About Freewill
Freewill is a Healthcare company based in Jaipur (India) founded in 2018 by Mohit Yadav. Personalized shampoos and conditioners are offered via online assessments. Freewill has raised $13.11 million across 2 funding rounds from investors including Surge, Unilever Ventures and SCI Ventures. The company has 580 employees. Freewill was last valued at $76.87 million in July 2021. Its chief executive, as recorded, is Mohit Yadav. Its Indian entity Uprising Science Private Limited reported revenue of ₹697 Cr. Freewill offers products and services including Order Management Service and Customer Announcement Tool. Its focus areas include Retail, Beauty Tech, Ecommerce and Hair Care.
Company details
Freewill was founded in 2018 in Jaipur, India, as an internet-first brand in the personal care sector. Personalized shampoo and conditioner formulations are created based on user-completed hair assessments. Active ingredients such as chia seeds, acai berry, argan oil, and pea protein are selected by formulators to address specific needs. Operations focus on direct-to-consumer delivery through the companys domain.
- Headquarters Jaipur, India
- Employees 580
- Founders Mohit Yadav
- Stage Minicorn
- SectorsHealthcare
- Email••••••••
- Phone•••• ••••
- Website freewill.co/password
- Social LinkedIn Facebook
- Legal Name Uprising Science Private Limited
- Date of Incorporation 03 May, 2018
- Jurisdiction Jaipur, Rajasthan, India
- Annual Revenue₹697 Cr
FY 2026 · +37% YoY
- Net Profit₹25.86 Cr
FY 2026 · 4% margin
- EBITDA₹47.34 Cr
FY 2026 · 7% margin
- Total Equity Funding$13.11M (USD)
in 2 rounds
- Latest Funding Round$11.1M (USD), Series A
Jul 2021
- InvestorsSurge
& 2 more
- Employee Count580
Associated legal entities of Freewill
Freewill operates through Uprising Science Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2026) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Uprising Science Private Limited CIN U36999RJ2018PTC061104 | Active | 03 May 2018 | Jaipur, Rajasthan | ₹697 Cr | 580 | 6 | View details |
Products & Services of Freewill
Freewill offers a comprehensive portfolio of products and services, including Order Management Service and Customer Announcement Tool.
Service for processing and fulfilling customer orders online.
Tool for sharing updates and handling inquiries via email.
Funding Insights of Freewill
Freewill has successfully raised a total of $13.11M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $11.1 million completed in July 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $13.11M
- Total Rounds 2
- Last Round Series A — $11.1M
- First Round $2.02M
(Sep 2019)
- Investors Count 3
All 2 funding rounds of Freewill with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2021 | $11.1M | Series A | $76.87M | SCI Ventures | |
| Sep 2019 | $2.02M | Seed | $12.76M | Surge | – |
| Date | Valuation | Stage |
|---|---|---|
| Jul 2021 | $76.87M | •••••••• |
| Sep 2019 | $12.76M | •••••••• |
Last known valuation $76.87M (Jul 2021). 3 investors in total: 3 institutional.
Investors in Freewill
Freewill has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Surge, Unilever Ventures and SCI Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Acceleration is provided to startups across multiple sectors by Surge. | surgeahead.com | |||
Corporate-backed venture capital firm focused on consumer tech and multiple sectors | unileverventures.com | London, United Kingdom | ||
Investments in women-led US companies are made by SCI Ventures. | sci-ventures.com | Baltimore, United States |
Investor details for Freewill
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
Board of directors of Uprising Science Private Limited (Freewill)
Uprising Science Private Limited is the primary company behind Freewill. The board of Uprising Science Private Limited currently have 4 directors; the longest-serving is Mohit Kumar Yadav, appointed in 2018. 2 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Mohit Kumar Yadav DIN 02092042 | Whole-time director | 03 May 2018 | 8 yrs 5 mo | Uprising Science Private Limited |
| Ravishankar Ambalaparambil DIN 09136289 | Additional Director | 21 Apr 2025 | 1 yr 6 mo | Uprising Science Private Limited |
| Harman Dhillon DIN 10547220 | Additional Director | 21 Apr 2025 | 1 yr 6 mo | Uprising Science Private Limited |
| Vinita Korti Patil DIN 06519967 | Additional Director | 21 Apr 2025 | 1 yr 6 mo | Uprising Science Private Limited |
People of Freewill
1 people are tracked at Freewill (1 in leadership); the tracked headcount is 580.
| Name | Role | Group |
|---|---|---|
| Co-Founder & CEO | Leadership |
Complete people profiles for Freewill
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Freewill
Figures of Uprising Science Private Limited, the primary company behind Freewill, for FY 2026. Revenue was ₹697 Cr (+37% year on year). Net profit was ₹25.86 Cr (4% margin). EBITDA was ₹47.34 Cr (7% margin). Revenue has grown at a compounded annual rate of +55% over three years and +99% over five years.
- ₹697 CrRevenue · FY 2026 · +37% YoY
- ₹25.86 CrNet profit · 4% margin
- ₹47.34 CrEBITDA · 7% margin
- ₹105 CrPaid-up capital
- 580Employees (provident fund records)
- +55%Revenue CAGR, 3 years
- +99%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Uprising Science Private Limited are on its company page.
Detailed financial statements for Freewill
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Downloads
Verified entity values are shown only after access is granted.
Timeline of Freewill
4 dated milestones of Freewill across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Freewill is founded.
- Funding First funding round of $2.0M.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series A, of $11.1M.
Web traffic of Freewill
The website of Freewill (freewill.co) receives about 2.1K visits a month.
- Monthly visits2.1K
▲ 227.5% vs previous month
Top companies in Beauty & Skin Care Platforms
3 companies that operate in the same segment as Freewill (Beauty & Skin Care Platforms) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cosmetics, skincare, haircare, and wellness products are retailed online. | 2012 | Mumbai, Maharashtra, India | USD 88.91 M | USD 1.07 B | 3,735 | |
Beauty and cosmetic products are retailed through an online platform. | 2011 | Mumbai, Maharashtra, India | USD 559.92 M | USD 166.71 M | 973 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M |
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Related news about Freewill
Complete news archive for Freewill
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Frequently Asked Questions about Freewill
Freewill was founded in 2018 and raised its 1st funding round 1 year after it was founded.
Freewill is headquartered in Jaipur, India. It is registered at Jaipur, Rajasthan, India.
Mohit Yadav is the CEO of Freewill, as recorded in our data. They have also founded this company.
Freewill is a funded company, having raised a total of $13.11M across 2 funding rounds to date. The company's 1st funding round was a Seed of $2.02M, raised on Sep 2019.
Freewill has 580 employees.
The primary company behind Freewill, Uprising Science Private Limited, reported revenue of ₹697 Cr for FY 2026, up 37% year on year.
Freewill was founded in 2018 in Jaipur, India, as an internet-first brand in the personal care sector. Personalized shampoo and conditioner formulations are created based on user-completed hair assessments. Active ingredients such as chia seeds, acai berry, argan oil, and pea protein are selected by formulators to address specific needs. Operations focus on direct-to-consumer delivery through the companys domain.
Freewill offers Order Management Service and Customer Announcement Tool.
Freewill has 3 investors. Key investors include Surge, Unilever Ventures, and SCI Ventures.
The valuation of Freewill is $76.87M as of Jul 2021.
Freewill operates through Uprising Science Private Limited.
The legal entities of Freewill currently have 6 directors, including Ravishankar Ambalaparambil, Harman Dhillon, Somya Sharma and others.