About Fragrance Direct
Fragrance Direct is a company based in Macclesfield (United Kingdom) founded in 1993.. Fragrance Direct offers products and services including Perfume Sales, Aftershave Products, and Beauty Gifts. Fragrance Direct operates in a competitive market with competitors including Cult Beauty, feelunique.com, HQhair, Beauty Bay and Lookfantastic, among others.
- Headquarter Macclesfield, United Kingdom
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Sectors
Healthcare
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Email
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Phone
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Website
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Social
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- Legal Name Fragrance Direct (Uk) Limited
- Date of Incorporation 27 Oct, 2000
- Jurisdiction SOUTHAMPTON, ENGLAND
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Annual Revenue
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Latest Funding Round
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Employee Count
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Acquired by
(Mar 26, 2021)
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Products & Services of Fragrance Direct
Fragrance Direct offers a comprehensive portfolio of products and services, including Perfume Sales, Aftershave Products, and Beauty Gifts. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Online service for purchasing a variety of perfumes and scents.
Platform offering aftershave options from multiple brands.
Service for buying beauty-related gift sets and items.
Funding Insights of Fragrance Direct
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by Fragrance Direct
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Fragrance Direct
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Fragrance Direct Comparisons
Competitors of Fragrance Direct
Fragrance Direct operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cult Beauty, feelunique.com, HQhair, Beauty Bay and Lookfantastic, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multi-category beauty products are retailed online by the company.
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| domain | founded_year | HQ Location |
Europe’s online beauty retailer
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| domain | founded_year | HQ Location |
Online retailer of beauty products
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| domain | founded_year | HQ Location |
Serves as an online retailer specializing in beauty products.
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| domain | founded_year | HQ Location |
Multi-category beauty products are offered online by Lookfantastic.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Fragrance Direct
Frequently Asked Questions about Fragrance Direct
When was Fragrance Direct founded?
Fragrance Direct was founded in 1993.
Where is Fragrance Direct located?
Fragrance Direct is headquartered in Macclesfield, United Kingdom. It is registered at Macclesfield, Cheshire, United Kingdom.
What does Fragrance Direct do?
Direct sales of fragrances, cosmetics, skincare, and haircare products have been operated by the company since 1993, with an online platform launched in 1999. Retail operations are based in Macclesfield, United Kingdom, including a physical store on Chestergate in Cheshire. The focus remains on e-commerce within the beauty sector, serving customers across the UK.
Who are the top competitors of Fragrance Direct?
Fragrance Direct's top competitors include Cult Beauty, Lookfantastic and feelunique.com.
What products or services does Fragrance Direct offer?
Fragrance Direct offers Perfume Sales, Aftershave Products, and Beauty Gifts.