
About Mensa Brand Technologies Private Limited
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Mensa Brand Technologies Private Limited is a private limited company based in Gurgaon, Haryana, India, a subsidiary of Mensa Brand Technologies Pte. Ltd.. It operates in the consumer and professional services segment of the travel and hospitality sector. It was incorporated on 20 April 2021 and has been in existence for over 5 years.
The company is registered with the Registrar of Companies (ROC), Delhi, under CIN U14101HR2021PLC127302. Its GSTIN is 06AAOCM5326J1Z6 (Haryana). The company holds 14 GST registrations, all of them active.
The company has an authorised share capital of ₹340.6 Cr and a paid-up capital of ₹199.68 Cr. It is led by directors including Ananth Sankaranarayanan and Subrata Mitra.
Its last annual general meeting (AGM) was held on 30 October 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Sector 32, Gurgaon, Haryana.
As per the financials filed for FY 2024, the company reported a revenue of ₹577.32 Cr, a growth of 12% compared to the previous year. For the same year it recorded a net loss of ₹155.85 Cr (net margin -27%) and EBITDA of ₹28.83 Cr (EBITDA margin 5%).
The company has about 458 employees on its provident fund (EPFO) records. Its group structure includes 1 subsidiary.
The company is associated with 7 brands, including Mensa Brands, MensXP, iDiva, LilPicks, Folkulture and others. As per MCA filings, the company has open charges of ₹611.46 Cr and satisfied charges of ₹726.78 Cr on record. Court records list 13 cases involving the company, including 9 filed by the company and 4 filed against it; 4 cases are pending.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website mensabrands.com.
Company details
CIN history
Mensa Brand Technologies has 3 previous CINs, indicating changes in the company's corporate structure or registration details. The current CIN is U14101HR2021PLC127302, which is the unique identifier assigned by the Registrar of Companies.
| CIN | Status |
|---|---|
| U14101HR2021PLC127302 | Current |
| U14101HR2021PTC127302 | Previous |
| U14101KA2021PTC146740 | Previous |
| U74999KA2021PTC146740 | Previous |
Contact details
Mensa Brand Technologies Private Limited's registered office is in Gurgaon, Haryana. Its website is mensabrands.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Social Media
- Registered AddressInno House 2nd Floor Plot No. 9 (4 Bay), Sector 32, Gurgaon, Haryana, India – 122001
- IndustryTravel and Hospitality, Consumer Professional Services
To see the full contact details of Mensa Brand Technologies Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Mensa Brand Technologies operates multiple associated brands including Mensa Brands, MensXP, and iDiva. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Crafts global health and wellness brands for digital platforms. | mensabrands.com | |
| Men's lifestyle content is published via an app-based platform. | mensxp.com | |
| Lifestyle and entertainment content is delivered for Indian women. | idiva.com | |
| Internet first brand offering apparel wear for kids | lilpicks.in | |
| Retailer of room fragrances and furnishing items | folkulture.com | |
| Internet first brand of casual jeans for men and women | highstar.in | |
| Casual wear for men is sold via an online-first brand. | dennislingo.com |
Business activity
The main business activities of Mensa Brand Technologies are manufacturing and information and communication. In detail, this covers textile, leather and other apparel products and data processing, hosting and related activities; web portal. 2 activity segments are registered with the MCA.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| C | Manufacturing | C2 | Textile, leather and other apparel products | |
| J | Information and communication | J7 | Data processing, hosting and related activities; web portal |
To see the full business activity and turnover split of Mensa Brand Technologies Private Limited, buy the company report.
Financials of Mensa Brand Technologies Private Limited
FY 2025 filings availableMensa Brand Technologies Private Limited reported revenue of ₹577.32 Cr (up 12% YoY) for FY 2024.
Compounded Annual Growth Rate (CAGR)
Revenue rose 12% in the latest year. EBITDA rose 140% in the latest year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2023-24 | FY 2022-23 | FY 2021-22 |
|---|---|---|---|
| Profit and Loss Statement | |||
| Revenue from Operations | |||
| Other Income | |||
| Total Revenue | ₹577.32 Cr | ||
| Cost of Materials Consumed | |||
| Employee Benefit Expense | |||
| Finance Costs | |||
| Depreciation and Amortisation | |||
| Other Expenses | |||
| Total Expenses | |||
| EBITDA | ₹28.83 Cr | ||
| Profit Before Tax | |||
| Tax Expense | |||
| Net Profit (PAT) | -₹155.85 Cr | ||
| Balance Sheet | |||
| Share Capital | |||
| Reserves and Surplus | |||
| Net Worth (Total Equity) | |||
| Long-term Borrowings | |||
| Short-term Borrowings | |||
| Trade Payables | |||
| Total Liabilities | |||
| Fixed Assets | |||
| Investments | |||
| Inventories | |||
| Trade Receivables | |||
| Cash and Bank Balance | |||
| Total Assets | |||
Financial Ratios
| Metrics | FY 2023-24 | FY 2022-23 | FY 2021-22 |
|---|---|---|---|
| Profitability | |||
| EBITDA Margin | 5% | ||
| Net Profit Margin | -27% | ||
| Return on Equity (ROE) | |||
| Return on Capital Employed (ROCE) | |||
| Return on Assets (ROA) | |||
| Liquidity and Debt | |||
| Current Ratio | |||
| Quick Ratio | |||
| Debt-to-Equity Ratio | |||
| Interest Coverage Ratio | |||
| Efficiency and Growth | |||
| Asset Turnover | |||
| Receivable Days | |||
| Payable Days | |||
| Inventory Days | |||
| Revenue Growth | |||
| Net Profit Growth | |||
To see the full financial statements and ratios of Mensa Brand Technologies Private Limited, buy the company report.
Board of directors of Mensa Brand Technologies Private Limited
Mensa Brand Technologies has 4 current directors and 3 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Subrata Mitra Also directs: Archstone Properties LLP, Erasmic Investment Advisors LLP, Accel Partners India LLP and 5 more | Nominee Director | 29 Mar 2025 | 1 Years 7 Months | Current |
| Akshay Jain | Additional Director | 25 Jun 2025 | 1 Years 4 Months | Current |
| Utsav Mitra Also directs: Hampshire House Management LLP, Advanta Enterprises Limited, Dtwelve Spaces Private Limited and 4 more | Nominee Director | 29 Mar 2025 | 1 Years 7 Months | Current |
| Ananth Sankaranarayanan | Director | 20 Apr 2021 | 5 Years 6 Months | Current |
Auditor
Mensa Brand Technologies Private Limited is audited by S.R. Batliboi & Associates LLP for the financial year 2024.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| S.R. Batliboi & Associates LLP | FY 2024 | 101049W/E300004 |
Shareholding
The shareholding of Mensa Brand Technologies Private Limited is on record for 3 financial years, the latest being FY 2024, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2024 | FY 2023 | FY 2022 |
|---|---|---|---|
| Promoters | |||
| Domestic institutional investors (DII) | |||
| Foreign institutional investors (FII) | |||
| Public | |||
| Others |
To see the full shareholding pattern of Mensa Brand Technologies Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 19 Jul 2025 | 101124814 | Others | ₹466.45 Cr | Open | |
| 22 Apr 2025 | 101084638 | Others | ₹5 Cr | Open | |
| 24 Sep 2024 | 101029992 | Others | ₹100 Cr | Open | |
| 08 Dec 2023 | 100828991 | The Hongkong and Shanghai Banking Corporation Limited | ₹1 Lakh | Open | |
| 26 Jul 2023 | 100761332 | Standard Chartered Bank | ₹40 Cr | Open |
To see the full charge records of Mensa Brand Technologies Private Limited, buy the company report.
Total charge records: 19 View all charges
Legal cases
Mensa Brand Technologies Private Limited has 13 court cases on record: 9 filed by Mensa Brand Technologies, 4 filed against it. 4 cases are pending and 9 are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| High courts | 7 | 4 | 4 |
| NCLAT | 6 | 0 | 0 |
Cases on record (5 of 13)
| Court | Type of case | Party | Status |
|---|---|---|---|
| NCLAT, NCLAT New Delhi | Interim or miscellaneous application | Filed by the company against Tanvi Fitness Private Limited and 9 others | Disposed |
| NCLAT, NCLAT New Delhi | Company appeal | Filed by the company against Tanvi Fitness Private Limited and 9 others | Disposed |
| High Court of Karnataka | Court case (CRL.P) | Filed against the company | Pending |
| High Court | Interim or miscellaneous application | Filed against the company by Mensa International Limited and 1 other | Pending |
| High Court | Court case (COMIP) | Filed against the company by Mensa International Limited and 1 other | Pending |
To see the full case history of Mensa Brand Technologies Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
Mensa Brand Technologies Private Limited has 5 MSME Form 1 returns on record between 2022 and 2024, listing 153 overdue payments to 105 micro and small suppliers. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (5 of 105)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| Travancore Cocotuft Private Limited | |||
| an individual supplier | |||
| Moengage India Private Limited | |||
| Xplanck Marketing Private Limited | |||
| Abhinav Impex |
To see the full MSME payment records of Mensa Brand Technologies Private Limited, buy the company report.
Individuals and sole proprietors among the suppliers are not named.
Group structure & subsidiaries
Mensa Brand Technologies has 1 subsidiary company. This group structure data is as of FY 2024. The table lists each entity with its relationship and holding.
| Company Name | CIN | Shares held |
|---|---|---|
| Prita Designs Private Limited | U74999HR2018PTC114713 |
To see the full group structure of Mensa Brand Technologies Private Limited, buy the company report.
Employees & EPFO
Mensa Brand Technologies Private Limited has a workforce of 458 employees on its EPFO records as of Sep 23, 2025, across 1 active EPFO establishment.
GST
Mensa Brand Technologies has 14 GST registrations: 14 active. The first 4 active GSTINs are listed below.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 06AAOCM5326J1Z6 | Haryana | Active | 06 Aug 2021 |
| 29AAOCM5326J1ZY | Karnataka | Active | 20 May 2021 |
| 19AAOCM5326J1ZZ | West Bengal | Active | 05 Aug 2021 |
| 27AAOCM5326J1Z2 | Maharashtra | Active | 13 Aug 2021 |
To see the full GST registrations and return filing status of Mensa Brand Technologies Private Limited, buy the company report.
Recent activity
Mensa Brand Technologies Private Limited has 7 board changes on record since 2021: 4 appointments and 3 cessations. The latest: Akshay Jain was appointed as Additional Director on 25 Jun 2025.
33 earlier events are in the company report.
News
Frequently asked questions
Mensa Brand Technologies is an active private limited company based in Gurgaon, Haryana, India. The company works in consumer professional services, within the travel and hospitality industry. It was incorporated on 20 April 2021 (5+ years old) and is registered under CIN U14101HR2021PLC127302.
Mensa Brand Technologies has 4 current directors:
- Subrata Mitra - Nominee Director
- Akshay Jain - Additional Director
- Utsav Mitra - Nominee Director
- Ananth Sankaranarayanan - Director
The latest financial statements of Mensa Brand Technologies on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 October 2025. Year-wise statements from FY 2022 are in the company report.
The GSTIN of Mensa Brand Technologies is 06AAOCM5326J1Z6, registered in Haryana. The company has 14 GST registrations in all, of which 14 are active. Other active GSTINs include 29AAOCM5326J1ZY (Karnataka), 19AAOCM5326J1ZZ (West Bengal), 27AAOCM5326J1Z2 (Maharashtra).
The CIN (Corporate Identification Number) of Mensa Brand Technologies is U14101HR2021PLC127302. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Mensa Brand Technologies has 13 court cases on record: 9 filed by the company and 4 filed against it. 4 are pending. Most are in the high courts.
Mensa Brand Technologies was incorporated on 20 April 2021, making it 5+ years old. It is registered with the Registrar of Companies, Delhi.
Akshay Jain was appointed as Additional Director on 25 Jun 2025. Subrata Mitra was appointed as Nominee Director on 29 Mar 2025. Utsav Mitra was appointed as Nominee Director on 29 Mar 2025. Mensa Brand Technologies has 7 board changes on record in total.
Mensa Brand Technologies has 5 MSME Form 1 returns on record between 2022 and 2024, listing 153 overdue payments to 105 micro and small suppliers. The latest return was filed on 26 Apr 2024.
Mensa Brand Technologies can be reached through the website mensabrands.com. Its registered office is in Gurgaon, Haryana, India.
The registered office of Mensa Brand Technologies is at Inno House 2nd Floor Plot No. 9 4 Bay, Sector 32, Gurgaon, Haryana, India – 122001.

