India's Most Valuable Companies 2023 edition · Source: Hurun India
Rank#480- Valuation
- ₹7,400 Cr
2022 #378 2021 #407
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About Mensa Brands
Mensa Brands is a Technology company based in Bengaluru (India) founded in 2021 by Ananth Narayanan, Aniket Nikumb, and Pawan Kumar Dasaraju. Crafts global health and wellness brands for digital platforms. It operates on a B2B model. Mensa Brands has raised $206.9 million across 3 funding rounds from investors including Accel, Prosus and Alteria Capital. The company has 427 employees. Mensa Brands was last valued at $967.33 million in May 2024. Its chief executive, as recorded, is Ananth Narayanan. Its Indian entity Mensa Brand Technologies Private Limited reported revenue of ₹577 Cr. Mensa Brands offers products and services including Brand Crafting Services. Its focus areas include Health and Wellness, Tech, Brands and Digital. Its competitors include GlobalBees, GOAT Brand Labs and Evenflow; 3 of its 3 listed competitors have raised funding.
Company details
BRND.ME is a company that specializes in creating global brands in the health, wellness, and lifestyle sectors, leveraging digital strategies to engage audiences. They focus on developing beloved brands that delight customers through innovative approaches. While no specific locations or clients are detailed, their work emphasizes the digital era for brand crafting and expansion.
Recognitions & Rankings of Mensa Brands
- Headquarters Bengaluru, India
- Employees 427
- Founders Ananth Narayanan, Aniket Nikumb, Pawan Kumar Dasaraju
- SectorsTechnology
- Email••••••••
- Website mensabrands.com
- Social LinkedIn X
- Legal Name Mensa Brand Technologies Private Limited
- Date of Incorporation 20 Apr, 2021
- Jurisdiction Gurgaon, Haryana, India
Operational Areas
Key Metrics
- Annual Revenue₹577 Cr
FY 2024 · +12% YoY
- Net Loss-₹156 Cr
FY 2024 · -26% margin
- EBITDA₹28.83 Cr
FY 2024 · 5% margin
- Total Equity Funding$206.9M (USD)
in 3 rounds
- Latest Funding Round$802.5K (USD), Angel Round
May 2024
- InvestorsAccel
& 37 more
- Employee Count427
Associated legal entities of Mensa Brands
Mensa Brands is associated with 2 registered companies on The Company Check; the primary company is Mensa Brand Technologies Private Limited. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Mensa Brand Technologies Private Limited CIN U14101HR2021PLC127302 | Active | 20 Apr 2021 | Gurgaon, Haryana | ₹577 Cr | 458 | 5 | View details |
| Mensa Brand Technologies Private Limited CIN U14101HR2021PTC127302 | Active | 20 Apr 2021 | Gurgaon, Haryana, India | $72.3M | View details |
Products & Services of Mensa Brands
Mensa Brands offers a comprehensive portfolio of products and services, including Brand Crafting Services.
Brand Crafting Services
Consulting
Services to create and launch health and wellness brands digitally.
Funding Insights of Mensa Brands
Mensa Brands has successfully raised a total of $206.9M across 3 strategic funding rounds. The most recent funding activity was a Angel Round of $802.5 thousand completed in May 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $206.9M
- Total Rounds 3
- Last Round Angel Round — $802,500
- First Round $71.1M
(May 2021)
- Investors Count 31
All 6 funding rounds of Mensa Brands with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2024 | $802,500 | Angel Round | $967.33M | Shekar N, Santhosh Appaji | – |
| Oct 2023 | $40M | Debt – Conventional | – | – | |
| Feb 2023 | $36.29M | Debt – Conventional | – | – | |
| Nov 2021 | $135M | Series B | $964.08M | Alpha Wave Global, Gopal Srinivasan | |
| May 2021 | Debt – Venture | – | – | ||
| May 2021 | $71.1M | Series A | $••••• | Accel, Alpha Wave Global |
Valuation history
| Date | Valuation | Stage |
|---|---|---|
| May 2024 | $967.33M | •••••••• |
| Nov 2021 | $964.08M | •••••••• |
| May 2021 | $••••• | •••••••• |
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Full valuation and stage history of Mensa Brands
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Last known valuation $967.33M (May 2024). 38 investors in total: 14 institutional and 24 angel.
Investors in Mensa Brands
Mensa Brands has secured backing from 38 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include Accel, Prosus and Alteria Capital.
All
Venture Fund
Institutional
Angel
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private debt fund focused on growth-stage technology companies | evolutionx.com.sg | Singapore, Singapore | ||
Accel is recognized as a leading venture capital firm. | 1983 | accel.com | Palo Alto, United States | |
Venture capital and growth equity firm providing investments and resources to entrepreneurs in various sectors. | 1961 | nvp.com | Menlo Park, United States | |
Venture and private equity investments are managed with global diversification. | tigerglobal.com | New York, United States | ||
Tech companies are invested in by this venture capital firm. | 1997 | prosus.com | Amsterdam, Netherlands | |
Venture capital firm focused on growth-stage companies | alphawaveglobal.com | New York, United States | ||
Venture debt funding and structured finance for innovative startups in India. | 2018 | alteriacapital.com | Mumbai, India | |
Venture debt financing is extended to companies across multiple sectors. | 2008 | innovencapital.com | Mumbai, India | |
Private equity fund, investment holding & business conglomerate company | sab-holding.com | Jeddah, Saudi Arabia | ||
Norwest is recognized as a leading venture and growth equity investment firm. | norwest.com | Menlo Park, United States |
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Investor details for Mensa Brands
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Board of directors of Mensa Brand Technologies Private Limited (Mensa Brands)
Mensa Brand Technologies Private Limited is the primary company behind Mensa Brands. The board of Mensa Brand Technologies Private Limited currently have 4 directors; the longest-serving is Ananth Sankaranarayanan, appointed in 2021. 3 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Ananth Sankaranarayanan DIN 07527676 | Director | 20 Apr 2021 | 5 yrs 6 mo | Mensa Brand Technologies Private Limited |
| Subrata Mitra DIN 00570124 | Nominee Director | 29 Mar 2025 | 1 yr 7 mo | Mensa Brand Technologies Private Limited |
| Utsav Mitra DIN 08958349 | Nominee Director | 29 Mar 2025 | 1 yr 7 mo | Mensa Brand Technologies Private Limited |
| Akshay Jain DIN 10398370 | Additional Director | 25 Jun 2025 | 1 yr 4 mo | Mensa Brand Technologies Private Limited |
People of Mensa Brands
51 people are tracked at Mensa Brands (12 in leadership, 39 in team); the tracked headcount is 427.
| Name | Role | Group |
|---|---|---|
Ananth Narayanan | Co-Founder, CEO | Leadership |
Aniket Nikumb | ex-Co-Founder | Leadership |
Pawan Kumar Dasaraju | ex-Co-Founder | Leadership |
Yatinder Kehar | Head Of Sales - Supplement And North Gt/mt(my Fitness) | Leadership |
Shyam Mohan | Talent Partner | Leadership |
Janhavi A V | Executive Assistant To Chief Executive Officer | Leadership |
Sivakumar Muthuswamy | National Sales Head | Leadership |
Anushruti Gaurav | Brand Head - Fashion - Ethnic, Westernwear And Kids | Leadership |
Navya M | Talent Acquisition Partner | Leadership |
Kiran D Kumar, MRICS | Head - Workplace services & Expansions | Leadership |
CA Alok Jhanwar | Head of Finance and Accounting | Leadership |
Shailendra Rai | Head Of Ops And Home Business | Leadership |
Sourabh Sharma | Supply Chain | Team |
Akshay Koul | International Expansion | Team |
Dheeraj Yellampalli | Supply Chain & Project Expansion Operations | Team |
Anusha Naik | Assistant Company Secretary | Team |
Satish Kumar | Lead Controllership Team | Team |
Ranjan Pathak | Finance,Accounts,MIS | Team |
VIKAS MEHTA | Building Finance | Team |
Aditya verma | Key Account Management | Team |
31 more people are available in the full profile.
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Financials of Mensa Brands
Figures of Mensa Brand Technologies Private Limited, the primary company behind Mensa Brands, for FY 2024. Revenue was ₹577 Cr (+12% year on year). Net loss was -₹156 Cr (-26% margin). EBITDA was ₹28.83 Cr (5% margin).
- ₹577 CrRevenue · FY 2024 · +12% YoY
- -₹156 CrNet loss · -26% margin
- ₹28.83 CrEBITDA · 5% margin
- ₹1 LakhPaid-up capital
- 458Employees (provident fund records)
Balance sheet, profit and loss, cash flow and ratios of Mensa Brand Technologies Private Limited are on its company page.
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Detailed financial statements for Mensa Brands
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Timeline of Mensa Brands
6 dated milestones of Mensa Brands across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Mensa Brands is founded.
- Funding First funding round of $71.1M.
- Milestone Reaches Minicorn status.
- Milestone Reaches Soonicorn status.
- Milestone Reaches Unicorn status.
- Funding Latest funding round, Angel Round, of $802K.
Competitors of Mensa Brands
Mensa Brands has 3 listed competitors in our database, 3 of them funded. They include GlobalBees, GOAT Brand Labs and Evenflow.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| globalbees.com | 2021 | Delhi, India | $209.9M | 219 | Direct-to-consumer brands are built and scaled through a technology platform. | |
| goatbrandlabs.com | 2021 | Bengaluru, India | $109M | 39 | Investment and scaling of D2C lifestyle brands are facilitated. | |
| evenflowbrands.com | 2021 | Mumbai, India | $14.46M | 28 | E-commerce businesses are acquired and scaled by Evenflow. |
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Detailed competitors of Mensa Brands
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Top companies in Brand & Marketing Technology
2 companies that operate in the same segment as Mensa Brands (Brand & Marketing Technology) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
E-commerce tools for shipping, marketing, and financial services are provided. | 2012 | Gurugram, Haryana, India | USD 321.57 M | USD 135.47 M | 915 | |
Retail intelligence platform is developed for brands and B2B retailers. | 2008 | Bengaluru, Karnataka, India | USD 21.11 M | USD 7.69 M | 345 |
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Related news about Mensa Brands
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Frequently Asked Questions about Mensa Brands
Mensa Brands was founded in 2021.
Mensa Brands is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Ananth Narayanan is the CEO of Mensa Brands, as recorded in our data. They have also founded this company.
Mensa Brands is a funded company, having raised a total of $206.9M across 3 funding rounds to date. The company's 1st funding round was a Series A of $71.1M, raised on May 2021.
Mensa Brands has 427 employees.
The primary company behind Mensa Brands, Mensa Brand Technologies Private Limited, reported revenue of ₹577 Cr for FY 2024, up 12% year on year.
BRND.ME is a company that specializes in creating global brands in the health, wellness, and lifestyle sectors, leveraging digital strategies to engage audiences. They focus on developing beloved brands that delight customers through innovative approaches. While no specific locations or clients are detailed, their work emphasizes the digital era for brand crafting and expansion.
Mensa Brands's top competitors include GlobalBees, GOAT Brand Labs and Evenflow.
Mensa Brands offers Brand Crafting Services.
Mensa Brands has 38 investors. Key investors include Accel, Prosus, Alteria Capital, Norwest Venture Partners, and TradeCred.
The valuation of Mensa Brands is $967.33M as of May 2024.
Mensa Brands operates through Mensa Brand Technologies Private Limited.