Fragrance Direct

Macclesfield, United Kingdom Founded: 1993 • Age: 33 yrs
Fragrances, cosmetics, skincare, and haircare products are retailed online.
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About Fragrance Direct

Fragrance Direct is a company based in Macclesfield (United Kingdom) founded in 1993.. Fragrance Direct offers products and services including Perfume Sales, Aftershave Products, and Beauty Gifts. Fragrance Direct operates in a competitive market with competitors including Cult Beauty, feelunique.com, HQhair, Beauty Bay and Lookfantastic, among others.

  • Headquarter Macclesfield, United Kingdom
  • Sectors
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
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  • Legal Name Fragrance Direct (Uk) Limited
  • Date of Incorporation 27 Oct, 2000
  • Jurisdiction SOUTHAMPTON, ENGLAND
Operational Areas
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by

    (Mar 26, 2021)

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Products & Services of Fragrance Direct

Fragrance Direct offers a comprehensive portfolio of products and services, including Perfume Sales, Aftershave Products, and Beauty Gifts. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Online service for purchasing a variety of perfumes and scents.

Platform offering aftershave options from multiple brands.

Service for buying beauty-related gift sets and items.

Funding Insights of Fragrance Direct

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Fragrance Direct

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Fragrance Direct

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Fragrance Direct Comparisons

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Competitors of Fragrance Direct

Fragrance Direct operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cult Beauty, feelunique.com, HQhair, Beauty Bay and Lookfantastic, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multi-category beauty products are retailed online by the company.
domain founded_year HQ Location
Europe’s online beauty retailer
domain founded_year HQ Location
Online retailer of beauty products
domain founded_year HQ Location
Serves as an online retailer specializing in beauty products.
domain founded_year HQ Location
Multi-category beauty products are offered online by Lookfantastic.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Fragrance Direct

Allbeauty and Fragrance Direct acquired by Maximo Group
Homeofdirectcommerce4 years ago

Frequently Asked Questions about Fragrance Direct

When was Fragrance Direct founded?

Fragrance Direct was founded in 1993.

Where is Fragrance Direct located?

Fragrance Direct is headquartered in Macclesfield, United Kingdom. It is registered at Macclesfield, Cheshire, United Kingdom.

What does Fragrance Direct do?

Direct sales of fragrances, cosmetics, skincare, and haircare products have been operated by the company since 1993, with an online platform launched in 1999. Retail operations are based in Macclesfield, United Kingdom, including a physical store on Chestergate in Cheshire. The focus remains on e-commerce within the beauty sector, serving customers across the UK.

Who are the top competitors of Fragrance Direct?

Fragrance Direct's top competitors include Cult Beauty, Lookfantastic and feelunique.com.

What products or services does Fragrance Direct offer?

Fragrance Direct offers Perfume Sales, Aftershave Products, and Beauty Gifts.

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