About Freetrade
Freetrade is a Technology company based in London (United Kingdom) founded in 2015, and was acquired by IG in January 2025. Stock market trading is enabled via a mobile application. Freetrade has raised $165.03 million across 11 funding rounds from investors including IG Group, Molten Ventures and Phoenix Investment Funds. Freetrade has completed 1 acquisition, including IG Group. Freetrade was last valued at $731.09 million in November 2021. Its website freetrade.io draws about 406 thousand monthly visits. Freetrade offers products and services including Stocks and Shares ISA, Personal Pension (SIPP), and General Investment Account. Its focus areas include FinTech, Investment Tech, Online Trading Platforms and Stocks. Its legal entity is FREETRADE LIMITED. Its competitors include Interactive Investor, ICAP and Invstr; 1 of its 3 listed competitors has raised funding.
Company details
Freetrade was established in 2015 in London, United Kingdom, as a fintech platform focused on stock market trading. Investments in shares, ETFs, SIPs, investment trusts, fractional shares, and tax-efficient pension savings are supported through its app. The service operates on Android and iOS devices, allowing users to access these options digitally from the UK.
Products & Services of Freetrade
Freetrade offers a comprehensive portfolio of products and services, including Stocks and Shares ISA, Personal Pension (SIPP), and General Investment Account.
Tax-efficient account for investing in global stocks and ETFs.
Self-invested pension for tax-relieved contributions up to limits.
Flexible account for trading stocks without tax wrappers.
Apps and channels of Freetrade
Freetrade publishes 1 mobile app with over 500K+ downloads.
Funding Insights of Freetrade
Freetrade has successfully raised a total of $165.03M across 11 strategic funding rounds. The most recent funding activity was a Series C round of $2.24 million completed in June 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $165.03M
- Total Rounds 11
- Last Round Series C — $2.24M
- First Round $223,179
(Jul 2016)
- Investors Count 5
Latest 10 of 11 funding rounds of Freetrade with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2023 | $2.24M | Series C | – | – | – |
| Sep 2022 | $1.52M | Series C | – | – | – |
| May 2022 | $37.47M | Series C | – | – | |
| Nov 2021 | $11.89M | Series B | $731.09M | – | – |
| Mar 2021 | $69M | Series B | $366M | Left Lane Capital | |
| May 2020 | $24.64M | Series A | – | – | – |
| Oct 2019 | $7.5M | Series A | – | – | |
| Jul 2019 | $5.05M | Series A | $••••• | – | – |
| May 2018 | $4.16M | Series A | – | – | – |
| Feb 2017 | $1.34M | Seed | – | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Nov 2021 | $731.09M | •••••••• |
| Mar 2021 | $366M | •••••••• |
| Jul 2019 | $••••• | •••••••• |
Full valuation and stage history of Freetrade
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Last known valuation $731.09M (Nov 2021). 6 investors in total: 6 institutional.
Investors in Freetrade
Freetrade has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include IG Group, Molten Ventures and Phoenix Investment Funds.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital fund focused on deep tech, consumer tech, health tech, SaaS, and multiple sectors | 2006 | moltenventures.com | London, United Kingdom | |
L Catterton is recognized as a leading consumer-focused private equity group. | lcatterton.com | Greenwich, United States | ||
Private debt fund | 2014 | phoenixif.com | Newport Beach, United States | |
Venture capital is invested in internet and consumer tech startups. | leftlanecap.com | Brooklyn, United States | ||
Offers regulatory hosting, compliance, and investment management solutions for investment managers. | 2003 | capricornfundmanagers.com | Parktown, South Africa | |
Forex brokerage services are provided internationally by IG. | 1974 | iggroup.com | London, United Kingdom |
Investor details for Freetrade
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People of Freetrade
1 people are tracked at Freetrade (1 in team).
| Name | Role | Group |
|---|---|---|
Perry Blacher | Chairman | Team |
Complete people profiles for Freetrade
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Investments & Acquisitions by Freetrade
Freetrade has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include IG Group.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Forex brokerage services are provided internationally by IG. | iggroup.com | London, United Kingdom | 1974 | Jan 2025 | $189M |
Complete acquisition details for Freetrade
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Timeline of Freetrade
6 dated milestones of Freetrade across 10 years, from founding to its latest funding, stage changes and deals.
Competitors of Freetrade
Freetrade has 3 listed competitors in our database, 1 of them funded. They include Interactive Investor, ICAP and Invstr.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ii.co.uk | 1995 | Leeds, United Kingdom | 696 | Online trading and investment services are offered to investors. | ||
| icap.com | 1986 | London, United Kingdom | 4,858 | Interdealer brokerage services are provided across various asset classes. | ||
| invstr.com | 2013 | London, United Kingdom | $20M | 10 | Investment and education platform is provided for investors via app. |
Detailed competitors of Freetrade
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Web traffic of Freetrade
The website of Freetrade (freetrade.io) receives about 405.8K visits a month and ranks #145,576 among all websites worldwide, #9,050 in Investing.
- Monthly visits405.8K
▲ 42.9% vs previous month
- Unique visitors103.4K
per month
- Global rank#145,576
among all websites
- Category rank#9,050
Finance · Investing
- Bounce rate42%
- Pages per visit3.6
- Average visit2 min 55 sec
- DevicesDesktop 31% · Mobile 69%
Websites whose visitors overlap most with Freetrade. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| etoro.com | 100% | 25M | #2,139 | View details | |
| ig.com | 99% | 10.8M | #7,879 | View details | |
| tradingview.com | 97% | 248.1M | #118 | View details | |
| trading212.com | 93% | 9.4M | #9,403 | View details | |
webull-uk.com | webull-uk.com | 88% | #362,426 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Freetrade
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Top companies in Investment & Financial Technology
2 companies that operate in the same segment as Freetrade (Investment & Financial Technology) in United Kingdom, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online data source platform for information, analytics, and solutions for governments and financial markets | 1959 | London, England, United Kingdom | USD 1.41 B | |||
AI-based platform for automated personal spend management is provided. | 2016 | London, England, United Kingdom | USD 75.78 M |
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Related news about Freetrade
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Frequently Asked Questions about Freetrade
Freetrade was founded in 2015 and raised its 1st funding round 1 year after it was founded.
Freetrade is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Freetrade is a funded company, having raised a total of $165.03M across 11 funding rounds to date. The company's 1st funding round was a Seed of $1.34M, raised on Jul 2016.
Freetrade was established in 2015 in London, United Kingdom, as a fintech platform focused on stock market trading. Investments in shares, ETFs, SIPs, investment trusts, fractional shares, and tax-efficient pension savings are supported through its app. The service operates on Android and iOS devices, allowing users to access these options digitally from the UK.
Freetrade's top competitors include Interactive Investor, ICAP and Invstr.
Freetrade offers Stocks and Shares ISA, Personal Pension (SIPP), and General Investment Account.
Freetrade has made 1 acquisition, including IG Group.
Freetrade has 6 investors. Key investors include IG Group, Molten Ventures, Phoenix Investment Funds, Left Lane Capital, and L Catterton.
The valuation of Freetrade is $731.09M as of Nov 2021.
Freetrade operates through Freetrade Limited.
Yes. Freetrade was acquired by IG in January 2025.
Yes. Freetrade publishes Freetrade: Trading & Investing, with over 500,000 downloads.