FreeStand

Delhi, India Founded: 2017 • Age: 9 yrs Minicorn
A digital platform for FMCG product sampling campaigns is offered.

About FreeStand

FreeStand is a Technology company based in Delhi (India) founded in 2017 by Kavach Chandra, Konark Sharma, and Sneh Soni. A digital platform for FMCG product sampling campaigns is offered. FreeStand has raised $605.24 thousand across 5 funding rounds from investors including Google, Venture Catalysts and Z Nation Lab. The company has 14 employees. FreeStand was last valued at $1.79 million in December 2022. Its chief executive, as recorded, is Konark Sharma. Its website freestand.in draws about 12 thousand monthly visits. Its Indian entity Free Stand Sampling Solutions Private Limited reported revenue of β‚Ή4.04 Cr. FreeStand offers products and services including FreeStand Platform and FreeStand AI. Its focus areas include Enterprise Applications, MarketingTech, Demand Generation and Product Sampling.

Company details

FreeStand was founded in 2017 in Delhi, India, as a provider of a digital platform focused on product sampling for fast-moving consumer goods brands. Campaigns are planned, executed, monitored, and audited through the platform, which facilitates strategic sample distribution across digital, event, retail, e-commerce, and promoter channels. Coverage spans the marketing funnel from awareness to conversion, supporting targeted consumer engagement in the FMCG sector.

Key Metrics
  • Annual Revenue
    ₹4.04 Cr

    FY 2026 · +146% YoY

  • Net Loss
    -₹39.3 Lakh

    FY 2026 · -10% margin

  • EBITDA
    -₹48.6 Lakh

    FY 2026 · -12% margin

  • Total Equity Funding
    $605.24K (USD)

    in 5 rounds

  • Latest Funding Round
    $400K (USD), Seed

    Jul 2023

  • Investors
    Google

    & 14 more

  • Employee Count
    14

Products & Services of FreeStand

FreeStand offers a comprehensive portfolio of products and services, including FreeStand Platform and FreeStand AI.

FreeStand Platform
Product Sampling Platform

Digital tool for planning and executing FMCG sampling campaigns effectively.

FreeStand AI
AI Tools

AI-driven optimization for targeted product sampling strategies and analytics.

Funding Insights of FreeStand

FreeStand has successfully raised a total of $605.24K across 5 strategic funding rounds. The most recent funding activity was a Seed round of $400 thousand completed in July 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $605,241
  • Total Rounds 5
  • Last Round Seed β€” $400,000
  • Investors Count 15

All 5 funding rounds of FreeStand with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jul 2023$400,000Seed–Venture Catalysts, Nocking Point Advisors
Dec 2022$48,504Angel Round$1.79MKrishna Nehra, Mamta Nehra
–
Oct 2022Grant––
Mar 2021$156,737Seed$815,837SucSEED Indovation
Dec 2020Seed–SucSEED Indovation
–
Valuation history
DateValuationStage
Dec 2022$1.79Mβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $1.79M (Dec 2022). 15 investors in total: 7 institutional and 8 angel.

Investors in FreeStand

FreeStand has secured backing from 15 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Google, Venture Catalysts and Z Nation Lab.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Early-stage startup ecosystem is supported by Venture Catalysts in India.
2015venturecatalysts.inMumbai, India
Incubation and acceleration services for startups in innovation and regional development.
2014iimcip.orgKolkata, India
Investment in early to growth-stage tech startups across various sectors.
2016sucseed-indovation.comHyderabad, India
Startup accelerator
2016znationlab.comCupertino, United States
Angel network focused on early-stage investments
2015faad.inDelhi, India
A technology company offering products and services, including search engine, cloud computing, advertising, email, productivity software, and more
1998google.comMountain View, United States

Guneet Singh

Angel investor, ex-Google, focused on early-stage Indian startups
unknown_a01dee1fea834518a

Varun Hooda

unknown_4cd077569aa24fa1a

Krishna Nehra

unknown_26c3868ea6e34608b
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Investor details for FreeStand

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Board of directors of Free Stand Sampling Solutions Private Limited (FreeStand)

Free Stand Sampling Solutions Private Limited is the primary company behind FreeStand. The board of Free Stand Sampling Solutions Private Limited currently have 2 directors; the longest-serving is Konark Sharma, appointed in 2017. 2 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Konark Sharma
DIN 07809668
Director07 Jun 20179 yrs 5 moFree Stand Sampling Solutions Private Limited
Sneh Soni
DIN 08213260
Director29 Mar 20197 yrs 7 moFree Stand Sampling Solutions Private Limited

People of FreeStand

12 people are tracked at FreeStand (5 in leadership, 2 in board & advisors, 5 in team); the tracked headcount is 14.

NameRoleGroup
Kavach Chandra
Co-Founder & CTOLeadership
Co-Founder & CEOLeadership
Co-Founder & CBO & COOLeadership
Apurva Sharma
Chief of StaffLeadership
Lakshay Agrawal
Head of Seller Side OperationsLeadership
Supriya Kumari
Board ObserverBoard & advisors
Abhishek Marla
AdvisorBoard & advisors
Souvik Ghosh
Enterprise Account ManagerTeam
Mohit Passan
Frontend Web DeveloperTeam
Abhishek Dhiman
Full Stack DeveloperTeam
Sushant
Full Stack DeveloperTeam
Pratik Gupta
Full Stack Developer InternTeam
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Financials of FreeStand

Figures of Free Stand Sampling Solutions Private Limited, the primary company behind FreeStand, for FY 2026. Revenue was ₹4.04 Cr (+146% year on year). Net loss was -₹39.3 Lakh (-10% margin). EBITDA was -₹48.6 Lakh (-12% margin). Revenue has grown at a compounded annual rate of +90% over three years and +117% over five years.

  • ₹4.04 CrRevenue · FY 2026 · +146% YoY
  • -₹39.3 LakhNet loss · -10% margin
  • -₹48.6 LakhEBITDA · -12% margin
  • ₹1.5 LakhPaid-up capital
  • +90%Revenue CAGR, 3 years
  • +117%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Free Stand Sampling Solutions Private Limited are on its company page.

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Detailed financial statements for FreeStand

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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  • Downloads

Verified entity values are shown only after access is granted.

Timeline of FreeStand

4 dated milestones of FreeStand across 6 years, from founding to its latest funding, stage changes and deals.

  1. Founded FreeStand is founded.
  2. Funding First funding round.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Seed, of $400K.

Web traffic of FreeStand

The website of FreeStand (freestand.in) receives about 11.6K visits a month.

  • Monthly visits
    11.6K

    ▲ 206.5% vs previous month

Top companies in Brand & Marketing Technology

3 companies that operate in the same segment as FreeStand (Brand & Marketing Technology) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
E-commerce tools for shipping, marketing, and financial services are provided.
2012Gurugram, Haryana, IndiaUSD 321.57 MUSD 135.47 M915
Crafts global health and wellness brands for digital platforms.
2021Bengaluru, Karnataka, IndiaUSD 206.9 MUSD 71.62 M427
Retail intelligence platform is developed for brands and B2B retailers.
2008Bengaluru, Karnataka, IndiaUSD 21.11 MUSD 7.69 M345
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Related news about Freestand

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Complete news archive for FreeStand

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Frequently Asked Questions about FreeStand

FreeStand was founded in 2017 and raised its 1st funding round 3 years after it was founded.

FreeStand is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.

Konark Sharma is the CEO of FreeStand, as recorded in our data. They have also founded this company.

FreeStand is a funded company, having raised a total of $605.24K across 5 funding rounds to date.

FreeStand has 14 employees.

The primary company behind FreeStand, Free Stand Sampling Solutions Private Limited, reported revenue of β‚Ή4.04 Cr for FY 2026, up 146% year on year.

FreeStand was founded in 2017 in Delhi, India, as a provider of a digital platform focused on product sampling for fast-moving consumer goods brands. Campaigns are planned, executed, monitored, and audited through the platform, which facilitates strategic sample distribution across digital, event, retail, e-commerce, and promoter channels. Coverage spans the marketing funnel from awareness to conversion, supporting targeted consumer engagement in the FMCG sector.

FreeStand offers FreeStand Platform and FreeStand AI.

FreeStand has 15 investors. Key investors include Google, Venture Catalysts, Z Nation Lab, Faad Capital, and SucSEED Indovation.

The valuation of FreeStand is $1.79M as of Dec 2022.

FreeStand operates through Free Stand Sampling Solutions Private Limited.

The legal entities of FreeStand currently have 2 directors, including Sneh Soni, Konark Sharma.

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