com | 64% | #364,928 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Fragrance Direct
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Related news about Fragrance Direct
Complete news archive for Fragrance Direct
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Frequently Asked Questions about Fragrance Direct
Fragrance Direct was founded in 1993.
Fragrance Direct is headquartered in Macclesfield, United Kingdom. It is registered at Macclesfield, Cheshire, United Kingdom.
Direct sales of fragrances, cosmetics, skincare, and haircare products have been operated by the company since 1993, with an online platform launched in 1999. Retail operations are based in Macclesfield, United Kingdom, including a physical store on Chestergate in Cheshire. The focus remains on e-commerce within the beauty sector, serving customers across the UK.
Fragrance Direct's top competitors include Cult Beauty, feelunique.com and HQhair.
Fragrance Direct offers Perfume Sales, Aftershave Products, and Beauty Gifts.
Fragrance Direct operates through Fragrance Direct (Uk) Limited.
The website of Fragrance Direct receives about 221 thousand visits a month and ranks #108,904 among all websites worldwide.